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Security Type
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Other
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Categories
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Other
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Min Investment
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$1,000
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Offering Date
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April 16, 2019
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Expected Close Date
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July 15, 2019
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Target Raise
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$150.00K-$750.00K
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Deal Notes
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Security Type: Tiered Crowd Note (SWIFT)
Conversion Discount: 20%
Interest Rate: 5%
Note Term: 24 months
Company Description
Today people are bombarded with content, but we believe many people are not finding authentic connections with the topics they care about. And many companies are having a harder time forming relationships with targeted consumers.
As ESPN provided passionate sports fans with a way to connect more deeply with their interests, Osiris is looking to do the same with music and culture. With audio podcasts, video, and live events, we are creating commentary and experiences for music fans to delight and inform—while helping companies connect with a difficult to reach demographic in an authentic way.
Over the past year, we've grown to almost 30 podcasts, and have generated more than 1.7 million downloads across the network.
The podcast industry is growing in impressive ways. The recent acquisition of Gimlet Media by Spotify was one of the biggest deals in the podcasting industry to date, and shows that many big players are seeing the potential in podcasting. And advertisers also see this potential—in 2017, there was $314 million in podcast ad revenue, which was an 86% increase from 2016.
We've built a lot of momentum, and will be focusing our attention and resources on expanding our original, limited-series podcasts with high-profile musicians, while helping our current podcasts grow. We will also invest more time and resources in video and live events, to give fans content that is inspiring and engaging.
Perks
See offering website for details
Key Deal Facts
1.7 million podcast downloads in the past year
83% user growth over past year
Advertisers include Ben & Jerry's, KushCo, and CashorTrade
Advised by Andy Weissman of Union Square Ventures & Steve Martocci of GroupMe and Splice
Co-founded by Tom Marshall, primary external lyricist for the band Phish
Use of Proceeds
Marketing, Sales, and Partnerships: 35%
Content Development and Acquisition: 25%
Community Growth and Management: 20%
G&A: 20%
Management Team / Advisory Board Bios
Rj Bee - CEO
RJ Bee, co-founder and CEO of Osiris, has a background in business and communications. He has channeled his lifelong passion for music into the Helping Friendly Podcast, which he co-founded in 2013. As CEO, RJ is responsible for leading and growing Osiris. He brings expertise in strategic growth, HR, marketing and finance, most recently as SVP at Hattaway Communications.
Tom Marshall - COO
Tom is the primary external lyricist and songwriter for the band Phish, with many songs to his name. Tom also has a technical background and a degree in computer science. Tom’s IT career began in large corporations, but he now spends his time working with startups. He recently completed the sale of his company LyrikMachine to an Atlanta-based entertainment company. Tom is now a successful music podcaster, having launched Under The Scales in November 2016 and achieving more than a million downloads in the first season.
Deal Notes
Security Type: Tiered Crowd Note (SWIFT)
Conversion Discount: 20%
Interest Rate: 5%
Note Term: 24 months