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GET A PIECE OF WALLABING, INC.

Spend Less, Wander More

Wallabing is a new in-market RV rental platform connecting RV owners and their customers coast-to-coast. Since launching in 2021, the company has expanded to offer listings in 26 U.S. states and is currently focused on customer acquisition through growing brand awareness.

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This Reg CF offering is made available through StartEngine Capital, LLC. This investment is speculative, illiquid, and involves a high degree of risk, including the possible loss of your entire investment.
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REASONS TO INVEST

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Wallabing’s goal is to make it easier than ever to hit the open road. Our peer-to-peer marketplace allows individual owners and rental businesses to rent out RVs, trailers, campers and vans, and provides customers with transparent, affordable pricing to fit any travel budget. Wallabing’s win-win proposition is that owners make more money, while their customers are out making priceless memories.

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Going outside is in! RV ownership is at a record high with an estimated 11.2M households owning RVs and according to recent data, as many as 65M Americans plan to go RVing in 2022. It’s also estimated that the low average earnings for individual RV rentals is about $12.5K annually, creating a valuable market opportunity for Wallabing via our rental fee commission model.*

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Wallabing’s management team is passionate to provide the best possible experience for our users. Customer service is at the core of everything we do, focusing not just on tech and travel, but also simplicity, transparency, and hospitality. We believe that these elements are essential for serving both sides of the rental process, and creating a thriving community on our platform.

TEAM

Jason Carlson

Jason Carlson • Founder and CEO

I’ve been interested in outdoor recreation for as long as I can remember. My family spent at least one weekend a month camping when I was a young boy and we had an annual reunion at a National Forrest each August. Between hiking, fishing, boating, and anything else I could get up to out there, I was always taught to appreciate all the wonders our world held for us and encouraged to explore. 

After earning a degree in Finance, and working in asset management and consulting, I realized I wanted to get back to that spirit of adventure that was instilled in me by my parents. When I started my own family, I was eager to show them the wonders that an RV adventure could bring. They fell in love just as I did and that was the true foundation of Wallabing. From there it took a few years to marry my expertise and educational background with the desire I had to instill that same sense of curiosity and exploration in each and every client to create the product we have today. Every day since then has been a different and challenging adventure on it’s own. 

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Mary Carlson

Mary Carlson • Founder and Chairman of the Board

Entrepreneurship is both in my past and in my heritage. Not only have I been a real estate professional for almost 20 years, I grew up in a completely self-started family business. I learned hard work and dedication from my immigrant grandfather and from my father, who truly lived the American Dream!  

As for me, after becoming both fifth and seventeenth in the country with horseback riding and graduating from SMU, I started my own horse business, where I trained and showed young horses to be sold. Shortly after that, I was invited to work in my family’s office and learn the ropes of commercial real estate investment. Observing many of the risks that my dad took, I knew that I had to take some of my own if I was going to achieve similar success.

The opportunity to take such a chance revealed itself through my husband and I’s love of renting RV’s. We then considered applying our real estate principles to owning a fleet of rental RVs. In the process however, we saw the opportunity to build a marketplace instead—the ultimate rental portfolio. We hope that you will join us on this awesome adventure! Let’s Wallabing!

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Alexandra Arbuckle Johnson

Alexandra Arbuckle Johnson • COO

As a prior business consultant, Alex has 8+ years of experience working with small businesses and startups. Alex has a BA in Communications from Texas A&M and greatly enjoys marketing, branding, and design. She has a passion for helping other people (and businesses) succeed.

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*Market information provided by the RV Industry Association & AOWanders.com (source, source, source)





the pitch

Calling all wanderlusters! Wallabing is a new online platform created to make RV travel safe, simple, and seamless. Through our website and mobile app, listing rentals is free for RV owners and easy to book for travelers who want to head out on their next adventure without hassle. We take care of all the important details, so that all you have to do is get out your roadmap and go.




Taking Vacation Rental On The Road 

Wallabing is ready to lead the way towards a new frontier of hospitality. Our peer-to-peer marketplace makes RV rental streamlined and straightforward for renters and owners alike by eliminating hidden fees and doing all the heavy lifting behind the scenes. On the Wallabing platform, you’ll find RVs of all sizes and sleep capacities, plus experience enhancing amenities like kayaks and camping chairs, customizable for any excursion.



For vehicle owners listing is free and easy, and for travelers we keep pricing transparent, so you know exactly what you’ll pay before you book. Meanwhile, the Wallabing team takes care of back end logistics – including comprehensive insurance, roadside assistance, DMV checks, and payment processing – ensuring that the entire process is easy and convenient for our users.


The Problem & Our Solution


Transforming The RV Travel Experience With Customer Support At Every Turn

The sharing economy is relatively new to the RV space, yet Wallabing believes there is still plenty of opportunity for innovation. Despite the growing popularity of RVs and outdoor travel, industry experts cite that there are over 54M idle RVs at any given time, worldwide. As we see it, this new way to view the world has yet to be fully embraced because consumers lack an easy-to-use marketplace that isn’t overly complicated by confusing fee structures and a lack of customer service.


(source)


So Wallabing set out to build a platform that brings owners and their customers together, creating a 5-star experience for all involved. We allow RV owners to list for free and set their own rate, which in turn keeps prices low for our renters. In fact, in side-by-side comparisons, we are finding that Wallabing offers the best value to travelers compared to nearly every other competitor on the marketplace.


1.) RVIA, "65 Million Americans Plan To Go RVing This Year" (source)

2.) GoRVing, RV Owner Demographic Profile

3/4.) RVshare, "RV Rental Interest in 2021" (source)

5.) GoRVing, RV Owner Demographic Profile

6.) Verified Market Research, "United States RV Rental Market Size" (source)


Whether you want to go to the beach, tailgate at the stadium, explore national parks, visit a new city, amplify your concert and convention experience, or just start driving and see where the journey takes you, Wallabing makes it easy to choose your own adventure.


The Market & Our Traction


Growing Coast-To-Coast With More Expansion On The Horizon

Wallabing’s five-year goal is to have 150K RVs on our site – and on the road! We are proud to report that in just six months, we have accomplished increasing our inventory by 682%. The platform currently offers listings in 26 U.S. states, has 164 consultants ready to assist owners and renters in 32 states, and is experiencing continued growth week after week, with minimal marketing outreach.



In order to further build out our marketplace and increase inventory, Wallabing has developed a responsive business model, lowering our service fee, while keeping modest customer acquisition costs. With the additional runway that investor funding will provide, we anticipate exponentially expanding our user base through targeted marketing, which will allow us to pass even more additional savings on to our customers.

Why Invest


Join Us On The Journey To Build A Go-To Travel Brand

Imagine planning a vacation without the stress of finding a place to stay. At Wallabing, we want more people to experience all that RV travel has to offer, enjoying limitless adventures and complete freedom to roam. With this in mind, we built our platform to provide affordable, accessible booking, as well as an equitable revenue stream for owners with wheels to spare. 


In a short amount of time and with limited resources we’ve been able to accomplish a lot, and now we’re eager to get the word out to the millions of RV-ers who don’t know about Wallabing just yet. Your investment helps us go the extra mile, and we can’t wait to welcome you aboard!


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ABOUT

HEADQUARTERS
2705 Broken Bow Cir
Plano , TX 75093-3395
WEBSITE
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Wallabing is a new in-market RV rental platform connecting RV owners and their customers coast-to-coast. Since launching in 2021, the company has expanded to offer listings in 26 U.S. states and is currently focused on customer acquisition through growing brand awareness.

TERMS

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PRICE PER SHARE
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Jun. 9, 2025 at 7:45 AM UTC
VALUATION
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MAX INVESTMENT
OFFERING TYPE

Maximum Number of Shares Offered subject to adjustment for bonus shares

A crowdfunding investment involves risk. You should not invest any funds in this offering unless you can afford to lose your entire investment. In making an investment decision, investors must rely on their own examination of the issuer and the terms of the offering, including the merits and risks involved. These securities have not been recommended or approved by any federal or state securities commission or regulatory authority. Furthermore, these authorities have not passed upon the accuracy or adequacy of this document. The U.S. Securities and Exchange Commission does not pass upon the merits of any securities offered or the terms of the offering, nor does it pass upon the accuracy or completeness of any offering document or literature. These securities are offered under an exemption from registration; however, the U.S. Securities and Exchange Commission has not made an independent determination that these securities are exempt from registration.

ALL UPDATES

05.01.23

Wallabing hits the press!

Wallabing launched a press release and PR campaign last Monday (4/24/23). As you saw in our previous update, Wallabing was featured on Yahoo! Finance almost immediately, but the good news doesn't stop there. 

Only one week later (as of 5/1/2023), our PR campaign has reached a global audience of more than 117.7 million people. Hello, world! Meet Wallabing. 

Some of the other publications include Markets Insider, RV Business, Tech Times, and Dallas Innovates. Wallabing has been officially introduced to the market and won't stay a best-kept secret for long. If you haven't already, the time to invest is now! 

04.27.23

Wallabing makes the news!

Check out our feature on Yahoo! Finance. Now is your chance to invest before time runs out! 


04.21.23

JH Nemechek Wins Again!

Wallabing's official partner, John Hunter Nemechek, placed 1st place this past weekend in Martinsville and is now ranked 1st in points for the entire Xfinity Racing Series. Plus, since the beginning of March, our listings have increased by roughly 7%. Our partnership is already paying dividends and attracting attention to Wallabing, so if you haven't already invested, the time is now. GO! 


03.31.23

Marketing Campaigns

The Wallabing word is officially hitting the streets – for the first time EVER! This week, we signed contracts with two marketing companies who will collectively focus on traditional PR as well as state of the art AI and technology deployment, with a reach in excess of 90 million people! Invest today to become an owner of Wallabing before Wallabing becomes THE name for peer-to-peer RV rentals.

03.01.23

John Hunter Nemechek Wins!

Congratulations to our official Nascar partner, John Hunter Nemechek, for his first win of the season! And more great news – we increased our total listings by 9% MORE over the weekend. If you haven’t invested yet, the time is now! 

02.21.23

Wallabing Growth

As you know, we partnered with John Hunter Nemechek, Driver of the No. 20 Toyota Supra for Joe Gibbs Racing in the Nascar Xfinity Series. John Hunter’s first race was this past weekend and after a neck-and-neck finish, he placed 2nd! We can’t wait to see what he does next. 

Since launching our crowdfund through StartEngine and announcing our partnership with John Hunter, we have experienced a 10% increase in new RV listings and have gained many new investors. Let’s continue to capitalize on this growth. We would be thrilled for you to join our journey as an investor, if you haven’t already, and please share with others you think might be interested.

02.16.23

John Hunter's (Wallabing's NASCAR partner) Social Media Reach & 1st Race of 2023

As you know, Wallabing has partnered with John Hunter Nemechek, Driver of the No. 20 Toyota Supra for Joe Gibbs Racing in the Nascar Xfinity Series. John Hunter will post regularly about Wallabing, and he already has a very strong social media presence. In 2023 alone, his Instagram has reached over 33 million people, his Tik Tok account (that was launched just a few weeks ago) has over 45 million views, and he has thousands of followers on both Facebook and Twitter. Our partnership with John Hunter exponentially increases Wallabing’s introduction to market by reaching tens of millions of people!

Be sure to watch John Hunter’s first race of the season on FS1 this Saturday at 5:00 p.m. EST and look for the Wallabing logo on his helmet. With your support, we can continue to cultivate and grow other opportunities just like this. 

02.14.23

Wallabing Partners with Nascar Driver John Hunter!

We are thrilled to announce Wallabing has partnered with John Hunter Nemechek, Driver of the No. 20 Toyota Supra for Joe Gibbs Racing in the 2023 Nascar Xfinity Series! Wallabing has provided an amazing Wallabing wrapped RV and our logo will be featured on his helmet. RVing and Nascar go together like PB&J, and we can’t wait to introduce, “John Hunter, Powered by Wallabing,” to the Nascar fanbase.

 

Don’t miss John Hunter’s regular Wallabing posts throughout racing season by following him on here on Instagram, Facebook, and Twitter! 

REWARDS

Multiple investments in an offering cannot be combined to qualify for a larger campaign reward.

10%

Stack Venture Club & Rewards!

Members get an extra 10% shares in addition to rewards below!

Venture Club

Venture Club

Venture Club Members earn 10% bonus shares on top of this and all eligible investments for an entire year. Not a member? Sign up at checkout ($275/year).

$500

Tier 1

Invest $500+ and receive 2% bonus shares plus 1 transferable coupon where Wallabing waives its nightly fee.

$1,000

Tier 2

Invest $1000+ and receive 5% bonus shares plus 2 transferable coupons where Wallabing waives its nightly fee.

$2,500

Tier 3

Invest $2500+ and receive 7% bonus shares plus 3 transferable coupons where Wallabing waives its nightly fee.

$5,000

Tier 4

Invest $5000+ and receive 10% bonus shares plus 4 transferable coupons where Wallabing waives its nightly fee.

JOIN THE DISCUSSION

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Th
Timothy huckaby

2 years ago

What are your net margins? What is your yoy growth yearly from the previous year and monthly avg growth? What are your operating coast? What other ways do you plan to market your business? What would you like overall to get your margins gross and net too and talk about how you plan on getting thier? What other streams of cash flow or revenue are you looking into or would like to do? Do you plan on doing more influence marketing social proof.. etc seriously thinking of investing to help you all out great concept I see value. What is your burn rate currently? I believe you all will be very successful and surprise alot of people. Thanks so much.

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JC
Jason Carlson

Wallabing, Inc.

•

2 years ago

Timothy, Hi and thank you for your interest in Wallabing! Our net margins are currently just over 10% with the expectation to grow that as we add additional products to our lineup. We are pre-revenue, so we do not yet have yoy growth or monthly average growth in financial terms. However, our yoy listing growth is upwards of 600-700% with a corresponding increase in clickthrough and social interaction. All before our direct marketing has even begun! Our operating costs are 40-50k monthly (not inclusive of marketing efforts) and consist mainly of development, insurance, and personnel. The burn rate is the same, fluctuating only with where we allocate our marketing dollars. Speaking of marketing, we are very excited about the opportunities that are scheduled to be finalized and launched soon (est mid-June). These are proprietary and include some internal items that I am unable to share publicly until launch, but I can mention geo-fenced targeting, social and display with AI focused retargeting and optimization, and terrestrial radio coverage and sponsorship among others. Today we launched an additional PR outreach that has been picked up by 270+ media sites globally since just this afternoon! We are happy with our current margins, both net and gross, as our model facilitates more “pass-through” costs to renters, allowing us to scale quickly in terms of revenue without a corresponding increase in operational costs. I would personally like to introduce a few new products in the coming year that would ideally increase that margin by 5-10% or more. Again, I don’t want to let the cat completely out of the bag, but we are thinking both in terms of add-ons to supplement the booked vacations and potential entry into “real world” product lines. Both are in the research pipeline. To your question on influencers, yes, we are already in talks with another influencer similar to John Hunter Nemechek and are also looking into other lifestyle influencers, athletes, and those interested in all the great fun to be had RVing and spending time outdoors! I’m sorry if I was a little slow in the reply, I really like to spend time on giving the best answers I can to anyone interested in Wallabing. Regardless of whether you invest, thank you so much for your questions, interest, and kind words. All the best, J CEO, Wallabing Inc

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0

KF
Kyle Fishman

2 years ago

1. What is your total addressable market? 2. What's your end game? (acquisition, IPO, etc.)?

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JC
Jason Carlson

Wallabing, Inc.

•

2 years ago

Hi Kyle, As a marketplace, we have two TAMs to consider. On the owner side we have an estimated TAM of roughly 11 million pending new data this year. On the Rental/Revenue side we have an estimated TAM of 65 million. That number could be higher as it only includes “people who want to take an RV trip this year”. It doesn’t typically address new markets for RVs (hotel alternatives, short term/emergency housing, etc.) or those who are looking for general vacation. Lastly, both these numbers only account for domestic (USA) growth and we have expansion plans beyond those borders. As for our “exit strategy”, we have been asked this question many times. My answer to date has been that we are not “exit focused” but mission focused. Right now, our mission is strategic growth with rapid owner side expansion and refinement/extension of our “product line.” Within 3-5 years we expect that growth to allow stock buyback and/or dividend payout. Achieving that goal would also make Wallabing an attractive merger/acquisition target, which we would entertain if that were in the best interest of our shareholders at that time. An IPO is on the table as well, but I would say that outcome is currently the least likely in the near term. Thank you for your interest in Wallabing!

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DH
Daniel Hunt

2 years ago

What does "peer to peer' mean? Why use such an insider term?

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0

JC
Jason Carlson

Wallabing, Inc.

•

2 years ago

Hi Daniel, First, I apologize for the delay in getting back to you. We had some technical difficulties with our communications here on the page. Our use of "peer to peer" is to note our type of "marketplace". What it means is that we do not hold or own any of our own inventory or product. We connect "peers" (RV owners and eager renters) together. The reason we use "peer to peer" is it is the most accurate and concise description of who we are and what we do. When we use a more technical or “inside” term, we try our best to provide alternate descriptions, but can sometimes be limited by time, spacing, layout, etc. I hope this helps and thank you for your interest in Wallabing!

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PH
Patrick Hall

2 years ago

Which charity-(ies) receive the 10% net revenue?

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JC
Jason Carlson

Wallabing, Inc.

•

2 years ago

Hi Patrick, First, I apologize for the delay in getting back to you. We had some technical difficulties with our communications here on the page. Currently, we do not have a set charity. The employees chat each year to decide where our donations will go. So far that has included The Children’s Medical Center and the Make-a-Wish Foundation. In addition to direct help, we have both run and donated to toy, cold weather clothing, and comfort item drives. To date that has resulted in multiple truckloads and pallets delivered to those in need. Our rough internal guideline on our breakdown is 4% to a “main charity” like Make-a-Wish, 3% to “emergency” assistance like natural disaster help, 2% “local” like food banks and hospitals, and 1% “internal” like sponsoring an employee’s child’s sports team. We are thankful for what we’ve been able to do so far, but always hope to do more. Thank you for your interest in Wallabing!

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