Great Scott, both in brand and function, plays a unique role in Boston’s small business ecosystem, juxtaposing arts and entertainment through a niche business model. At the 240-300 person capacity range, Great Scott is able to function as both an ideal venue for up-and-coming local artists while also filling the void for the majority of national touring acts, who have strong loyal fanbases, but not enough demand to fill the larger venue tier (e.g. The Sinclair, Royale, TD Garden, Gillette Stadium). Our plan for the new iteration of the Great Scott pays homage to everything that made the former location at 1222 Commonwealth Ave. a cultural landmark, while adapting lines of business to diversify revenue streams amidst short-term uncertainty.
Great Scott’s business model and revenues have traditionally come from two lines of business:
Bookings and Ticketing
Bar Revenue
The relocated Great Scott is focused on preserving a local institution for years to come by decreasing bar revenue’s reliance on ticketing, partnering with a locally owned restaurant partner to enable operations before phase four, and providing Allstonians and greater Bostonians alike with the best damn place ever to experience Boston’s music scene across the decades.
