Betmate Ltd

The sports betting industry is broken with faceless, unethical bookies, where the house always ends up winning - sucking the fun and fairness out of something that can actually be enjoyable.

People love competing against each other and have been doing this for years. Whether that's making the free-to-play FPL more interesting with a wager, sweepstakes on the World Cup or the Grand National, setting up Last Man Standing groups, or simply "I bet you £x that..." against their mates.

We believe there has never been a people-vs-people platform to facilitate this. That's why Betmate was created. A low-stakes, people vs. people social betting platform where players compete against the community.

Responsible, inclusive, genuinely fun, and unlike the bookies, someone always wins.

We have a product-driven team, with proven backgrounds in growing tech startups. Our platform is growing at a phenomenal rate with 7800 new users compared to 1300 in Jan 2022

Betmate is primed to disrupt the £27 billion remote online betting industry in the UK.

Monetisation strategy
We offer both private games (mates-vs-mates) and public games (you-vs-Betmate community). We take no fee on mates-vs-mates games.

For public games, we guarantee a fixed prize pool, then take any money staked above the guarantee as our revenue.

This means that our fee is a variable, depending on the number of people in the game. Our target is a 25% fee as we scale.

For example:

- Betmate hosts a game that is £5 to enter, with a fixed prize pool of £1,000.

- 250 people enter that game, and the amount staked is £1,250.

- The winner(s) are paid their share of the £1,000 prize pool.

- Betmate's platform fee is £250.







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Over £175,000 has been won on the platform., With 4,000+ users placing over 50,000 bets since launch., Strong 30%+ month-on-month growth., Regional Winner - Tech Nation Rising Stars 2022