True Foodies

Culinary hub with video cooking lessons by Michelin starred chefs, recipes, perks and more for food and wine lovers.True Foodies is an award-winning online platform with video cooking lessons, recipes, chefs, restaurant recommendations, wine, culinary news and content - everything for the true foodie and the culinary industry in one place.We aim to disrupt the culinary education industry via technology-driven solutions to reach new customer bases. We are providing more affordable and more accessible high-quality cooking courses than currently exist. Other innovations will be: "Top Chef World Tour" by famous chefs around the world, each chef presents video lessons of 3 to 4 recipes from their kitchen; "Chef Chat" for student feedback; and live cooking events.Video cooking courses are produced by Michelin starred chefs from the best culinary schools and restaurants in the world. They make for a highly scalable growth model.  We are developing fully owned income-generating assets – video cooking classes – with long life and low up-front costs.Already over 100 digital recipes from top global chefs are available on the platform as single recipes, by subscription or as Bite Books™ of 5 recipes. A great opportunity for chefs to get exposure and foodies to get insider knowledge and exclusive recipes."Table Tonight" last-minute cancellation saver lets restaurants send notifications with special offers to foodies nearby for a small fee to fill their empty tables. It saves restaurants from losing money on no-shows and gives foodies offers (a glass of champagne, 15% off) at restaurants they love. It is a win-win solution eliminating last-minute cancellation costs and offering valuable perks and extras.We have built a trusted community of high-end consumers ready to spend on luxury goods and services and attractive for advertisers and partners.Simply put True Foodies leverages multiple revenue streams by creating a culinary ecosystem benefiting all parties involved.

Daniel Boulud, Yannick Alleno, and over 400 of the best chefs in the world are on the platform
Video cooking classes taught by Michelin starred chefs and professors from top global culinary schools
Digital recipes from top chefs like Mauro Colagreco (#1 on World’s50Best)
Monthly segment on France 24 English TV on French cuisine and cooking
Winner of the prestigious Best Concept Award by Le Cordon Bleu Paris

Product Development, Operations, Sales and Marketing, General and Administration

Tadeusz Kolodziejczyk
President
Cordon Bleu chef with Michelin star restaurant experience, international culinary knowledge, strong network of chefs, restaurants, sommeliers, and culinary institutes. A born entrepreneur, Tadeusz has been creating businesses his whole life, starting with one of the first private businesses in Poland after the fall of communism. His other passion is cooking and he followed his dream to attend Le Cordon Bleu in Paris in 2008, receiving the Diplome de Cuisine and subsequently honing his skills at a number of Michelin starred restaurants before opening his own catering business 5th Floor Cuisine. Now he has brought all of his passions and skills together to launch True Foodies.

Joanne Carter
CMO
Joanne combines a strong international business background with entrepreneurial experience and a track record of success.  Formerly Sr. Director of Global Marketing for McDonald’s Corporation, Joanne is an expert at leading brand strategy and innovation internationally to achieve results. Her MBA, extensive experience in the restaurant industry and global perspective bring a fantastic combination of skills to the True Foodies team. Her career accomplishments include the launch of a digital app strategy - Happy Studio - across 42 markets for McDonald’s, subsequently adopted globally. She also championed the introduction of fruit and veg options to the Happy Meal and the Happy Meal book program. As part of the 1st True Foodies Restaurant Awards 2018, she pioneered the 1st ever Global Restaurant Diversity Award, highlighting a restaurant that is working to promote women and/or minorities in their staff and championing diversity.  As a side dish, Joanne is married to a Cordon Bleu Chef.

Todd Masilko
Founding Partner, Creative Technologist
Specialist in Interaction Design and product development, Instructor of Interaction Design at Art Center College of Design, Owner Protostudio, Previously Director of Creative for Disney Mobile.  Todd brings a wealth of knowledge and experience in app UX/UI and design to the team ensuring the app is user friendly and delivering on customer expectations.

Tomo Ogino
Brand Designer
Branding/Communication Designer, Founder Tomo Ogino Design, Art Centre Designer Wall of Fame.  Tomo brings her expertise in brand design to the team ensuring the look and feel of the app and all communications are true to the brand and delivering the right quality and experience for our users.

Round type: Seed Round size: US $1,000,000 Minimum investment: US $1,000 Target Minimum: US $250,000 Raised to date: US $78,000 US $0 (under Reg CF only) Security Type: Tiered Crowd Note  (SWIFT) Conversion discount: 20.0% Interest rate: 5.0% Note term: 24 months