Recur Outdoors

Recur Outdoors

Disrupting the fishing industry through creative monthly subscriptions

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Security Type
SAFE
Categories
Sports & Fitness
Min Investment
$100
Location
Newbury, MA
Offering Date
October 11, 2018
Expected Close Date
March 31, 2019
Target Raise
$1.07M
Deal Notes

Future Equity (Wefunder SAFE)

$8Mvaluation cap

A SAFE gives you the right to future shares in the company. If you invest, you're betting the company will be worth more than $8M in the future.

Company Description

My name's Brian Runnals and I'm the founder of Recur Outdoors. We started out as Postfly, which I started in my basement about six years ago. Quite honestly, it was never supposed to become a business. It was a side hustle I started because I was looking for a little bit of inspiration outside of my day job in software sales. Around that time, a lot of subscription box services like Birchbox, Harry's, and Dollar Shave Club were becoming very popular. I thought to myself, "You know what? There might be something here.” I stitched together an extremely loose-knit business plan. At the time, it was essentially a plan on a cocktail napkin. I built myself a little website on Shopify and just rock and rolled.

Perks

$101+
Inclusion on our investor wall-of-fame at our HQ. This is a permanent hi-five for supporting us!

$250+
Limited edition Recur Outdoors Tribe Leader hat. These will be made ONLY for our Wefunder investors and not available elsewhere, so wear with pride! Plus get prior perk.

$500+
Be the maker. We'll give you the reigns to design and name a pair of flies to be sold into a future Postfly Box shipment and our additional distribution channels. Plus get all prior perks.

$1,001+
A lifetime discount of 15% OFF any future purchases from any of our current or future brands! Plus get all prior perks.

$3,000+
Limited Edition, numbered, Pelican Reel with custom pouch. These will be custom made and individually numbered/named for only our $3000+ investors, and will never be made available to anyone else! Investors will have choice of 5WT or 8WT model. Plus get all prior perks.

$5,000+
Limited Edition, numbered Wade Rod Co. fly rod with custom rod sock and carbon fiber tube. These will be custom made and individually numbered/named for only our $5000+ investors and never be made available to anyone else! Investors will have choice of 5WT or 8WT model. Plus get all prior perks.

$12,500+
An invite to our inaugural Tribe Summit, held here in in the striped bass capital of the northeast - Plum Island, MA in summer 2019. This is an employee-and-investor-only company retreat, investor update, and new product field test in one. We'll cover the fishing (with some our favorite local GuideHire guides), the eating, the drinking, and the sleeping, you just need to get there. Plus get all prior perks.

$25,000+
A day of private guided fishing, anywhere in North America of your choosing with our founders. We will cover all expenses except your air travel to the location, and document the day in film and photo. Plus get all prior perks.

Use of Proceeds

If we raise: $100,000

95% Used to fund inventory PO's for Wade Rods and Pelican Reels.5% Wefunder Intermediary fees

If we raise: $1,070,000

95% will go towards accelerating our product development dramatically, build a sales team for our direct-to-guide sales, and begin to open up new verticals in the much larger $45B+ conventional fishing space.5% Wefunder Intermediary fee

Management Team / Advisory Board Bios

Brian Runnals - President, Founder
Husband & proud daddy. Frmr tech sales, now building the most exciting fishing brands on the planet!

Maciej Labinski - Co-founder / Head of Design
MBA grad with a knack for design and getting shit done.

Deal Notes

Future Equity (Wefunder SAFE)

$8Mvaluation cap

A SAFE gives you the right to future shares in the company. If you invest, you're betting the company will be worth more than $8M in the future.

Amount Raised : $0
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Security Description

A SAFE is an agreement between you—the investor—and the company in which the company promises to give you a future equity stake based on the amount you invested. It also involves some kind of a triggering event that must take place in order for you to get your future equity stake. Be careful as you may only get equity if a particular event is triggered.

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