The name "Belladina's" comes from our two precious girls: Karabella and Sabadina. We're raising money to bring the joy of handcrafted Italian eats from our family to yours. We're using this raise to power our growth as we expand into Easley. Our Belladina's location in downtown Greenville has successfully opened and has 6 full-time employees. We're ready for the "next big step" and we want you to be a part of it! We want this next location to feel like home so we're doubling down on community by raising capital from our fans and customers. We'd love to welcome you into our family.


Security Type
Revenue Sharing
Food & Bev
Min Investment
Greenville, SC
Min Raise
Offering Date
November 18, 2020
Max Raise
Expected Close Date
January 15, 2021

Use of Proceeds

  • Brick pizza oven
  • 8 burner stove
  • Decor and outdoor space
  • Refrigerators and freezer
  • Mixer
  • Prep tables
  • Sinks & Dishwasher
  • Misc. Equipment
  • Intermediary Fees


Potito Leccese

Potito started working in pizzerias and a local doughnut shop in NYC at a young age. It's where he discovered his passion for food.
- He opened his first pizzeria in 1983 in Landover Mall in Landover, MD
- In 1990, he opened Tizio's Brick Oven in Lake Harbour, MD
- After this, Potito opened Benito's Brick Oven in North Myrtle Beach
- He soon opened another location on Broadway at the Beach
- In early 2000, Potito opened a location in Mt Pleasant Town Center
- In 2010 he sold all Benito's Brick Oven Locations in South Carolina and moved back to Maryland
- There he opened a pizzeria in Rockville MD, and Largo, MD
- After building, running, and operating them for the first 2 years, he decided to go back to South Carolina and open Vito's Pizzeria in Greer, SC
- 7 years later Potito went back to North Myrtle Beach, opening Rapone Italian Kitchen where he is still the current owner
Potito's background and recipes are direct reflections of Old World Italian cooking, most of which were taught to him by his mother, Sabatina. His mother owned an Italian Market for over 50 years in the town where he was born. That’s where he adopted the home-style feel, and love for doing things the right way, the old school way.

Joey & Megan
Joey has been involved in the business since childhood, washing dishes and prepping dough. In 2004 he opened his own Benito’s brick oven on West Poinsett in Greer. Then, he moved it in 2008 to Greenville Howell Rd. where Haywood meets E. North. After 2 years Joey sold this establishment and moved to Miami for a bit, but eventually ended back in Greenville in 2012. Now he runs Vito’s in Greer 2010 – 2020. But he couldn't do it without his wife, Megan, who is in charge of all the design, marketing, and operations. They've been happily married for 9 years.

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Security Description

Revenue Sharing is a form of lending that involves sharing revenue from the business with investors as return on their investment. It is often a fixed percentage of revenue and you are paid until you earn a total return on your investment.

Key Deal Facts

Experienced leadership with a history of successful restaurants
Location featuring walk-up service and open-air seating in the Easley community
Wide community support from Italian-loving foodies
Built-in demand from attached community space
No existing debt