Backyard Soda Co.

Backyard Soda is solving three key issues in the CBD beverage world: simplicity, flavor, and social norms. Beverages have gotten overly complicated with adaptogens, additives and complex descriptions often times compromising taste for function, but at Backyard Soda, we believe you can have it all. The rise in popularity of CBD means that the market is being flooded with unregulated unknown products. Many consumers want the benefits of CBD but finding artisanal, well-crafted CBD syrups and drinks proves difficult, especially when it comes to all-natural whole ingredients instead of just "natural flavors". For the sober-curious, there is a lack of options with the flavor, feel, and social normality of a cocktail. CBD syrups and sodas allow consumers to loosen up without losing control.

8 unique, all-natural flavored syrups and 3 sparkling soda options
Retailing at 80+ stores in Colorado and track to reach 300+ stores in 2020
Partnership with Whole Foods, available online and on Amazon
Expected gross margin of 62% on sales in 2 years
CBD/CBD Beverage market expected growth by 2024 - $20B (CBD)/ $4.5B (Bev)
$237K raised including successful crowdfund raise of $107K in Oct '19
895% growth rate of online sales from Feb '20 - April '20

If minimum is raised:

• Sales Personnel/Promotions: 35%
• Marketing & Branding: 30%
• Operations & Productions: 29%
• Intermediary Fee: 6%

If maximum is raised:

• Sales Personnel/Promotions: 35%
• Marketing & Branding: 35%
• Operations & Productions: 24%
• Intermediary Fee: 6%

Jonathan Schultz - CEO
As CEO of Backyard Sodas, Jonathan is responsible for managing all operations, product management, and sales. In addition to his current role, he also co-founded and continues to serve as an advisor to Trigram Software, a medical management software company. Prior to his current roles, Jonathan was the founder and a product manager at Phoncert, where he managed a cross-functional team and delivered a mobile fan engagement platform. Other work experience includes management and advisor roles across a variety of industries such as financial and statistics. Jonathan holds an undergraduate degree from Colgate University and an MBA from Case Western University.

Leah Schultz - Chief Administrative Officer
As administrative manager of Backyard Sodas, Leah is responsible for all accounting functions, administrative duties, and monthly payroll. In addition to working at Backyard Sodas, she also currently works as a bookkeeper for Trigram Software. Prior to her current roles, she worked in bookkeeping for several different companies in the exercise, insurance, and outdoors industries. Leah holds an undergraduate degree in Environmental Geography from Colgate University.

Discount: 20%