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Painterland Sisters

Female farmer-owned organic yogurt making a difference

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Security Type
Other, Consumer Goods & Products, Retail, Agriculture, Food & Beverage
Min Investment
Lititz, PA
Expected Close Date
April 29, 2024
Target Raise
No. Investors
Security Price
Number of Employees
Short Term Debt
Cost of Goods
Long Term Debt
Net Income

Key Deal Facts

Fastest-growing yogurt brand in dollars + units in the natural channel. (SPINS, last 12-wk 4/1/23) Within our first year in business (launch: March 2022), we’ve reached $1.3 million in sales We’re on track to hit a projected $3.5 million in 2023 Since launching in March 2022, our yogurt is sold in over 45 states, nearing 1,500 locations Our on-shelf velocity increased from 3 units/per store/per week to 5 units in 4 months We reach an average of 1 million users across all platforms (Jan-May 2023) Women-owned, Farmer-owned, Sister-owned, Mother-owned We source our organic milk from our regenerative family farm and others like it in the region

Management Team / Advisory Board Bios

Hayley Painter Co-Founder & Co-CEOHayley, with her sister, has led the product dev and ops team in crafting a sustainable and unique product line. The duo has grown their online community from the ground up by igniting a conversation about sustainable dairy, nutrition & family farms., Stephanie Painter Co-Founder & Co-CEOIn the first 12 months of launching, Stephanie with her sister has led the sales team in growing sales from 0 to $1.3 million and expanding Painterland Sisters in 1,500 stores nationwide., Jim Hyland COOJim has been recognized as an early pioneer of locally grown foods into the CPG and institutional markets. Jim found The Farm Bridge, the Hudson Valley's premier specialty/local food manufacturer, that served both farms and food entrepreneurs., Trever Knoflick VP of SalesTrever is an architect of CPG brand development. Throughout his 25-year career, he has helped companies position their brands for success and has helped scale dozens of CPG companies into retail and distribution. He has a sales broker network of over $1B., Joanna Widman-French Director of MarketingSpecializing in mission-driven CPG brands, Joanna centers Painterland Sister's purpose at the heart of her marketing strategy to connect with consumers and convert them into yogurt-loving, brand loyalists., Tera Johnson Business AdvisorTera is a serial entrepreneur whose mission is to create the next generation of regenerative food and farming businesses. As an advisor, Tera assists the Founders in financial planning and business model optimization for rapid growth., Alex Bayer Fundraising ConsultantCo-Founder and CEO of Genius Juice, Alex has successfully raised over $1.5M via crowdfunding. Alex supports and consults like-minded CPG brands like Painterland Sisters with proven strategies to help crowdfunding campaigns achieve success.

Amount Raised : $1,300,804
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Security Description

A CAFES (Contract and Future Equity Stake) can convert into different types of equity upon a Triggering Event, such as: common or preferred stock for a corporation, limited partnership interest for a limited partnership and membership interest for a limited liability company. At the time of the Triggering Event, the specific rights and limitations associated with the equity stake being issued to the investors will be determined and disclosed by the Entrepreneur.

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