Field Day

Field Day aims to host an annual cannabis industry gathering, offering industry insiders, investors, and enthusiasts the opportunity to connect, collaborate and celebrate. Given cannabis is newly legalized in California, the industry ecosystem is largely unstructured and underdeveloped. We aim to create an annual event that elevates and celebrates the cannabis industry, empowering businesses and engaging enthusiasts. Once we establish Field Day in Southern California, we will expand the event to other cities where cannabis has been legalized - both domestically and abroad. We believe, the legalization of cannabis in California - the 5th largest economy in the world - is a game-changer. Americans are quickly embracing this regulatory and cultural shift, which we anticipate will eventually lead to legalization federally and in many countries internationally. As the cannabis industry experiences hyper-growth, there’s a need for greater coordination and collaboration among professional stakeholders, as well as an opportunity to elevate and celebrate cannabis culture. As the epicenter of pop culture, LA is poised to become ground-zero for the legal cannabis industry. And the weather is always amazing. Not only are we first-movers with extensive experience building businesses in and around pop culture, we understand our target audience on a deep and nuanced level.

All investors: a premium "Field Day" t-shirt and "Founding Member" status, which means you will receive an invitation to our investor-only receptions and you will be eligible to receive other special offers and perks throughout the year.
Over $2,500: all the above PLUS one free ticket to our 2019 event (Expo & Festival).
Over $5,000: all the above PLUS one free upgrade to a VIP ticket at our 2019 event. (VIP ticket-holders will receive preferred access to event programming and amenities, as well as exclusive accommodations).
Over $10,000: all the above PLUS a second free VIP ticket to our 2019 event.
Over $25,000: all the above PLUS a swag bag at our 2019 event.
Over $50,000: all the above PLUS a personalized investor plaque AND a private 1-hour video conference call with our founders AND an invitation to a private portal with ongoing access to our CEO.
Over $100,000: all the above PLUS two backstage passes AND a private lunch and meeting with our founders to explore and discuss opportunities to collaborate.

Founded by tech & entertainment executives Mike Tolkin (Former CEO of IMAX Labs) and Jay Brooker (Award winning producer, Former Head of Content Creation at CAA Marketing)
North America's cannabis market will go from $9.2 billion in 2017 to $47.3 billion in 2027
Signed Non-Binding Letter of Intent with IRL Events, producer of large conferences such as E3, to produce Field Day events.
Growth potential includes cannabis-related market data, content, and media.

• 53% Business development
• 47% Venue deposit

Michael Tolkin
CEO
Mike Tolkin is a tech entrepreneur and innovator.He previously founded and led IMAX Labs, the innovation arm of IMAX, where he spearheaded new ventures around immersive technology and entertainment, including IMAX Shift, a location-based immersive fitness experience, and IMAX VR, a location-based virtual reality experience.Tolkin is also a former New York City mayoral candidate and political activist, promoting cannabis legalization as part of a broader platform focused on economic fairness.Tolkin received his B.S. in Economics from the Wharton School at the University of Pennsylvania.

Jay Brooker
COO
With over 15 years of experience in production, Jay Brooker is an accomplished Executive Producer. Globally he has led the production of premium, award-winning branded content, IP creation, product development, and new media. Most recently Jay served as the Head of Content Creation at CAA Marketing, a division of Creative Artists Agency. During his time at CAA Jay specialized in building brands through the power of entertainment. His clients included Coca-Cola, ABInBev, Chipotle, Diageo, General Motors, Dell, Dolby, and Microsoft, amongst many other Fortune 500 companies.Jay’s expertise extends to the live events business. He was instrumental in the creation of Chipotle’s Cultivate Food & Music Festival, and he has led the production of major brand activations at Bonnaroo and SXSW. His multi-disciplinary work has received numerous awards including Daytime Emmy Awards, Cannes Grand Prix Lions, Annie Awards, D&AD, TED Ads Worth Spreading, The Webby Awards, Clio Awards, AICP Awards, Art Director's Club, One Show Entertainment, Communication Arts, and TIME Magazine's Best Ads of the Decade. His work is also featured in the Museum of Modern Art in NYC.

• Security Type: Convertible Note
• Conversion discount: 20.0%
• Valuation Cap: US $5,000,000
• Interest rate: 8.0%
• Note term: 24 months
• Minimum investment: US $1,000
• Target Minimum: US $750,000