Company Description
American Weekend Entertainment has developed a powerful platform that recruits Gen Z creators and provides them the tools and training to produce and share authentic multimedia programming for Gen Z consumers, passionate about music and pop culture."We like to think of Music Daily as the new MTV for Gen Z. Everything is built around music discovery, the way MTV was in the beginning or how radio stations were when DJs were the first to embrace an artist. Fans love us because they feel like they’re getting authentic news from their friends. Advertisers love us because we can deliver their brand message to Gen Z wherever they consume their media."– Mel AdlerPresident of American Weekend EntertainmentMusic Daily® is distributed across a network of online, mobile, audio, social media, and AVOD channels to provide advertisers and sponsors an efficient omnichannel reaching Gen Z consumers at scale. Our monetization partners include SHE Media (Penske), Google News, Ticketmaster, Vivid Seats, and growing!American Weekend Entertainment was founded by seasoned music and digital executives with a pulse on Gen Z culture. When the pandemic disrupted much of the entertainment business, Music Daily® was launched as a destination for Gen Z to find news about the lifestyle and trends that shape their world. For the voice to be authentic, our executive team recruited and mentored passionate Gen Z fans of pop culture to leverage trending TikTok, streaming charts and AI to create new cultural innovations behind the scenes, in front of and behind the lens for maximum relatability. We believe that by empowering Gen Z creators, storytellers and activists, Music Daily will become the ultimate 360 experience for fans and marketing partners of music and popular culture.