MustWatch

We deliver targeted show recommendations from a cross-platform TV guide, crowdsourced from your friends and family. Through centralizing TV data that was formerly scattered throughout social media, word of mouth, gossip articles, and a seemingly endless stream of streaming platforms, we offer you a way to spend more time watching, and less time scrolling.

People really value their favorite shows. Losing beloved content and a lack of original content are two of the top three reasons why customers cancel streaming services (PC Mag). MustWatch will provide the $43 billion global streaming market (Grand View Research) with a way to leverage user insights from multiple platforms, so studios and streaming services can keep making those “must watch” shows.

• App Development
• Intermediary fees

Chelinde Edouard
CEO
Chelinde (Che) Edouard is the CEO of MustWatch. Che brings his experience in data as a Senior Business Intelligence Analyst for HarbourVest Partners and graduated in May 2020 Magna Cum Laude with his Master of Science in Business Analytics from Babson’s F.W. Olin Graduate School of Business. Mr. Edouard has worked in the financial Industry since graduating from Boston University’s Questrom School of Business. He previously worked at State Street as a Business Analyst in the Corporate Finance Data Analytics & Reporting team.

Rob Maiello
CFO
Rob graduated from the University of Miami in 2014. He was previously employed at Lord, Abbett & Co. LLC. There he was involved in the Client Lifecycle Management team where he internalized and helped visualize data in an interactive way for the sales and leadership teams as well as helping the process of client account onboarding. He also passed the first level of the Chartered Financial Analyst (CFA) Program and is currently pursuing his MBA at the NYU Stern School of Business.

Ben Aronberg
Lead Developer
Ben Aronberg is a software developer at MustWatch. He primarily spends his time prototyping the mobile app, as well as contributing to design and UX discussions. Ben graduated from the University of Miami with a B.S. in Computer Science, and brings several years of software consulting and implementation experience from his time at Alight Solutions. His love of problem solving and binge watching TV are what drives his passion for bringing MustWatch to fellow bingers everywhere.

Aimee Carvalho
Lead Designer
Aimee Carvalho is MustWatch’s resident Designer. Her background lies in UI/UX Design, Data Visualization, BI Reporting and Dashboard Design. She earned her Bachelor’s Degree in Business Management with a concentration in Information Systems from Boston University in 2013. Since graduating, she has primarily worked within the realm of consulting, across a variety of industries including advertising, healthcare, insurance, energy supply, shipping and transportation, higher education, and IT security.

Mark Sneed
Chief Creative Officer
Mark Sneed is currently a Securities Operations Associate at JPMorgan Chase & Co, working with auditors and internal teams to produce timely, accurate financial statements. Before joining JPMorgan, Mark worked for State Street Bank & Trust for five years. He uses his analytical skills, gregarious personality, and passion for TV to help the team create and market the MustWatch app. As Chief Creative Officer, Mark develops new ideas for the MustWatch platform, assists Aimee with the app design, and provides feedback to the development team via internal testing.

Edwin Jones
Back-end Engineer
Edwin graduated with a B.S. in Industrial Engineering from the University of Miami in 2014. He works as a consultant implementing HR software for TopBloc. His experience integrating systems allows him to assist Ben with back end development and configure MustWatch security. He also contributes to the UX and design process.

Price per Share: $2.14