Natural products are severely lacking in performance,

and there's no real focus on preventative health. 

There are many natural bath & body brands out there. However, the end-user experience is lackluster. Products tend to be full of fillers that don't actually help or enhance the hair or skin. The highlighted herbals on the labels are included at such micro amounts that they do not offer any real benefit.

Also, few bath & body brands go beyond basic beauty and hygiene, or have products that support preventative health.

Gryph & IvyRose offers a 360 approach to health,

with ongoing and preventative
wellness and immune support.

Our bath and body products contain a much higher concentration of herbal ingredients than other brands that offer noticeable benefits like reducing inflammation, protecting the skin's natural biome, and moisture support. Customers share that they can see noticeable performance results after the first use.

To easily introduce beneficial and preventative habits early on, our organic raw cacao chocolate probiotics are the perfect delivery system for even the pickiest of eaters — giving the immune system the ongoing support needed. And our unique herbal supplements are the tool every parent needs to address everything from sleep issues to tummy troubles.

Providing sustainable wellness to everyone

Our products are formulated using safe, clean, and performance-based ingredients. We aim to address the child as a whole and have created a well-rounded wellness regimen to maintain, boost and support healthy living. 

Our customer retention rate is over 50%

An investment plan of $8M worth of media spend has been approved for 2021-2022 to 70M+ monthly viewers in US Weekly, Life & Style, Star, OK! and In Touch magazines.

We have established retail partnerships with premier retailers across the country in the specialty, naturals, and children's markets. Along with our partners, A360, we are entering new partnerships with large-scale, mass retail stores.

*Click here for important information regarding Financial Projections which are not guaranteed.

"Love this stuff"
- Kim Kardashian

"Thank goodness for this shampoo! It seems wonderful and helps make the combing routine manageable." Rose E

"Usually, kid's hair care products don't perform well and are worst when they claim to be all-natural, but this one got me! My daughter has extra long and extra thick hair and after the first use I could see the difference, is very moisturizing and gets the hair easy to detangle. Loved the smell by the way!" Bibiana F

A true omnichannel sales approach across niche and mass categories

Gryph & IvyRose has successfully partnered with some of the most well-known and luxury retailers across the country both in-store and online.  We are currently making adjustments to the brand that allow us to target mass distribution.

As we continue to cater to that market, we will also introduce a digitally native brand, accessible to the mass consumer and available direct to consumer which will generate a high volume sales and a more immediate revenue stream.

Consumers are spending more on wellness than they ever have before!

Also, more than 1/3 of global consumers are willing to pay more for sustainability and over 71% of millennials support the women-owned businesses. 

Our 360 approach to wellness uses functional formulations based on ancient traditions, applying all of the trends happening in this fast-growing market of US baby and kids care valued at $9B.

The only kids' brand using 100% recycled bottles and labels made from rocks

—
For future generations

—
Why Us vs The Others

Disrupting the health & wellness category

Our data-first approach

Gryph & IvyRose entered the market in 2018 and since has partnered with some of the nation's top retailers.  We've gathered data and feedback which will allow us to improve on existing practices and offer new business opportunities. 

In addition to our mass retail penetration, we will offer modern, innovative solutions for products that are most sought after in the beauty, health, and wellness categories, introducing a new focus on adults.

G&IR is interested in the technology options currently available and how we can disrupt current categories accordingly.  We see opportunities to create excitement,  cult following, and brand loyalty through tech innovations like NFTs and the metaverse.

Join the collective

G&IR was originally funded by the founders in 2017.  In 2020, they raised a friend's & family round to fund initial growth opportunities. This group is comprised of highly successful individuals who have had prior multi-million dollar exits in the CPG world as well as Real Estate executives, Influential Celebrities, Renowned Health Professionals and others who remain active business advisors. 

The company used funds conservatively and reduced expenses significantly through covid, allowing for a long run rate of cash flow.  In 2022, Accelerate 360 became an equity partner of the business and Gryph & IvyRose subsequently earned investments personally from the company's top executives and other prominent investment professionals. 

The majority female-owned "goop for kids" launches,

by

supermodel Karolina Kurkova,
herbalist Orion Nevel,
& consumer goods expert Rachel Finger

Rachel Finger, Co-Founder, and mother of twins (born at 28 weeks and weighing 1.5 lbs each). Rachel experienced the effectiveness of herbal blends in improving her girls' sleep, digestion & moods.

Karolina Kurkova, Co-Founder, and Supermodel have graced hundreds of magazine covers as a globally recognized face. She is a mother of two and has a deep love for holistic practices.

Orion Nevel, Co-Founder, herbalist & father of two, brings 24 years of herbal and natural medical knowledge to Gryph & IvyRose.