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Everyday Products for a Better World
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$195,131.25 Raised
REASONS TO INVEST
TEAM
Eric Hudson • Founder & CEO
He is a recognized leader in social business, environmental issues, new product disruptions and development and marketing innovation. Eric serves on several sustainability boards, he is an Unreasonable Fellow, a member of Environmental Entrepreneurs and a frequent panelist on entrepreneurship, business management, social business and sustainability issues. Prior to Preserve, he worked 6 years at Fidelity where he worked in several divisions including Fidelity’s trading and investment operation. He also worked as a management consultant with Anderson Consulting and launched his own management consultancy.
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John Lively • COO
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Deana Becker • Director of Stakeholder Operations
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the pitch
We believe Preserve is well-positioned to offer climate solutions in the consumer product sector responsible for more than 29% of U.S. emissions. For 25 years, we have been disrupting the consumer products status quo by using recycled materials and plant-based compostable resins to make single-use items more sustainable and replacing disposables with reusables. We are a leading B Corp with more than $108M in lifetime revenue, strong EBITDA growth, established distribution networks, experienced U.S. manufacturing partners, and a balanced portfolio of more sustainable goods available in more than 7,000 locations across the U.S. We operate in three major product categories that have a combined market size of $18 billion.
OVERVIEW
Everyday Products Made from Recycled and Eco-Friendly Polymers
At Preserve, we reduce the environmental impact of consumer goods by producing products that require lower carbon emissions, lead to less consumption and waste, and protect our oceans.
We work with recycled and plant-based polymer suppliers to source raw materials for our 50+ products, which we create with our manufacturing partners across the US. With decades of revenue growth and strong partnerships with major distributors and retailers, we believe we are one of the key solutions for more sustainable consumer products.
THE PROBLEM & OUR SOLUTION
Creating Sustainable Options for Concerned Consumers
Plastic production is responsible for 4% of all global carbon emissions, and 11 million tons of plastic wind up in our oceans each year (source). It is estimated that 200 million tons of plastic have already polluted the world’s oceans. Despite knowing the consequences, plastic production is expected to triple by 2050, as it continues to be lighter-weight and cheaper than the alternatives.
To take action to help address these issues, we work with recycled and plant-
based polymers to create products that use 50% less water and
energy and reduce carbon emissions by 66% to 75% when compared with
virgin plastics. After starting with these more sustainable raw materials, we
design products for reuse, displacing disposables, or where disposables may be
necessary, we create lightweight designs that reduce impact. As well, our take-
back recycling program gives our customers continuous opportunities to reduce
their waste.
THE MARKET & OUR TRACTION
Key Partnerships in Multiple Major Markets
62% of global consumers prioritize the environment and social issues in their purchasing. With our three best-selling products (toothbrushes, razors, and cutlery), we address global markets valued at over $18.2 billion*
*Global Market for Shaving razors (source) Global market for manual toothbrushes (source); Global market for single use cutlery (source)]
A key value proposition of Preserve is our versatility, resiliency, and reach. Our products serve 3 primary channels of trade, which allows us to weather downturns and lean into opportunities as they arise.
In 1997, Preserve launched in the retail bricks and mortar channel. Since that time, we have invested to build a strong, authentic “green” brand, and have established our company as a trailblazer and respected player in the natural retail marketplace, a $187 billion market. We have been the best-selling in this channel for years in both toothbrushes and razors and have achieved multiple awards.
We have been working for more than 20 years with Whole Foods Market and Trader Joe's, both of which are leaders in the natural retail marketplace.
Preserve has also worked with all major conventional grocery chains. With a solid foundation in the natural channel and an authentic mission-driven brand, our primary areas for growth within bricks and mortar retail are Mass Market, Club and Grocery, all of which are increasingly seeking to add more sustainable product offerings. To this point, we launched our Preserve Toothbrush and Preserve Razor at Walmart stores in early 2023.
With a portion of the funds that we raise we will invest to improve our marketing and sales initiatives to build significant new business with our retail partners.
In our food service division, we recently signed a supplier contract with one of the world’s largest contract food service companies, best known for large-scale corporate catering, stadium concessions, and food service. Preserve serves customers in all channels of the food service industry; we work with over 40 food service distributors to serve customers in restaurant, retail, corporate, education, healthcare, entertainment and other hospitality venues.
We also serve colleges and universities across the country with our reusable products and systems - customers like Boston College, Vanderbilt, and Harvard University.
Our reusable food service items address a fast-growing market anticipated to reach $60 billion by 2027 (source).
Our growth in food service also allows us to even more strongly address our environmental mission, helping other institutions improve their climate impacts through replacing disposables with reusables, and offering lower impact single-use items.
E-Commerce
Preserve’s business with Amazon has achieved consistent double-digit growth and we are investing to build this business. In 2022, our sales on Amazon Seller Central grew 22%.
Partners
Throughout our history, Preserve has had a penchant for partnerships. With our partners, we are able to reach further, leverage the expertise of others, and share our own. In addition to working with long-term partners for our manufacturing, we have helped some of America’s largest consumer products companies with their sustainability initiatives, and in turn they have helped us build our brand, our reach and our mission. Companies like Stonyfield, Seven Generation, Burt’s Bees, and Brita are among the partners we have worked with. Today, our major partners help us deliver our high performance and more sustainable alternatives to our customers.
Below are key partners – all of which have helped us for between 10 and 20 years with our mission and our product delivery to the multiple markets we serve.
WHY INVEST
Continuing 25 Years of Sustainable Innovation to Meet the Moment
We are building on a foundation of 25 years of strong partnerships, established distribution networks, and a deep understanding of sustainable design, lower-impact systems, and more sustainable materials.
"I have watched Preserve from their early days as CEO of Burt's Bees and then Seventh Generation. We've worked with them at both companies and always valued the innovative ideas their team brought forward or inspired. I can't wait to see what they bring to market next - and I'm sure many companies will follow."
- John Replogle
Partner, One Better Ventures
Former CEO, Burts Bees and Seventh Generation
With this raise, we plan to invest in expanding sales with both new and existing customers and enhance our marketing outreach to the growing millions of consumers interested in more sustainable solutions. We aim to continue to drive revenue growth and greater profitability in our core product offerings and create a more valuable Preserve enterprise for our investors.
We also plan to invest in key innovations, such as home-compostable and marine-degradable cutlery and products made from captured atmospheric carbon.
Join us to build our brand mission, our sales and profits, and innovations to reduce consumer impact on our planet.
ABOUT
HEADQUARTERS
657 Main Street
Waltham, MA 02451
WEBSITE
View Site
TERMS
Preserve
Overview
PRICE PER SHARE
$8.18
DEADLINE
Jun. 26, 2023 at 6:59 AM UTC
VALUATION
$29.49M
FUNDING GOAL
$15K - $1.23M
Breakdown
MIN INVESTMENT
$147.24
MAX INVESTMENT
$1,234,991.86
MIN NUMBER OF SHARES OFFERED
1,833
MAX NUMBER OF SHARES OFFERED
150,977
OFFERING TYPE
Equity
SHARES OFFERED
Common Stock
Maximum Number of Shares Offered subject to adjustment for bonus shares
*Maximum number of shares offered subject to adjustment for bonus shares. See Bonus info below.
Voting Rights of Securities Sold in this Offering
Voting Proxy. Each Subscriber shall appoint the Chief Executive Officer of the Company (the “CEO”), or his or her successor, as the Subscriber’s true and lawful proxy and attorney, with the power to act alone and with full power of substitution, to, consistent with this instrument and on behalf of the Subscriber, (i) vote all Securities, (ii) give and receive notices and communications, (iii) execute any instrument or document that the CEO determines is necessary or appropriate in the exercise of its authority under this instrument, and (iv) take all actions necessary or appropriate in the judgment of the CEO for the accomplishment of the foregoing. The proxy and power granted by the Subscriber pursuant to this Section are coupled with an interest. Such proxy and power will be irrevocable. The proxy and power, so long as the Subscriber is an individual, will survive the death, incompetency and disability of the Subscriber and, so long as the Subscriber is an entity, will survive the merger or reorganization of the Subscriber or any other entity holding the Securities. However, the Proxy will terminate upon the closing of a firm-commitment underwritten public offering pursuant to an effective registration statement under the Securities Act of 1933 covering the offer and sale of Common Stock or the effectiveness of a registration statement under the Securities Exchange Act of 1934 covering the Common Stock.
Investment Incentives & Bonuses*
Time-based:
Friends and Family Early Birds
Invest within the first eight days and receive 15% bonus shares
Super Early Bird Bonus
Invest within the first two weeks and receive 10% bonus shares
Early Bird Bonus
Invest within the first three weeks and receive 5% bonus shares
Amount-Based*:
$300+ | Preserve Toothbrush Subscription for 1 Year
Invest $300+ and keep your teeth squeaky clean, replacing your toothbrush with the frequency that dentists recommend. The Preserve toothbrush is made in the USA from 100% recycled polypropylene, including 50% PCR, with fresh nylon bristles.
$600+ | Preserve Ocean Plastic Initiative Gift Set
Invest $600+ and be introduced to Preserve’s Ocean Plastic Initiative through a practical and impactful gift set featuring the POPi razor and replacement blades and two POPi toothbrushes. The handles of both products are made with recovered ocean plastic and help to support Preserve’s non-profit partners who are leading the way in ocean health.
$1,000+ | Preserve Toothbrush Subscription for the whole family + Preserve Ocean Plastic Initiative (POPi) Gift Set
Invest $1,000+ and keep your family’s teeth squeaky clean, replacing your toothbrushes with the frequency that dentists recommend. Plus, get introduced to the Preserve Ocean Plastic Initiative with a gift box of Preserve items made from recovered ocean plastic.
$2,500+ | Your Own Custom Preserve Hoodie and T-Shirt
Invest $2,500+ and receive 5% bonus shares. Plus, relax in a 100% Organic and Fair Trade Certified Hoodie and T-Shirt set, proudly sporting Preserve branding. Only available to employees and key investors, these clothing items are a hot commodity!
$5,000+ | Catered Picnic at one of Massachusetts’ Finest Beaches
Invest $5,000+ and receive 7% bonus shares. Plus, enjoy a catered picnic on one of Massachusetts’ finest beaches. A Preserve hoodie will help you warm up after your swim.
$10,000+ | Meet and Greet with Preserve’s Founder and Leadership Team
Invest $10,000+ and receive 10% bonus shares. Plus, join Preserve’s leadership team for dinner, either virtually or in person in Boston to learn about Preserve’s founding, where we’re going, provide ideas and ask questions.
$20,000+ | Catered Weekend Getaway in the Berkshires AND Meet and Greet with Preserve’s Founder and Leadership Team
Invest $20,000+ and receive 15% bonus shares and a weekend getaway! A short drive from Boston or New York, New England’s Berkshires is where Preserve’s Founder drew inspiration for starting a mission-driven business. You’ll have access to an indoor pool, foliage views, and your own private chef for the weekend.
*In order to receive perks from an investment, one must submit a single investment in the same offering that meets the minimum perk requirement. Bonus shares from perks will not be granted if an investor submits multiple investments that, when combined, meet the perk requirement. All perks occur when the offering is completed.
**Details for certain Amount-Based perks may need to be worked out between Preserve and the investor (i.e. dates, shipping, addresses, color, and size preferences, etc.). Experience-based perks do not include transportation. Amount-Based perks are not cumulative.
The 10% StartEngine Owners' Bonus
Recycline, Inc. (d/b/a/ "Preserve" or the "Company") will offer 10% additional bonus shares for all investments that are committed by investors that are eligible for the StartEngine Crowdfunding Inc. OWNer's bonus.
This means eligible StartEngine shareholders will receive a 10% bonus for any shares they purchase in this offering. For example, if you buy 100 shares of Common Stock at $8.18 / share, you will receive 110 shares of Common Stock, meaning you'll own 110 shares for $818. Fractional shares will not be distributed and share bonuses will be determined by rounding down to the nearest whole share.
This 10% Bonus is only valid during the investors eligibility period. Investors eligible for this bonus will also have priority if they are on a waitlist to invest and the company surpasses its maximum funding goal. They will have the first opportunity to invest should room in the offering become available if prior investments are canceled or fail.
Investors will receive the highest single bonus they are eligible for among the bonuses based on the amount invested and time of offering elapsed (if any). Eligible investors will also receive the Owner’s Bonus in addition to the aforementioned bonus.
Irregular Use of Proceeds
ALL UPDATES
11.22.24
Climate, Oral Care Sales, and Strategic Investment
Greetings from Preserve! As we roll into the holiday season, we are pleased to offer some updates.
Climate
2024 marked our fourth year of measuring our carbon footprint with Change Climate.org (formerly Climate Neutral), offsetting our emissions from making and delivering products in the previous year with high quality carbon credits, and making plans to reduce further emissions. The 2023 footprint which was just completed was 1090 metric tonnes of CO2e, a small reduction over 2022. We invite you to read more about our process of measuring, and our reduction plans here.
Using Strategic Investments to Build Preserve’s Mission
The Preserve team recently began making connections and working to build strategic partnerships with the interest of securing a minority or majority-ownership investment. The goal is for a strategic investment to further fuel the growth of Preserve and our mission.
Preserve’s Flagship Product Continues to Show Strong Results
Preserve’s iconic product, the Preserve Toothbrush, launched in 1996, continues to outpace other toothbrushes in the Natural channel. Key indicators for which the Preserve Toothbrush achieved the #1 position, according to a recent SPINS report, include sales per shelf space, sales per distribution points, and velocity of sales. These data are especially encouraging as the Natural toothbrush space builds into an increasingly large portion of the overall oral care market.
Thank you for your review of this update. As always, we welcome you to reach out with any questions to investor@preserve.eco.
Eric, and the Preserve Team
07.15.24
New Retail Placements and Other Updates
Happy Summer from Preserve! The period around the 4th of July is always significant for us. In addition to being a time of typically great weather in Massachusetts, it’s also a time when we reflect on the Made in USA values that drive Preserve. We are honored to work with US manufacturing partners, ranging from small businesses to larger national players. Making our products in the USA allows us to support the power of US manufacturing. It also means that we ship shorter distances, which is critical from both cost and sustainability perspectives.
We are pleased to offer some updates on our business below:
Recent Highlights
Our 2024 plan forecasts double digit revenue growth, which will bring us back to pre-pandemic revenue levels, but with a stronger financial base than pre-pandemic. Significantly, since 2019 we have improved our product margin from 25% to 28% and reduced our expenses. We have also built a wider customer base, adding stability. While we are seeing significant growth over 2023, we are not yet tracking to our forecast. We attribute this to distributors being well stocked at the start of the year, and because of this, orders for several major retail launches were lighter than expected. As well, some of our revenue that was forecasted from new business wins in food services have had longer lead times.
Key highlights from the first half of the year
- Walmart increased placement of the Preserve toothbrush from 200 to 600 stores
- Our POPi shave line launched at Whole Foods Market
- Amazon Seller Central continues to track at 16% growth and now has positive contribution margin
- In our Food Service division, we have a few long lead customers we are looking to onboard and our team spent value-adding efforts to take care of the current customers with the Preserve Customer Service team reaching out directly to over 500 site locations.
Product Feature
In celebration of the launch of our POPi Shave line at Whole Foods Market, we’d like to offer you 35% off POPi through the month of July. Use code STARTPOPI at checkout at preserve.eco
The Preserve Ocean Plastics Initiative launched in 2019, with the goal of raising awareness around ocean plastics, using ocean plastics to make some of our flagship products, and supporting key non-profit partners leading the way on ocean health. Since POPi’s launch, we’ve designated more than $85K in donations to our partners!
What’s Ahead
In addition to growing our food service line and supporting the launches of our newest key retail partners, our focus through the end of the year is on bringing a key product development project over the finish line.
Since the launch of our compostable cutlery in 2019, we have been seeking to improve and innovate this product line. Our next step improves our heat tolerance and ductility (this cutlery is stronger!) And it can compost in your backyard! Preserve is seeking to establish our newest compostable cutlery as the one that composters love.
Composters employ a range of methods to biodegrade materials and our new cutlery will be compatible with more methods than before. We anticipate a January 2025 launch.
Thank you
To our investor partners who joined us through StartEngine, and to those who already knew about us, we continue to be grateful for your interest in joining us on our journey and in our mission. If you have any questions, please do not hesitate to reach out to us at investor@preserve.eco
Eric and the Preserve Team
11.14.23
Preserve Shareholder Meeting, Updates, and a Discount
Here in New England the leaves have changed and we’re enjoying the cooler air and change of seasons. We continue to be grateful to those who invested in Preserve through our StartEngine campaign. Below we offer some updates and opportunities since the close of our campaign. As well, we invite Preserve crowdfunding shareholders to Preserve’s upcoming Shareholder Meeting via zoom on November 30th at 4:00 pm EST. The official notice is available here.
The agenda is:
1) To vote on the election of the following persons to the board of directors, to serve until the next annual meeting and until their successors have been duly elected and qualified:
- Eric Hudson
- Anubhav Goel
- Steven Berkenfeld
2) To review the Company’s position and progress
3) To transact other such business as may come before the meeting.
Please reach out to investor@preserve.eco to request a zoom invite. We also invite you to write to this same email with any other questions you may have that could be addressed in the Shareholder Meeting.
Recent Highlights
Sales + Financial
August 2023 represented the highest monthly revenue YTD and also the highest monthly revenue since 2019. Significantly, the month included the highest level of food service sales since the start of our food service division. Preserve’s other business divisions, retail and e-commerce have seen mixed growth with some channel partners showing increases and others declines. The Preserve team is assessing product mix, promotion strategy and alignment of partners to address this. Even with the higher proportion of Food Service sales in August, gross margin remained higher than previous record months.
This Fall, our largest customer, Whole Foods Market, approved the POPi Shave 5 Razor and replacement blades for their full store set, launching January 2025. POPi Shave 5 is Preserve’s best-selling product on Amazon. Whole Foods Market also awarded us the renewal of our contract as the primary cutlery supplier for 2024 and the Preserve team is working to continue to provide top notch service to store operations teams who work daily with the cutlery product.
Social/Environmental
As part of our work to hit NetZero emissions by 2030, Preserve completed our third year of certifying with Climate Neutral in July 2023. We again measured our carbon footprint (including our Scope 3 emissions) and offset our impact through high quality carbon offsets. A key part of certification through Climate Neutral, as well as the journey to Net Zero is a focus on reductions. We’ve set and are working on near term reduction plans focused on green electricity within our scope 3 and on our impacts from shipping.
We are also proud to be nearing another milestone in donations given plus those committed to key non-profit partners through our POPi program. Since the start of the POPi program we have supported organizations leading the way in ocean health with $67,000 committed to date. (Preserve gives 25% of our proceeds from the sale of POPi products to non-profits working to stop the flow of plastics to the ocean and on other ocean health related initiatives.)
In the World
We continue to watch closely trends that may enable us to provide greener solutions and thereby grow our business such as the following:
Single Use Bans
In June this year, Canadian legislation went into effect banning many single use plastics. Bans already exist in Europe and many U.S. cities. Preserve is proud to be able to offer alternatives under the Canadian ban and has been working with Canadian partners to ensure we can meet their needs. We continue to monitor bans as they arrive since many are different. We will work to provide alternatives, acceptable under these bans where we are able.
Carbon Reporting
Although not directly linked to Preserve, we have been watching a recent California bill (SB 253) which passed and which will require companies with more than $1B in annual revenue doing business in California to disclose their carbon emissions for Scope 1, 2, and 3. As SB 253 requires consideration of the carbon emissions impact of purchased goods, products from companies like Preserve that offer lower impact products may be seen as compelling alternatives.
Stock Up for the Holidays!
We hope you’ll let Preserve help you this holiday season. Whether you’re storing leftovers after Thanksgiving or packing up treats for gifting, Preserve Food Storage offers bright colors, snap tight and screw on lids, and of course, all of our food storage is made in the USA with recycled materials.
Use code FALLSTORAGE for 40% off Preserve’s Food Service line at www.preserve.eco between now and November 30th.
What’s Ahead
We are charging ahead landing new food service customers which we believe will soon bring our cutlery production to capacity. We have many promising leads and expect to see our cutlery sales move from $280K a month to an estimated $380k a month.
We are also excited to be laying the groundwork to support the launch of the POPi razor at long-time partner Whole Foods Market. We believe that this product launch represents a significant user experience improvement from our previous Shave 3 product at Whole Foods Market and also offers a more compelling sustainability story.
We appreciate your review of our news and we look forward to sharing more updates in the future. We hope that you will consider joining our Shareholder meeting (details at the start of this update) and that you will reach out to us with any questions you might have to investor@preserve.eco.
Thank you for your review and support!
Eric Hudson and the Preserve Team
06.25.23
Last chance to invest in Preserve’s offering!
Thank you for following Preserve’s campaign and diving into our mission, team, and products. We have really enjoyed the experience of opening up Preserve to all interested investors and we are excited to have you part of our momentum and performance.
Thank you also to those who joined our webinar this past week. If you'd like to see the recording, please reach out to eric.hudson@preserve.eco.
With our campaign on StartEngine drawing to a close, we invite you to invest now before it ends tonight.
06.20.23
A Reminder to Join CEO, Eric Hudson in Our Webinar Tomorrow, June 21st to Learn more about Preserve!
Preserve’s upcoming webinar for those interested in learning more about our company will take place Wednesday, June 21st at 4:00pm EDT. There's still time to register!
You can sign up here.
This webinar will give you the opportunity to learn more about the potential to invest in Preserve before our crowdfunding campaign closes. It's your opportunity to ask questions directly to our CEO, Eric Hudson about:
- Our success disrupting the $1.1 Trillion plastics industry and our plans to go further
- The opportunities that lie in front of Preserve – at a time that sustainability is increasingly prioritized (fortunately!) by companies, governments universities and consumers.
- The values that anchor Preserve
Preserve was started to make products that reuse Earth’s resources and to transform the way the world thinks about waste, and products. And to further what we now call the Circular Economy. Preserve exists to make consumer products lighter on the Earth and fabulous to use – and consumers are taking action and choosing more sustainable products. Preserve sales and business are strong.
Consumer products make up 29% of US emissions; we believe that action in the consumer products space is critical in order to address climate change. If you agree, we encourage you to join our webinar tomorrow.
If you've already registered, thank you! We are looking forward to sharing more about Preserve’s mission and answering your questions on the webinar.
Details:
- Wednesday, June 21st
- 4:00-4:45pm EDT
- Zoom
Sign up takes just a few seconds. Click here to register!
06.16.23
Join Us for a Final Days of the Campaign Webinar on June 21st to Learn More About Preserve!
Going into the last 10 days of our campaign, we’re excited to host a Webinar on Wednesday, June 21st and we’d love for you to join!
This webinar is your chance to:
- Hear from Preserve’s Founder & CEO about our success disrupting the $1.1 Trillion plastics industry and our plans to go further
- Get clear answers to any questions you might have about Preserve before you decide to invest
- Learn more about the values that drive Preserve
We are thrilled about the chance to connect in this format and hope you can make it.
Details:
- Wednesday, June 21st
- 4:00-4:45pm EST
- Zoom
06.14.23
Preserve is Unreasonable… And that’s a Good Thing!
Preserve is well aligned with the George Bernard Shaw quote, approximated as “…All progress depends upon the unreasonable person.” It’s this quote that drove the creation of the Unreasonable Group, and as a company committed to disrupting the status quo when it comes to the sustainability of consumer products, Preserve, and our Founder & CEO, Eric Hudson, are honored to be counted in the ranks of Unreasonable Ventures and Unreasonable Fellows. Together with an incredible group of companies, we are working on collaborating towards a more sustainable future. We invite you to watch Eric’s presentation during Unreasonable London (2019) above and to read on to learn more about what Unreasonable Group is aiming to accomplish. Powerful connections and collaborations, like the ones fueled through Unreasonable Group are a key value of Preserve’s.
Thank you for reading, and thank you for considering investing in Preserve during the final weeks of our equity crowdfunding campaign.
Unreasonable Impact is a global movement dedicated to scaling up growth-stage entrepreneurs operating at the nexus of advanced technology, global impact, and profit. First established in 2016 and spanning across the Americas, Europe, and Asia Pacific, they are supporting 269+ ventures in 28 countries, and have mitigated 80 m+ metric tons of CO2 equivalent from our atmosphere. Barclays and the team at Unreasonable co-founded this global initiative with one goal in mind — leverage capitalism as a tool to create a more just, sustainable, and equitable future.
What is the Unreasonable Fellowship?
In 2017, our Founder & CEO, Eric Hudson was selected to be an Unreasonable Fellow. The fellowship invites the world's most impactful growth-stage ventures to join the Unreasonable Impact program. The global community of Fellows works to develop solutions to the most significant social and environmental challenges of our time. It’s through this fellowship that Eric connected with our partners at Kiverdi, to take on creating products made from polymers produced from captured carbon.
06.08.23
Happy World Oceans Day: See how Preserve takes action to protect our oceans!
Preserve’s POPi (Preserve Ocean Plastic Initiative) is born out of Love for the ocean.
With so many challenges facing our ocean, we feel lucky to be able to work in a small way through POPi to try to help address the challenges our oceans face. Through POPi, we use ocean bound plastic (plastic collected from waterways and beaches that was at risk of entering the ocean) and use it to create versions of top selling Preserve products. In turn, a portion of proceeds from sales of these products goes to support key non-profit partners who are leading the way in ocean health. We’ve donated more than $59K to date.
We’re blown away daily by the incredible work of our POPi partners. From planting kelp to raising awareness through performance art and sailing, our POPi partners are inspiring change and making an impact.
We invite you to take a moment to learn more about each of our partners below, as well as directly from their own sources (their social media is fun, informative, and often beautiful!)
As always, we appreciate that you’ve taken the time to learn more about Preserve. We hope you’ll consider investing to support our mission and our growth.
Rozalia Project’s mission is to clean and protect the ocean and conserve a healthy, thriving marine ecosystem. Rozalia focuses on addressing the problem of marine debris through a combination of restoration (cleanups), prevention through education, and through embracing technology and innovation and conducting solutions-based research.
What’s new: Rozalia’s team has set sail for their summer season of education and cleanup. They’re headed out with a newly updated boat and are focused on collecting and recycling “Ghost Gear” – discarded or lost fishing equipment. As always, they’ll be educating the public along the way!
www.rozaliaproject.org; @rozaliaproject
Waste Warriors is a non-profit based in India, focused on creating impactful change in solid waste management. They work on community behavioral change, waste infrastructure development, collaborations with government bodies, and the upliftment and livelihood development of all waste workers.
What’s new: Waste Warriors was recognized as a finalist for the prestigious Keeling Curve Prize (a grant prize awarded to help fund the work of the most innovative organizations fighting climate change.) If you were walking around Kempty Falls in Uttarakhand, India in mid-May, you might have met their “trash man” – a person dressed in massive quantities of plastic, greeting tourists and raising awareness!
www.wastewarriors.org; @wastewarriors
The 5 Gyres Institute is a nonprofit organization based in Los Angeles, with a global network of supporters united in the pursuit of a planet free of plastic pollution. 5 Gyres mission is to empower action against the global health crisis of plastic pollution through science, education, and adventure.
What’s new: 5 Gyres continues their research into ocean plastics pollution and viable alternative materials and they kicked off another summer of Plastic Free National Parks. You can join in by cleaning up and tracking what you find…action that can lead to more beautiful parks AND policy changes
www.5gyres.org; @5gyres
SeaTrees, by non-profit Sustainable Surf, focuses on planting and protecting blue-carbon coastal ecosystems - mangrove and kelp forests, seagrass, ridge-to-reef watersheds, and coral reefs. They work with local partners to implement projects in locations ranging from southern California to Kenya.
What’s new: SeaTrees is working with scientists at Scripps Institute in La Jolla, CA to better understand how to help kelp (which sequesters enormous amounts of carbon!) thrive. Their work will ultimately inform a toolkit for California to better promote kelp restoration and growth.
www.Sea-trees.org; @sea.trees
06.02.23
With less than a month left to invest, we invite you to meet the team!
Behind all that we do is a small but mighty group of individuals who are problem solvers and innovators and who are passionate about changing the status quo when it comes to consumer products. They’re also just a great group of people. The video below is the result of us asking a few folks on the Preserve team to introduce themselves.
Thank you for considering investing in Preserve!
05.23.23
Preserve "Firsts" and What's Next
Join Preserve Founder & CEO, Eric Hudson, as he travels around Preserve HQ City, Waltham, Massachusetts and recounts some of Preserve's innovations and "first" as well as the opportunities that lie ahead. Thank you for taking the time to learn more about Preserve and for investing to support our mission.
Video credit: Violet Forney, Preserve Intern
REWARDS
10%
Stack Venture Club & Rewards!
Members get an extra 10% shares in addition to rewards below!
Venture Club
Venture Club Members earn 10% bonus shares on top of this and all eligible investments for an entire year. Not a member? Sign up at checkout ($275/year).
$300
Preserve Toothbrush Subscription for 1 Year
Invest $300+ and keep your teeth squeaky clean, replacing your toothbrush with the frequency that dentists recommend. The Preserve toothbrush is made in the USA from 100% recycled polypropylene, including 50% PCR, with fresh nylon bristles.
$600
Preserve Ocean Plastic Initiative Gift Set
Invest $600+ and be introduced to Preserve’s Ocean Plastic Initiative through a practical and impactful gift set featuring the POPi razor and replacement blades and two POPi toothbrushes. The handles of both products are made with recovered ocean..
$1,000
Preserve Toothbrush Subscription for the whole fam
Invest $1,000+ and keep your family’s teeth squeaky clean, replacing your toothbrushes with the frequency that dentists recommend. Plus, get introduced to the Preserve Ocean Plastic Initiative with a gift box of Preserve items made from recovered...
$2,500
Your Own Custom Preserve Hoodie and T-Shirt
Invest $2,500+ and receive 5% bonus shares. Plus, relax in a 100% Organic and Fair Trade Certified Hoodie and T-Shirt set, proudly sporting Preserve branding. Only available to employees and key investors, these clothing items are a hot commodity!
$5,000
Catered Picnic at one of Massachusetts’ Finest Bea
Invest $5,000+ and receive 7% bonus shares. Plus, enjoy a catered picnic on one of Massachusetts’ finest beaches. A Preserve hoodie will help you warm up after your swim.
$10,000
Meet and Greet with Preserve’s Founder and Leaders
Invest $10,000+ and receive 10% bonus shares. Plus, join Preserve’s leadership team for dinner, either virtually or in person in Boston to learn about Preserve’s founding, where we’re going, provide ideas and ask questions.
$20,000
Catered Weekend Getaway in the Berkshires AND Meet
Invest $20,000+ and receive 15% bonus shares and a weekend getaway! A short drive from Boston or New York, New England’s Berkshires is where Preserve’s Founder drew inspiration for starting a mission-driven business. You’ll have access to an indoor..
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Jerry Irwin
2 years ago
Re Daniel Devlin's questiion # 5; maybe you could joint venture with the folks at TimePlast who are bringing bio-based materials to market that can effectively replace plastic
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Daniel Devlin
2 years ago
Hi Eric, following up to thank you for the thoughtful and detailed responses to my earlier questions. I'm excited for Preserve's future!
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Daniel Devlin
2 years ago
Hi Eric, I’ve enjoyed learning about Preserve. Tons of respect for your mission and the company you’ve built. I have a few questions - thanks in advance for your responses! 1. Can you elaborate on your plans for sales/marketing after this raise? Do you anticipate challenges growing the brand (especially in retail) while competing against the CPG giants? 2. While nothing can be guaranteed, what are your long-term exit goals for the company? I.e. How should investors in this round think about a possible return on investment? 3. How do you recommend people dispose of your plastic products - specifically in food service cases like universities or Whole Foods cafes? Sounds like all your products are durable enough to be reusable, but I would imagine those contexts are mainly single-use? 4. I’ve seen companies working on the issues of microplastics and/or PFAS chemicals in our environment. What happens to Preserve’s plastic products as they break down, and do they contribute to microplastic/PFAS contamination? 5. I appreciate the difficulty of balancing the usefulness of plastics with the environmental harm, and I respect your mission to use plastic as thoughtfully as possible. But I struggle with the idea of every new plastic product being around for hundreds of years (unless it can be fully recycled). Do you see a future where we (and Preserve) move away from plastic? Or is it a necessary evil that needs to be carefully managed?
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Christopher Zusin
2 years ago
Outstanding responses, Eric. Thank you for your time.
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chad demoss
2 years ago
I see a lot of raises on start engine that I can't figure out if they are scams or not. This one looks good to me, I'm in.
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Christopher Zusin
2 years ago
1. Do you have a relationship with TerraCycle? Seems like streaming of non-standard materials from NJ to MA might be an opportunity. 2. Why Reg CF at this point and not sooner? 3. The Form C shows a lot of financial competence (and Founder - and other key stakeholder - investment into the company, given apparent stakeholder coverage of soft spots in company performance), which I'd expect with a track record of surviving 26-ish years in business. However, the recent challenges feel like a consumption of "emergency financial/accounting measures" through stakeholder relationships and depreciation (in a loose sense) with the potential for a restructuring through bankruptcy as a non-zero possibility on the horizon. How can you assuage potential investors that they're not taking on such a risk right now? 4. How do you assess the risk of being behind the curve on materials science? Another way of looking at it is, given your annual losses in the range of low-$300k's, how do you envision funding R&D or acquisition (plenty of startups trying to solve the plastics problem now) as compared to provisioning for operating losses?
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Andrew Neely
2 years ago
I love the ethos of your company! With that said, shouldn't we be moving away from plastics altogether? Is your business model based on the ongoing production of virgin plastic long into the future?
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