The British Snack Co.

At The British Snack Co. we do things a little differently. Our award-winning flavours and unique ranges of craft popcorn, crisps and pork snacks have sold over 4 million bags in the past 12 months. In August 2022, we became profitable*.

The UK snacks market is massive with people spending £3.2bn a year on tasty treats. Yet, we are also in the midst of a ‘craft’ revolution. People want something natural, healthy(ish) and a little different.

We believe The British Snacks Co. is in the ideal position to capitalise on this market trend with three ‘craft’ snack brands. We are already stocked by some of the UK’s largest pubs, bars and supermarkets, and are currently growing sales at over 90% YOY*. This funding round will allow us to continue growing our sales channels, gain new customers and execute our “Project Reset” strategy. This year, we have rolled out our new fully recyclable packaging and continue to explore additional ways our business can become more environmentally friendly.

*Based on unaudited management accounts. 90% YoY growth calculated from Jan-Aug '21 and '22 revenue.

Monetisation strategy
The snack market in the UK alone is worth in excess of £3bn. We plan to continue to grow our sales rapidly.

Our target customer split is as follows:

• Retail 40%

• OOH 40%

• D2C 10%

• Export 10%

As we are now profitable, we intend to fund future growth using cash generated from sales.







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Growing at 90% YOY*, Turned profitable in August 2022*, Sold over 4 million bags of snacks in 12 months, Listings in major supermarkets, pub groups and coffee shop chains