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GET A PIECE OF FOODSPASS
Travis Siflinger • Founder & CEO
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Thomas Dorwart, Esq. • Legal Counsel
Matthew Andrejkovics, MBA, CPA • Financial Advisor & CPA
The graphics shown on this campaign page contain images of FoodsPass' beta app which is currently not available for general use. FoodsPass' is currently pre-revenue.
FoodsPass is made up of a team of global fintech specialists, entrepreneurs, and foodies. We connect communities to more affordable food, whether that’s at the grocery store, farmer’s market, dining out, delivery, or more! FoodsPass uses data to advocate for sustainable supply chains, for the people and the planet.
With our US launch this year, and thousands of active members required to reach profitability, we believe in the power of crowdfunding to get us to the next big milestone, while creating wealth for our early investors.
The Problem
The average American spends more money on food than entertainment, health care, personal insurance, and education. We want to save money on it, but juggling different retail choices, apps, coupons, credit cards, and points eat into our time.
The emergence of large food-technology brands in the last 5 years has fragmented a delicate ecosystem, leading to inflated costs for consumers, and pushing small business owners to the verge of bankruptcy without offering a streamlined payment and savings solution to save more on everything we eat.
The Solution
FoodsPass isn’t just another rewards program. We’re brand, retailer, and product agnostic. This means members can always access the best deals, no matter where they go to eat. Our members earn an average of $950 per year, with 4-40% standard cashback on all food & beverage purchases. Finally, seamless savings, every time!
*The above graphic contains images of our beta app which is currently not available for general use
The Market
We aim to capture a $115B serviceable obtainable market, roughly 10% of the $1.62T serviceable addressable market (US food and beverage purchases 2020), with a global brand opportunity of over $16.55T total addressable market size (Global food & beverage purchases 2020).
FoodsPass is a truly unique, turnkey “fintech” opportunity, which we believe will yield major returns for our SEED investors!
Our Traction
Most recently, we’ve signed marketing agreements to work alongside popular brands like Recess Drinks, Starbucks, and Kroger. We’ve been able to organically leverage social media, email campaigns, and guerilla marketing into a waitlist of over 5,000 and were recently shortlisted for “Most Fundable Company 2021” by Pepperdine University, as well as the Techstars x Western Union Technology Accelerator. FoodsPass also intrigued Shark Tank’s Kevin O’Leary and was invited to solicit SEED funding with StartEngine, when we pitched our product on Clubhouse.
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Our CEO holds a key relationship with a UK fintech enabler backed by Visa®, and we’re currently securing BIN Sponsorship with a major US bank, positioning us to be the first fintech in America using these superior UK technologies. Our CTO is currently developing an elegantly simple app to accompany our deals database, and Visa cashback card as we strategically plan our product launch by the 3rd quarter of 2021.
What We Do
FoodsPass goes beyond what a typical savings app or broad-use credit card can do, automating an antiquated redemption and cashback process that is currently the status quo in the offline/online world of food. In creating the first payments card dedicated to food savings and largest searchable database of food deals, our proprietary technology analyzes relevant transactions against aggregated offers, and seamlessly issues the highest cashback in the industry, without any further steps required.
*The above graphic contains images of our beta app which is currently not available for general use
The Business Model
FoodsPass generates revenue when our credit cards are used, either through interchange fees paid for by merchants who accept our cards or as a percentage of return on any interest rates or membership fees. We also accrue advertising revenues, through coupon redemption, affiliate fee earnings and targeted advertising packages.
Connecting savings-hungry members with data-hungry brands, FoodsPass serves as a discovery platform for our food and beverage partners. As you get paid to eat, our intermediary marketplace will increase in value as we leverage member purchasing power around data to provide more accurate predictions of food-purchasing trends, yielding profits for all.
How We Are Different
We are confident in our ability to cost-effectively stand out with unique marketing, profitable partnerships and strong branding. Discount clubs, digital coupon platforms, and other savings-related programs are available for those who want to save, but with FoodsPass you get the convenience of saving on everything, with one streamlined solution.
At a time when brands are trying to divide and box us in by race, gender, lifestyle, dietary and political preferences, FoodsPass is bringing people together through a shared affinity of food!
The Vision
Our aim is for FoodsPass to become the “top of mind” solution for food payment/savings across the US, within 18-24 months. We plan to achieve this by building a strong community of foodies who refer their friends to our app at FoodsPass.com
Within 48 months, we believe FoodsPass has the potential to help 100 million Americans eat smarter, while advocating for sustainable supply chains, donating meals, minimizing food waste, and maximizing community spending!
OUR LEADERSHIP
At FoodsPass, our executive team is made up of diverse finance, legal, compliance, performance marketing, and business development executives, as well as web engineers and designers with extensive experience managing complex projects for lifestyle and corporate brands worldwide.
We’re in active communications with a major US bank, award-winning UK technology enablers, and top-tier VC firms like Sequoia Capital.
Why Invest
Trending Google searches for “best credit card for groceries” prove that there is unmet demand for a product like ours. At FoodsPass, we’re building a unique platform for food savings, at a time when some of the best finance and tech investment opportunities are emerging! We believe FoodsPass offers the kind of dynamic business opportunity that sophisticated fintech investors crave.
*The above graphic contains images of our beta app which is currently not available for general use
With key partnerships in place and an aggressive launch strategy, we believe that FoodsPass represents the future of food savings and we look forward to growing a profitable business together!
THE OFFERING MATERIALS MAY CONTAIN FORWARD-LOOKING STATEMENTS AND INFORMATION RELATING TO, AMONG OTHER THINGS, THE COMPANY, ITS BUSINESS PLAN AND STRATEGY, AND ITS INDUSTRY. THESE FORWARD-LOOKING STATEMENTS ARE BASED ON THE BELIEFS OF, ASSUMPTIONS MADE BY, AND INFORMATION CURRENTLY AVAILABLE TO THE COMPANY’S MANAGEMENT. WHEN USED IN THE OFFERING MATERIALS, THE WORDS “ESTIMATE,” “PROJECT,” “BELIEVE,” “ANTICIPATE,” “INTEND,” “EXPECT” AND SIMILAR EXPRESSIONS ARE INTENDED TO IDENTIFY FORWARD-LOOKING STATEMENTS, WHICH CONSTITUTE FORWARD-LOOKING STATEMENTS. THESE STATEMENTS REFLECT MANAGEMENT’S CURRENT VIEWS WITH RESPECT TO FUTURE EVENTS AND ARE SUBJECT TO RISKS AND UNCERTAINTIES THAT COULD CAUSE THE COMPANY’S ACTUAL RESULTS TO DIFFER MATERIALLY FROM THOSE CONTAINED IN THE FORWARD-LOOKING STATEMENTS. INVESTORS ARE CAUTIONED NOT TO PLACE UNDUE RELIANCE ON THESE FORWARD-LOOKING STATEMENTS, WHICH SPEAK ONLY AS OF THE DATE ON WHICH THEY ARE MADE. THE COMPANY DOES NOT UNDERTAKE ANY OBLIGATION TO REVISE OR UPDATE THESE FORWARD-LOOKING STATEMENTS TO REFLECT EVENTS OR CIRCUMSTANCES AFTER SUCH DATE OR TO REFLECT THE OCCURRENCE OF UNANTICIPATED EVENTS.
Maximum Number of Shares Offered subject to adjustment for bonus shares
12.14.21
Our vision is to be the leading fintech company in the food industry & #1 in food savings! As the missing layer of the global foods ecosystem, our food savings club benefits our members, our business partners, and our mission of connecting communities to more affordable food.
Since officially launching our v2.5 iOS app last week, we’ve had over 300 total downloads in this first member cohort & are already seeing a 52.25% engagement rate! With an average conversion rate on the App Store of 2%, ours is 6.77% & as high as 28.57%.
We're excited by strong market appeal for our unique brand & proposition. With 30%+ weekly average growth, over 60% of website visits are direct, which means “FoodsPass” stays top of mind. Instagram is a popular growth channel for us, with over 1,000 organic fans @Foods3.0
Top Markets: CA, AZ, TX, FL
60% Women, 40% Men
Top Ages: 20-39
From grocery chains digitizing their deals, premium CPG brands upgrading their sampling efforts, independent restaurants looking to engage with real, local customers & more, we have 50 datasets in our B2B brand portal, giving us access to 500,000+ F&B brands, vendors & venues, from cool to corporate.
FoodsPass has earned press on Pursuitist, Digital Journal, Market Scale, Market Watch, TechCrunch, FOX, Benzinga & more! Our college ambassador program just distributed 1000’s of flyers to promote our app launch, with a billboard campaign rolling into 31 markets.
If you're considering an investment, now is the time, with only 8 days left!
12.08.21
Hello,
Thanks to all who invested in our first crowdfund. My team & I are grateful for your support! If you're considering an intelligent investment, below are 3 reasons why you should invest:
1) FoodsPass was recently shortlisted for “Most Fundable Company 2021” by Pepperdine University, the Techstars x Western Union Technology Accelerator and the Kroger Innovation fund.
2) FoodsPass aims to capture a $115B serviceable obtainable market, which is roughly 10% of the $1.62T serviceable addressable market (US food and beverage purchases 2020).
3) FoodsPass already has a waitlist of 10,000+ and has signed marketing agreements to work alongside popular food and beverage brands like Kroger, Starbucks, Recess Drinks & many more.
There's a limited window for you to become one of our first angel investors & this is the last full week of our campaign, so if you want to invest, now is your chance, as we're already in touch with multiple VC Firms & Family Offices from TechCrunch Disrupt for further capitalization efforts.
Respectfully,
Travis Matthew Siflinger
Founder & CEO
12.04.21
In 2020, 1 in 8 Americans weren’t able to afford the food they needed. These people had to choose between paying for rent, medicine, or bills. At the same time, 40% of all food in America is wasted each year - $161 billion worth!
These numbers are staggering, but as the missing layer in the global foods ecosystem, we have the chance to make a difference. Our business model and products clearly benefit consumers, our brand partners, and our mission of connecting communities to more affordable food. We don't profit from you, we profit with you, and together we can change the future of food.
We’re beyond excited to launch our v2.5 app and website this month! We can't wait to share more, and also tell you 3 reasons why investing in FoodsPass can yield an outsized ROI. Thank you for your support. This round is almost over, so if you've been considering an investment or want to double down, then let's come together to eat and make a real impact this holiday season!
Respectfully,
Travis Matthew Siflinger
Founder & CEO
12.03.21
[The following is an automated notice from the StartEngine team].
Hello!
As you might know, FoodsPass has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in FoodsPass be on the lookout for an email that describes more about the disbursement process.
This campaign will continue to accept investments until its indicated closing date.
Thanks for funding the future.
-StartEngine
11.29.21
FoodsPass is committed to donating meals to families-in-need as a part of our business model.
Last weekend we donated 1,000 turkeys, 10,000 canned goods, $5,000 in Kroger eGiftCards & Diamond Supply clothes for all the kids who attended our Turkey giveaway in Long Beach, CA. In collaboration with The Local Hearts Foundation, "Diamonds & Turkeys" was a huge success & we couldn't be more grateful.
Watch the video to see highlights from the day! We can't thank you enough for your continued support & look forward to sharing more successes with you.
We only have 4 weeks left for you to invest on StartEngine!
Are you with us? Join the club and let’s disrupt an antiquated ecosystem, as we increase food affordability in our communities.
11.17.21
As we approach the holidays we're reminded of our mission to connect communities to more affordable food!
This year we partnered with the Local Hearts Foundation & Diamond Supply Co. to give away 1,000 Turkeys to families in Long Beach, CA! This is truly an amazing event that will be taking place this Saturday, November 20th.
Thank you to everyone who has invested in FoodsPass, Inc. We have only have 5 short weeks left here on StartEngine, so if you’re still thinking about investing, now is the time!
Be one of the first to receive your own FoodsPass Visa® card when you join the waitlist at FoodsPass.com.
11.11.21
It’s hard to believe that we're approaching the holidays and getting close to finishing up the year. We're so grateful to look back at our growth throughout 2021, but this is just the beginning!
We are continuing to expand our partnerships with new F&B brands such as Palmetto Superfoods, Proper Wild & so many more.
The organic impressions of "FoodsPass" in the iOS app store is showing positive results and our conversion rate for installs is up to 4% higher than the app store average, reinforcing consumer demand in the market. We haven't even started any promotions yet!
In June of this year, we were named one of seven strong start-ups to buy right now by Investor Place, and since then our StartEngine investment has more than doubled, so if you're tired of getting gassed & are seeking an outsized ROI opportunity, please reach out to us anytime at hello@foodspass.com with your questions!
Thank you for your support & we look forward to welcoming you to #teamfoods
11.04.21
It’s been a busy few weeks wrapping up our trips to New York and Las Vegas to meet with our bank, investors, F&B brands, & major grocery stores.
As we add hundreds of new deals every week & expand our reach across the U.S, we get closer to putting our card in the hands of our growing waitlist of members. We're thrilled to share the design of our Visa® cashback card!
As a next-generation food savings club, FoodsPass is more than a cashback credit card & we're building a community of foodies who want to easily save more on all food purchases.
As we make an impact by merging FinTech x FoodTech, your investment allows us to disrupt the status quo & bring technical innovation to a space that has been overlooked for decades.
Check back soon for more updates!
10.31.21
[The following is an automated notice from the StartEngine team].
Hello!
As you might know, FoodsPass has exceeded its minimum funding goal. When a company reaches its minimum on StartEngine, it's about to begin withdrawing funds. If you invested in FoodsPass be on the lookout for an email that describes more about the disbursement process.
This campaign will continue to accept investments until its indicated closing date.
Thanks for funding the future.
-StartEngine
10.20.21
We just surpassed $50k in funding on StartEngine, and wanted to say thank you for your support! We’re thrilled to hit this milestone, but even more excited about where we are headed!
Our success would not be possible without the collaboration of our investors, brand partners, and team. Together we’re working to create the missing layer in the global foods ecosystem, bringing people together through food, while helping families in need!
Check back soon for more updates on what we are up to, as we aim to become #1 in food savings!
Have any questions about FoodsPass? You can always reach out to us at: hello@foodspass.com
Venture Club
Venture Club Members earn 10% bonus shares on top of this and all eligible investments for an entire year. Not a member? Sign up at checkout ($275/year).
COFFEE & DONUTS
Free membership for 1 year + $10 Dunkin Donuts eGiftCard or our Virtual Visa®. PLUS we’ll donate 1 meal to a family in need.
GET JUICED
5% bonus shares + $50 Jamba Juice eGiftCard or our Virtual Visa® + Free membership for 1 year. PLUS we’ll donate 10 meals to families in need.
PIZZA PARTY
7% bonus shares + $100 Papa John’s eGiftCard or our Virtual Visa® + Free membership for 2 years. PLUS we’ll donate 20 meals to families in need.
FILL THE FRIDGE
10% bonus shares + $250 Kroger eGift card or our Virtual Visa® + Free membership for 2 years. PLUS we’ll donate 50 meals to families in need.
FEED THE HUNGRY
10% bonus shares + $250 FoodsPass Virtual Visa® card + Free lifetime membership. PLUS we’ll donate 500 meals to families in need.
FOODSPASS, INC.
10% bonus shares + $250 FoodsPass Virtual Visa® card + Free lifetime membership + VIP corporate access. PLUS we’ll donate 500 meals to families in need.
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Cancel anytime before 48 hours before a rolling close or the offering end date.
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With Regulation A+, a non-accredited investor can only invest a maximum of 10% of their annual income or 10% of their net worth per year, whichever is greater. There are no restrictions for accredited investors.
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Both Title III (Regulation Crowdfunding) and Title IV (Reg A+) help entrepreneurs crowdfund capital investments from unaccredited and accredited investors. The differences between these regulations are related to the investor limitations, the differing amounts of money companies are permitted to raise, and differing disclosure and filing requirements. To learn more about Regulation Crowdfunding, click here, and for Regulation A+, click here.
Thomas Mueller
7 months ago
Earlier today I received an email from Startengine regarding the "Q3 Update from FoodPass" status update. Unfortunately, the latest update I see here is from 2021. Am I missing something?
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