Indy Brand Clothing

Indy Brand Clothing

Modern lifestyle clothing brand inspired by the outdoors.

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Security Type
Preferred Stock
Categories
Other
Min Investment
$1
Offering Date
March 28, 2020
Expected Close Date
June 26, 2020
Target Raise
$50.00K-$500.00K
Deal Notes

$1.15 per share

$25K+ pro rata right threshold

Valuation
$4,600,000

Company Description

We design clothing for the wild at heart that are inspired by the outdoors.

Perks

Invest $250+ for 25% off discount code.
$500+ Free t-shirt of choice.
$1,000+ Free t-shirt of choice and blanket of choice.
$5,000+ Free t-shirt and blanket + $25 gift card
$10,000+ $100 gift card PLUS t-shirt of choice and blanket of choice
$50,000+ 25% site wide for a year + free tee and blanket + $100 giftcard

Key Deal Facts

165% average growth Year-Over-Year for the last 5 years.
Over $1.6M in direct to consumer sales in 2019.
50% woman-owned.
Created a worldwide lifestyle brand with no outside investment.
Over $4.5M sold since 2014.
Very loyal customer base with over 364,000 social media followers.
Donate a percentage of sales to national parks.

Use of Proceeds

If $50,001 is raised:

60% towards Inventory, 32.5% towards digital  marketing (google, FB), 7.5% towards Wefunder intermediary fee

If $499,999 is raised:

20% towards inventory, 30% towards digital marketing (google, FB) as well as other marketing channels, 42.5% towards business development, 7.5% towards Wefunder intermediary fee

Management Team / Advisory Board Bios

Mike Sperry
CEO/Founder
This the second company he has taken to over 1 million in annual sales. Third-generation entrepreneur. The growth over the past several years is a result of his leadership and marketing skills. Got a scholarship to play collegiate tennis.

Ben Campbell
CCO/Founder
Started designing at the age of 13 with a dream of one day starting a clothing brand. Uniquely branded the company with his creative design talent, photographer and videographer skills.

Kelly N Sperry
Founder
Previous entrepreneur with a kid accessory and clothing line. Directs the collaborative and ambassador relations within the company. Very task oriented and gets it all done while juggling being a mother of 5.

Deal Notes

$1.15 per share

$25K+ pro rata right threshold

Amount Raised : $276,213
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Security Description

Preferred securities are a type of investment that generally offers some sort of preferred treatment through a dividend or preferred treatment in a liquidation.

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