This funding round has closed
We protect your privacy and company against cyber attacks by securing smartphones and tablets with our Mobile Threat Defence app, Trustd MTD.
68% of minimum goal raised
Minimum Target £ 200,000 |
Minimum investment amount £ 25,000 |
Maximum Target £ 500,443 |
Maximum investment amount £ 500,443 |
Traced's vision is to live in a world where anyone can comfortably, easily and securely use the same mobile device for work and play. So we developed a solution which does this, Trustd MTD. Trustd MTD solves the key challenges faced with other mobile security solutions by combining AI-powered protection, simple usability and absolute employee privacy. Highlights so far: ★Over 250k app downloads ★Tracking to over 400 percent YoY revenue growth ★Actively protecting over 30 paying business customers with 100% customer retention ★b2b & b2c revenue streams ★Actively transacting with 8 channel partners - including Bytes ★All technology built in-house and all IP owned by us
Trustd MTD is our mobile threat defence solution, consisting of 2 components:
★Trustd MTD Cloud Dashboard - An intuitive SaaS platform that provides an at-a-glance view of the security status of an organisation, continuous compliance monitoring and insights into the threats that Trustd MTD has detected and prevented.
★Trustd - A lightweight, user-freindly security app for Android and iOS. With an average of 4.6 stars from users and over 8.6k user reviews, Trustd delivers needed security in a way that business users can understand. Powered by our proprietary Deep Learning models, the Trustd app is able to detect both unknown and known mobile threats - like malware, phishing and web threats.
Businesses are currently faced with two options for secure remote working. Either spend £2,300 per employee per year to supply employees with mobile devices, or, allow employees to access company data via personal devices under a strategy known as Bring Your Own Device (BYOD). As 82% of businesses now adopt BYOD, cyber criminals are shifting their attacks accordingly, with mobile targeted cyberattacks increasing 1,400% between 2016-2020. Existing solutions are being rejected in the market due to ineffective security, complexity and employee privacy invasion. So, businesses are now incurring costs as a direct result of mobile cyber attacks like phishing and malware.
Revenue model is driven by strategic collaboration between our 3 core products:
+ Trustd app: our free app that grows brand awareness and provides a wide lens of threat intelligence to power our revenue-generating solutions;
+ Trustd MTD: our b2b revenue-generating mobile threat defence solution, sold through channel partners;
+ Trustd Plus: our b2c revenue-generating premium app subscription.
Our commercial strategy to scale is a channel sales model for Trustd MTD with a particular focus initially on SME and Mid-Market organisations in regulated sectors and secondarily to Enterprises.
Trustd MTD is our mobile threat defence solution, consisting of 2 components:
★Trustd MTD Cloud Dashboard - An intuitive SaaS platform that provides an at-a-glance view of the security status of an organisation, continuous compliance monitoring and insights into the threats that Trustd MTD has detected and prevented.
★Trustd - A lightweight, user-freindly security app for Android and iOS. With an average of 4.6 stars from users and over 8.6k user reviews, Trustd delivers needed security in a way that business users can understand. Powered by our proprietary Deep Learning models, the Trustd app is able to detect both unknown and known mobile threats - like malware, phishing and web threats.
Businesses are currently faced with two options for secure remote working. Either spend £2,300 per employee per year to supply employees with mobile devices, or, allow employees to access company data via personal devices under a strategy known as Bring Your Own Device (BYOD). As 82% of businesses now adopt BYOD, cyber criminals are shifting their attacks accordingly, with mobile targeted cyberattacks increasing 1,400% between 2016-2020. Existing solutions are being rejected in the market due to ineffective security, complexity and employee privacy invasion. So, businesses are now incurring costs as a direct result of mobile cyber attacks like phishing and malware.
Revenue model is driven by strategic collaboration between our 3 core products:
+ Trustd app: our free app that grows brand awareness and provides a wide lens of threat intelligence to power our revenue-generating solutions;
+ Trustd MTD: our b2b revenue-generating mobile threat defence solution, sold through channel partners;
+ Trustd Plus: our b2c revenue-generating premium app subscription.
Our commercial strategy to scale is a channel sales model for Trustd MTD with a particular focus initially on SME and Mid-Market organisations in regulated sectors and secondarily to Enterprises.