Kidskin is a clean, medical-grade, skincare line specifically formulated for pre-teens and teens with gentle, natural and effective ingredients. We have been an established business since 2013, selling our products for the last 9 years. Our products are currently available for sale on Amazon.com and Kidskin.com, and we are scheduled to be on shelves in CVS 2023.
Management Team / Advisory Board Bios
Michael CanepaCEO / Director / Co-FounderCo-Founder and Father to Jordan Canepa, He oversees the entire company, from the vision to the end product. Michael is instrumental to the growth and development of the team. Michael has been an entrepreneur all his life he has had multiple thriving companies in various industries. He is the driving force for all of us at Kidsin.
Collette CanepaCMO / Co-FounderColette has 18 years of purchasing and acquisitions for big box retailers. She has been instrumental in coordinating the content, developing products and coordinating community outreach opportunities. She coordinates public speaking events with Jordan to bring brand awareness. As a co-founder of Kidskin and Mother to Jordan Canepa she wears many hats to support the team to thrive in the marketplace.
Jordan CanepaCo-Founder / Brand AmbassadorJordan leads our social media team with the vision and content. At the age of 6 she was developing the Kidskin concept with her Father. She enjoys developing new products for Kidskin and bringing them to the marketplace. This 16 year old entrepreneur is the face and voice of the brand. Jordan communicates with influencers and brand supporters through all social media platforms., Aiden CanepaBrand Ambassador in Training Aiden is Jordan's younger sister, she has watched her older sister’s involvement in Kidskin and she aspires to be an entrepreneur like her family members. She is excited to be next in line to promote Kidskin.
Portia KlappContent ManagerPortia manages all content for all social media, working closely with the co-founders and partners, Portia coordinates content scheduling, influencer participation and brand participation in community events. She assists the Co-founder and Brand ambassador with influencers and creates brand awareness across all platforms.
Michael KlappContent CreatorContent Creator, Branded Producer, video editor, and director. He has shot, directed, and edited short films, web series, trailers, promos, and instructional videos. His videos have reached over 450 million views combined with hundreds of thousands of shares and likes.
Ruby JaramilloHead DesignerRuby has been in the CPG/branded content space for 15+ years and has developed many unique brand identities in the beauty and lifestyle space for digital media to brick and mortar. She has been the lead graphic designer for Kidskin since conception, working closely with the co-founders to communicate the brand’s story to the consumers.
Vanecia LopezProduction ManagerVanecia has over 10 years of warehouse experience, in the beauty industry, she oversees the production process to ensure enough resources on hand. She also oversees quality control procedures, ensuring our finished product is held to the highest standard.