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Categories
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Technology, Food & Bev, Service Businesses
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Location
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London, United Kingdom
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No. Investors
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78
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Valuation
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£2,000,000
Company Description
Marvin’s Den is a mobile app and marketplace platform to order ready meals & meal prep from a curated selection of providers.
Marvin’s Den allows you to explore, find and order healthy and high quality meals matching your preferences, dietary requirements and fitness goals.
Our mission is to make ordering healthy meals as easy and convenient as ordering fast food.We believe that by making healthy meals as accessible as takeaway meals, we can encourage more people to make healthier meal choices.
Meal prep delivery is increasingly becoming a popular choice for busy, health-focused individuals as it offers a perfect balance of health, convenience and cost compared with alternative meal solutions such as takeaways or grocery meal boxes.
The emergence of various independent providers in the space has given lots of choice to consumers, but it has also led to increased difficulty in finding the right meals for one's unique needs.
Our marketplace platform offers the much needed solution.
Monetisation strategy
Marvin’s Den business model is based on commission - i.e we receive a percentage of the value of each order placed on our platform.
Marvin’s Den generates cashflow by receiving orders from users placing an order from either the Marvin’s Den mobile app or the web shop.
Marvin’s Den processes the payments directly and bi-weekly transfers the value of the order to the merchants, after deducting the commission fee.
Marvin’s Den does not undertake delivery or shipment and thus Marvin’s Den does not incur this significant cost, contrary to takeaway delivery apps.
We do have other revenue opportunities to explore such as generating revenue from affiliate sales via our popular blogs and newsletters, charging merchants for positions of increased visibility within the marketplace, as well as the opportunity of supplying Marvin’s Den branded packaging to the merchants.
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Key Deal Facts
Launched our marketplace apps on iOS, Android and Web, Over 200 meals and over 15 meal prep vendors on platform, Over 2k meals delivered and 3k app installs, Top 5 organic Google search results for meal prep keywords