Famterra

As every parent knows, when you have kids, your life is no longer your own. No matter what, you have to pick up your kids from school, take them to the doctor, feed them, clothe them, and love them - every single day, for 18+ years. Our first app, Calroo, helps busy parents tame the chaos of their family schedule. It combines a calendar, tasks, lists and messaging in one app, and makes asking for help as simple as a swipe. Now we're building WeParent, a co-parenting app for divorced parents.

$500+ Our love and gratitude, plus free *lifetime* access to Calroo Pro.
$1,000+ Invitation-only virtual "coffee chats" with the founders. You bring questions, we'll bring coffee (by sending you a Starbucks gift card). We'll be hosting coffee chats once a quarter.
$5,000+ 30-minute phone call with the CEO, Elena Krasnoperova. Ask for advice on anything - managing your career, starting your own business, joining a startup, hiring, fundraising, etc.
$10,000+ Lunch or dinner with the founders in the San Francisco Bay Area. Meet the Calroo founding team in person, ask questions, provide input on business strategy and product roadmap.
$25,000+ Lunch or dinner with the founders in a US or Canadian city of your choosing. Meet the Calroo founding team in person, ask questions, provide input on business strategy and product roadmap. We'll fly to you!
$50,000+ Custom feature built just for you! If there is a specific feature you want us to add to Calroo, we will build it.
$100,000+ Invitation-only annual investor retreat in the San Francisco Bay Area. We'll pay for your flight (from any city in US or CA), lodging, and meals.

CEO is former exec from eBay, PayPal, UpWork (filed for IPO) and Zong (acq. for $240M), and a Stanford Ph.D. in Psychology.
Featured by Forbes, Inc, Fast Company, Entrepreneur, and Huffington Post.
Calroo repeatedly featured in App Store, each time leading to 100x increase in downloads.
WeParent addresses 55M parents who live apart, but co-parent together.
Families are a large and underserved market, spending $550B per year on families in the US, $1T+ globally.

Use of Proceeds if we raise: $100,000

• Marketing 40%
• Product development 20%
• Loan repayment 30%
• G&A 5%
• Wefunder fee 5%

Use of Proceeds if we raise: $1,070,000

• Marketing 40%
• Product development 20%
• Loan repayment 30%
• G&A 5%
• Wefunder fee 5%

Elena Krasnoperova
Co-founder, CEO
Former exec at eBay, PayPal, oDesk, Zong (acq. for $240M). Stanford Ph.D. in Psychology. Second time startup founder. Mom of 2 awesome kids.

Marcelo Ribeiro
Co-founder, CTO
16 years of software & mobile app development. Founded software consultancy RubyThree. Dad of 2.

• Future Equity (Wefunder SAFE)
• $7M valuation cap
• 20% discount
• $25K + pro rata right threshold
• A SAFE gives you the right to future shares in the company. If you invest, you're betting the company will be worth more than $7M in the future.