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Matthew Geller • Chief Executive Officer, Co-Founder, President and Board Member
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Jared Kapela • Chief Financial Officer, Co-Founder, Secretary and Board Member
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Patrick Lennon • Chief Operating Officer, Co-Founder, Board Member
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the pitch
Best Food Trucks (BFT), delivers exclusive culinary adventures right to your fingertips! Our consumer app seamlessly connects users to the finest food trucks and food carts across the US, while our vendor app allows mobile vending entrepreneurs to effortlessly showcase their menus, bid on catering events, and process contactless mobile orders. In addition, we are revolutionizing corporate catering by offering made-to-order meals that not only curb waste, but also provide employees with fresh, personalized dining options. With an increase in sales in 2022, a presence in 2,500+ locations, collaboration with 2,400+ vendors, and a satisfied customer base exceeding 200K, we're ready to continue growing and expanding our virtual marketplace.
Originating in Los Angeles and later expanding nationwide, Matt spearheaded efforts to challenge and transform local city councils to effect positive changes in zoning and permitting regulations, providing mobile vendors with a safe and legal means of operation. Soon after, Matt founded the National Food Truck Association to formalize his advocacy for mobile vendors nationwide, and quickly became a recognized and respected figure across the industry.
BFT emerged as a result of Matt and his Co-Founders, Jared Kapela and Patrick Lennon, recognizing the vast business opportunities generated through their advocacy efforts and desire to support small business owners. Today, BFT's core purpose is to streamline the marketing, sales, and operations of individual food trucks, scaling this expertise on their industry-leading platform to benefit the entire mobile vending industry. As a result, when BFT succeeds, all of their operating partners thrive.
THE problem & our solution
Best Food Trucks connects food trucks with their hungry customers; benefiting vendors and consumers alike. In today's fast-paced world, finding the perfect food truck can be challenging. That’s why BFT's virtual marketplace offers a user-friendly web and mobile interface, where customers can easily locate the food trucks they desire for any event— be it catering, online ordering, events, or experiential marketing. BFT facilitates direct engagement between customers and food trucks, allowing for seamless financial transactions, inquiries, ratings, and more exciting features to come.
But what distinguishes BFT from the competition? Their cutting-edge technology and comprehensive data resources creates a cost-effective sales process that drives higher margins for food truck operators, while providing valuable industry insights that help operators enhance their efficiency. BFT also has the largest network of food trucks that are continually vetted through both food and service ratings— extending their nationwide reach and ensuring that they always have a dedicated customer service representative monitoring every shift.
THE market & our traction
The mobile vending industry stands at the vanguard of culinary innovation, surpassing traditional brick-and-mortar restaurants in delivering exciting and trendsetting culinary experiences. Where catering represents a $10.6B market and mobile vending an additional $2.8B market, BFT aims to address the growing market demand for mobile vendors as consumers increasingly choose food trucks as their go-to option for meals. Their platform brings meals directly to where people live, work, and play, redefining the dining experience while making it more convenient and accessible. (Source | Source)
BFT's data-driven approach enables location-based marketing, empowering food trucks to scale. With a bespoke POS system, operators can efficiently manage their financial transactions, enhancing both operational efficiency and customer experience. BFT has democratized the food industry, enabling aspiring entrepreneurs to enter with an investment as low as $50,000 - $75,000, thereby opening pathways for small business ownership. Their dedication to growth is evident as they seize the trend of employers subsidizing employee meals, connecting employers with gourmet mobile vendors to offer diverse and high-quality dining experiences that enhance the workplace environment. Notably, the team's contactless ordering technology proved resilient during the pandemic, contributing to industry survival in 2020 and 2022, solidifying BFT's reputation as an adaptable industry leader.
why invest
Guided by CEO Matt Geller's unwavering commitment to small business entrepreneurs, coupled with his esteemed position as the Founder and President of the National Food Truck Association, we believe BFT is well-positioned for strong growth and a healthy return on your investment. In addition to an ambitious and experienced team, BFT has been recognized as 1 of 10 out of a thousand selected for Techstars, named one of the 50 hottest start-ups in LA by dot.LA, and has partnered with notable companies like Amazon, Apple, and Pfizer. BFT's revenue growth of 43% from 2021-2022, $10M in annual sales in 2022, over 2,500 vendors and 200k+ delighted customers positions us to monetize on a $13.6B catering and mobile vending markets. Join us in investing in BFT and embark on a delectable journey that transcends borders!
Invest today and relish the taste of success!
Maximum Number of Shares Offered subject to adjustment for bonus shares
*Maximum number of shares offered subject to adjustment for bonus shares. See Bonus info below.
Loyalty
Active mobile vendors on BFT’s platform will receive 5% bonus shares + 1 month of no additional Stripe transaction fees
Time-Based Perks
Early Bronze - Invest $500+ (minimum investment) within the first two weeks and receive 5% bonus shares
Early Silver - Invest $1,000+ within the first two weeks and receive 7% bonus shares
Early Gold - Invest $2,500+ within the first two weeks and receive 10% bonus shares
Early Diamond - Invest $5,000+ within the first two weeks and receive 12% bonus shares
Early Platinum - Invest $10,000+ within the first two weeks and receive 15% bonus shares
Volume-Based Perks
Bronze - Invest $2500+ and receive invitation to Private Investor Group
Silver - Invest $5,000+ and receive a 1:1 zoom meeting with BFT’s CFO (Jared) + 3% bonus shares
Gold - Invest $10,000+ and receive a 1:1 zoom meeting with BFT’s CEO (Matt) + 5% bonus shares
Diamond - Invest $25,000+ and receive a 1:1 zoom meeting with BFT’s CFO (Jared) and CEO (Matt) + 10% bonus shares
Platinum - Invest $50,000+ and receive face to face meeting / dinner with BFT’s CFO and CEO + 15% bonus shares
The 10% StartEngine Owners' Bonus
Best Food Trucks, Inc. will offer 10% additional bonus shares for all investments that are committed by investors that are eligible for the StartEngine Crowdfunding Inc. OWNer's bonus.
This means eligible StartEngine shareholders will receive a 10% bonus for any shares they purchase in this offering. For example, if you buy 100 shares of Class B Common Stock at $3.21 / share, you will receive 110 shares of Class B Common Stock, meaning you'll own 110 shares for $321. Fractional shares will not be distributed and share bonuses will be determined by rounding down to the nearest whole share.
This 10% Bonus is only valid during the investors eligibility period. Investors eligible for this bonus will also have priority if they are on a waitlist to invest and the company surpasses its maximum funding goal. They will have the first opportunity to invest should room in the offering become available if prior investments are canceled or fail.
*In order to receive perks from an investment, one must submit a single investment in the same offering that meets the minimum perk requirement. Bonus shares from perks will not be granted if an investor submits multiple investments that, when combined, meet the perk requirement. All perks occur when the offering is completed.
**Crowdfunding investments made through a self-directed IRA cannot receive non-bonus share perks due to tax laws. The Internal Revenue Service (IRS) prohibits self-dealing transactions in which the investor receives an immediate, personal financial gain on investments owned by their retirement account. As a result, an investor must refuse those non-bonus share perks because they would be receiving a benefit from their IRA account.
**Investors will receive the highest single bonus they are eligible for among the bonuses based on the amount invested and time of offering elapsed (if any). Eligible investors will also receive the Owner’s Bonus in addition to the aforementioned bonus.
Irregular Use of Proceeds
12.14.23
Thank you to everyone who supported our crowdfunding journey at Best Food Trucks on Start Engine over the last three months. Our decision to crowdfund, aimed at involving our community and mobile vending partners, has been an incredible success. We've enjoyed sharing our updates and product rollouts with you throughout this journey and warmly welcome all new members to the BFT family. We invite you to stay updated on our progress and future innovations at BestFoodTrucks.com. Your continued support means the world to us.
Warm regards,
The Best Food Trucks Team
12.14.23
With the clock winding down to the final 3 hours, this is the crucial moment to invest in Best Food Trucks. Your contribution in these last hours is key to fueling our vision for revolutionizing mobile food commerce. This is more than an investment; it's a chance to be part of a groundbreaking venture at a defining moment. Make your move now and join us as we embark on this exciting and profitable journey. Let's seize these last moments together and make a lasting impact!
12.14.23
With just 6 hours left in our campaign, this is your final chance to invest in Best Food Trucks. Your decision to join us now can significantly shape the landscape of mobile food commerce. An investment at this critical moment is not just support, it's a strategic move towards a promising and innovative industry. Act now to be a part of this exciting opportunity and share in our future successes.
12.13.23
As the clock ticks down to the last 12 hours, consider investing in Best Food Trucks. Your financial commitment now is an opportunity to be part of a pioneering team in the thriving mobile food industry. Your investment is crucial in bringing our innovative vision to life. Join us and be a driving force in this exciting and profitable venture. Together, we can create a future where your investment yields tangible results.
12.13.23
Time is ticking, with only 16 hours remaining in our Best Food Trucks campaign. Seize this opportunity to contribute to a future where mobile food entrepreneurship thrives. This is your chance to be part of a groundbreaking venture in the mobile food industry. We value your support and look forward to making these last hours truly impactful. Join us in this exciting endeavor!
12.13.23
As the final 24 hours of our crowdfunding campaign for Best Food Trucks approach, the excitement within our team is at its peak. This is your last opportunity to invest in a venture that's not just promising but has shown tangible potential in revolutionizing the mobile food industry. Your investment in these closing hours is a testament to your confidence in a vision dedicated to empowering food entrepreneurs across the nation. Seize this chance to be a key player in driving the next big wave in the SaaS and mobile food sector. We thank you for your consideration and urge you to join us in these final moments to make a significant impact. Together, let's end this campaign on a high note and embark on a journey of innovation and success.
12.13.23
As CEO of Best Food Trucks, I am profoundly grateful for the unwavering support and belief in our vision as we are nearing the close of our crowdfunding campaign. The involvement and commitment of our community have been instrumental in bringing us to the brink of a new SaaS revolution, one that empowers mobile food entrepreneurs across the nation. For those who are still contemplating joining us in this exciting venture, I urge you not to miss this opportunity. There's still time to be a part of this transformative journey that helps shape the future of mobile food entrepreneurship. Thank you for being a part of our Best Food Trucks team.
With sincere gratitude,
Matt Geller
CEO, Best Food Trucks
12.12.23
With just one day left in our crowdfunding campaign, this is your moment to join us at Best Food Trucks. Your investment today is a step towards transforming the mobile food industry. Be a part of this exciting journey towards innovation and success. Thank you for your support, let's make this final day count!
12.11.23
Hurry, only 2 days remaining! Don't miss your chance to be part of one of the most rapidly expanding SaaS platforms dedicated to mobile food vendor entrepreneurs. Exciting developments are underway at Best Food Trucks. Seize this opportunity to invest and join our team before it's too late!
INVEST TODAY
12.08.23
Join us in revolutionizing the mobile culinary experience by supporting our crowdfunding campaign. Invest in the future of food trucks today and be a part of a community that's driving culinary innovation forward. Hurry, only 5 days left!
Members get an extra 10% shares in addition to rewards below!
Venture Club
Venture Club Members earn 10% bonus shares on top of this and all eligible investments for an entire year. Not a member? Sign up at checkout ($275/year).
Bronze
Invest $2500+ and receive invitation to Private Investor Group
Silver
Invest $5,000+ and receive a 1:1 zoom meeting with BFT’s CFO (Jared) + 3% bonus shares
Gold
Invest $10,000+ and receive a 1:1 zoom meeting with BFT’s CEO (Matt) + 5% bonus shares
Diamond
Invest $25,000+ and receive a 1:1 zoom meeting with BFT’s CFO (Jared) and CEO (Matt) + 10% bonus shares
Platinum
Invest $50,000+ and receive face to face meeting / dinner with BFT’s CFO and CEO + 15% bonus shares
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Kevin Hardman
2 years ago
Maybe I don't fully understand your business model, but why is your COGS so high and what are you doing to bring that number down?
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