Alpha Motor

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Security Type
Transportation & Storage
Min Investment
Offering Date
January 18, 2023
Expected Close Date
April 29, 2024
Target Raise
No. Investors
Security Price
Number of Employees
Short Term Debt
Cost of Goods
Long Term Debt
Net Income

Company Description

Alpha Motor Corporation (Alpha) is an award-winning American automobile and mobility technology company focused on manufacturing Utility, Sport, and Adventure electric vehicles. Following a successful market introduction in 2020 and backed by over 52,500 vehicle preorder indications, Alpha is advancing to pre-production vehicle development in 2023.

Key Deal Facts

PATENTED TECHNOLOGY - Alpha has proprietary advantages in technology, design, and process enabling speed-to-market efficiency of award-winning EV designs.

STRONG MARKET DEMAND - We have received over 52,500 vehicle preorder indications to date in addition to distribution agreements in Europe, the Middle East, and Asia. The EV market is expected to surpass US$1.5 trillion by 2030.*

EXPERIENCE AND ABILITY TO EXECUTE - Alpha’s automotive business proficiency comes from decades of experience at major corporations. Alpha has formed OEM-level strategic partnerships in the U.S. to efficiently develop and manufacture highly competitive EVs.

Management Team / Advisory Board Bios

Edward LeeFounder/CEOEdward Lee is Founder, CEO, and Chairman of the Board at Alpha Motor Corporation. At Alpha Motor Corporation, Mr. Lee is focused on commercializing next generation automobiles and mobility solutions. Mr. Lee is the Chief Architect of Alpha’s product line, vehicle technologies, and production systems. Mr. Lee is a multi-award-winning American automotive designer with over 19 years of industry experience in new vehicle development and production. Mr. Lee’s previous works include the Lexus LC Flagship Luxury Coupe, which entered production in 2017 and is also based on Mr. Lee’s design of the original Lexus LF-LC concept vehicle introduced at the North American International Auto Show in 2012. Mr. Lee has worked for Audi, Lexus, and Toyota throughout his professional career. Mr. Lee has been recognized by The Center for Leadership at CSU Fullerton for “Excellence in Executive Leadership in Innovation” and was named “Most Motivational Motor Vehicle Manufacturing Chairperson (USA)” by CEO Monthly.
Jada Lee Co-Founder/Vice Chairman of the Board Jada Lee is Co-Founder and Vice Chairman of the Board at Alpha Motor Corporation. Ms. Lee has been General Counsel and Chief Compliance Officer of a private equity firm that managed over US$13.5 billion of gross assets and previously built her career at the world's top three international law firms by revenue, as well as at other top-ranking leading U.S. law firms. Ms. Lee has extensive experience leading transactions in and advising on capital markets, finance, private equity, energy and regulatory matters. For over 15 years, Ms. Lee has regularly advised private and public companies as well as global financial institutions in a wide range of complex corporate, commercial and finance transactions, including energy investments, capital markets, initial public offerings and private equity. Ms. Lee has been leading Alpha Motor Corporation into becoming a distinguished electric vehicle brand., Kevin LeeChief Of Research and Development Kevin Lee is Chief of Research and Development at Alpha Motor Corporation. Mr. Lee leads R&D strategy, vision, and management of electric vehicle innovation and mobility technologies. Mr. Lee’s responsibilities include maintaining and developing world-class R&D operations at Alpha. Mr. Lee has over 17 years of experience leading the development process of vehicles from concept to production stages, which includes the successful Tesla Model 3. Mr. Lee is an established leader spearheading the evolution of digital processes for advanced and production R&D projects for automotive OEMs, startups, and tech companies.
Michelle QuanCFOMichelle Quan is President and Founder of MTX CPA firm since 2016. In her 19+ years in public accounting, Michelle has worked closely with a broad range of public and private companies. During her 15 years with PricewaterhouseCoopers LLP and RSM US LLP, she worked closely with companies such as Fidelity Nation Financial Inc., Farmers Insurance, AIG, and East West Bancorp. At MTX CPA, Michelle assists clients with tax compliance including domestic and international income tax, sales tax, payroll tax, property tax, and other local tax reporting. She provides services to clients and other CPA firms on special projects, including, R&D tax credit calculations, various state tax credit analysis, ASC 740 tax provision calculations, debt to equity analysis, start-up company structuring, and etc. Her organization prepares annual and interim tax provision calculations in accordance with International Financial Reporting Standards (IFRS) and Generally Accepted Accounting Principles (GAAP) and provides assistance in GAAP to IFRS reporting conversion, business tax planning and tax compliance.
Jay LijewskiHead of MarketingJay Lijewski is leading marketing in cultural growth and community outreach at Alpha Motor Corporation. Mr. Lijewski has 22 years of experience in sales, operations and marketing. After fulfilling his military commitment, Mr. Lijewski dedicated over 18 years in sales and marketing and co-founded Advanced Placement, a successful Brand Strategy agency. Jay is recognized globally through his work in experiential marketing and project management.
Joshua BoytHead of Business Development Joshua Boyt is leading business development in cultural growth and community outreach at Alpha Motor Corporation. Mr. Boyt is passionate and driven leader with over 20 years of sales and marketing experience ranging from automotive, specialty food and beverage, advertising, and retail. Mr. Boyt is also the Co-Founder of Advanced Placement, a premier brand strategy agency. Mr. Boyt is an expert in project management, events
and activations, and brand/marketing strategy.
Peter Bardenfleth-HansenAdvisory Board Member Peter Bardenfleth-Hansen brings 10 years of commercial experience of scaling Tesla in the Nordics, EMEA and Japan. Mr. Bardenfleth-Hansen introduced Tesla into the Norwegian market and reinforced the sales structure throughout northern Europe. Based on his extensive experience regarding electrification of transportation, Mr. Bardenfleth-Hansen was attracted to Alpha Motor Corporation because he sees the company providing the soul to the greater ecosystem, which was previously missing. Besides being CEO of Norwegian charge point manufacturer Zaptec, Mr. Bardenfleth-Hansen is Chairman, Board Member and Advisor of e-mobility game changers, including CAKE, Viggo Ridehailing, Evyon, Monta, and formerly Volta Trucks.
Jochen Rudat Advisory Board Member Jochen Rudat is a seasoned executive and visionary with almost 25 years of experience in the mobility industry. Mr. Rudat joined Tesla in 2009, where he was one of the company's first hires in Europe and tasked with building Tesla's business in Europe from the ground up. During his tenure Mr. Rudat was responsible for the launch of all available Tesla products in several markets. In his last role as Director Central Europe (from July 2016 to September 2019), Mr. Rudat had responsibility for the entire region including the key German market. During this time at Tesla, Mr. Rudat also reported directly to Tesla Founder, Elon Musk, and was recognized for his significant achievement by being awarded the Key Contributor Award.
Oded Tal Advisory Board Member Oded Tal Co-founded the MAX Group in 1999 and is serving as the company's C.E.O. since then. Under Mr. Tal's leadership MAX grew to the leading operations engineering provider to the semiconductors and related industries, with an international footprint and workforce. While at MAX Mr. Tal held numerous executive roles for clients supporting M&A and crisis transition management. Before joining MAX Mr. Tal held various positions in the semiconductors and automotive industry, in the USA and Israel. After serving in the Israeli air force teaching piston engine maintenance, Mr. Tal started his career at Computest Automotive Test Equipment as part of development and operations management. Mr. Tal served on the CS Mantech technical committee and board of directors, as well as on other commercial and NGO entities. Mr. Tal is currently conducting research for a PhD. in Industrial engineering at Louisiana State University focusing on hidden losses in automated manufacturing. Mr. Tal holds a BSc in Industrial Engineering with focus on manufacturing from the University of New Haven, and a Masters in Engineering Management from The Ohio State University. Pursuit of smart team players who are open to being empowered to succeed led Mr. Tal to Alpha Motor Corporation.
Marty SlaterAdvisory Board Member Marty Slater has over 30+ years of professional experience and has held positions of increasing responsibilities in innovative companies such as Becton Dickinson, Johnson & Johnson, Boston Scientific, and Edwards Lifesciences. Mr. Slater has helped to develop a number of lifesaving therapies from early concept through commercialization. Mr. Slater’s early days supporting high volume manufacturing taught him the engineering principles that would lead him to become a founding member of the design for six sigma council at Boston Scientific. At Edwards Lifesciences Mr. Slater continued to develop his knowledge of bringing complex innovative products to market.
Noah Goldstein Advisory Board Member Noah Goldstein is a renowned Grammy Award winning producer, composer, recording engineer, and mixer. Mr. Goldstein served as a producer, A&R representative, and engineer for Kanye West and his label G.O.O.D. Music between 2010 and 2018, during which he collaborated on award-winning projects including My Beautiful Dark Twisted Fantasy, Yeezus, The Life of Pablo (Kanye West), Watch The Throne (Kanye West & Jay-Z), Blonde & Endless (Frank Ocean), Hopelessness (Anohni), Daytona (Pusha-T), Rodeo (Travis Scott), and More Life (Drake). Mr. Goldstein served as the SVP of A&R for Columbia Records, and produced and composed records for Rosalía and FKA Twigs. He is currently the Founder & CEO of Ark Productions, INC. and Ark Publishing, INC.
Amount Raised : $358,250
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