Yerbaé

Yerbaé

PLANT-BASED Enhanced Sparkling Water

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Security Type
Common Stock
Categories
Consumer Goods & Products
Min Investment
$246
Location
Scottsdale, AZ
Offering Date
September 25, 2020
Expected Close Date
December 24, 2020
Target Raise
$10.00K-$1.07M
Deal Notes

Price per Share: $2.14

Valuation
$34,000,000

Company Description

Yerbaé is a great-tasting, zero-calorie, PLANT-BASED beverage that is breaking new ground in the energy drink market. Since it launched in 2017, the company has grown from $834K net sales in its first year of business to $3.6M net sales in 2019. The brand is successfully aligning with prominent retailers across the country like Sprouts Farmers Market, Walmart, Target, CVS, Stop N Shop, WaWa, Jewel, Circle K, Canteen, Raley’s, Bristol Farms, Hyvee, Meijer, and many more.

Key Deal Facts

Since our launch in 2017, we have sold more than 10M+ cans to consumers across the country. Our company has grown 333% in net sales since 2017
Energy Drinks account for almost $14 Billion in sales annually and we are revolutionizing the space with our PLANT-BASED beverages
Our team of beverage industry leaders have experience building some of the leading brands in the industry as formerly a part of their executive management: SoBe (sold to Pepsi Cola); Fuze Beverage (sold to Coca Cola); Nos Energy Drink (sold to Coca Cola); Muscle Milk (sold to Hormel)

Use of Proceeds

The Company might incur Irregular Use of Proceeds that may include but are not limited to the following over $10,000: Vendor payments. Salary payments made to one’s self, a friend or relative. Any expense labeled “Administrative Expenses” not strictly for administrative purposes. Any expense labeled “Travel and Entertainment”.

Management Team / Advisory Board Bios

Karrie Gibson
Co-Founder, COO, Director
KARRIE GIBSON believes that integrity, honesty, and hard work are key traits for growing a successful business. She has overcome numerous challenges along her entrepreneurial journey by staying focused on a vision, handling issues head-on, and surrounding herself with quality people. Her strong research orientation, emphasis on effective team leadership, board experience, and unique problem-solving approach have served her well in creating a winning company culture. It is this same tenacity and commitment to excellence that helped her launch YERBAÉ ENHANCED SPARKLING WATER and will ensure its status as a leader in the beverage industry.

Todd Gibson
Co-Founder, CEO, Director
TODD GIBSON is an accomplished beverage industry entrepreneur, innovator, business builder, and sales leader who, in partnership with his wife, Karrie, is growing the Yerbaé Enhanced Sparkling Water brand. To this venture, he brings laser-sharp customer focus, a rock-solid work ethic, and depth and breadth of experience in business development, marketing, merchandising, vendor management, and operations. Having helped build three companies from the ground up that were sold to Coca Cola and Pepsi, Todd knows what it takes to successfully bring a product to market in the highly-competitive functional and wellness beverage industry.

Seth Smith
Vice President of Business Development
Seth is an accomplished Beverage and Electronics industry entrepreneur. Using his leadership skills in sales management and his fearless nature for hunting he is Yerbaé version of the ultimate fighter for new retailers and customers. He also loves Twinkie's

John Blair
Executive Vice President
John Blair is an industry icon with well over 40,000 hours of expertice in the beverage industry. John has lead several organization to a strong path of success. Some of his greatest accomplishments is building and selling some of the most iconic brands in the beverage industry. Specificly: Mystic, SoBe, Fuze, NOS, Mustle Milk. John is the leader of the field organization here at Yerbaé; and has worked with Todd and Karrie for almost 20 years.

Deal Notes

Price per Share: $2.14

Amount Raised : $1,069,279
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Security Description

Common stock is a security that represents ownership in a corporation.

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