Ou-oui! Premium Liqueur

Ou-oui! Premium Liqueur

PARADISE FOUND. Real fruits and rum liqueur breaks tradition.

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Security Type
Convertible Note
Categories
Alcohol
Min Investment
$100
Location
Atlanta, GA
Offering Date
September 15, 2020
Expected Close Date
January 13, 2021
Target Raise
$50.00K-$250.00K
Deal Notes

Interest: 6%

Discount: 20%

Company Description

Caribbean Smooth manufactures and markets our Ou-Oui! Premium Liqueur to bring a splash of paradise into your lifestyle. Created in the backyards and kitchens of the Caribbean, we are bringing a REAL Taste of the Islands to the rest of the world. Ou-Oui! is delivering a better tasting, more authentic, ready to drink and ready to mix alternative to traditional fruit flavored spirits.

In five years, we hope to produce annual sales of 150,000 (9L) cases or more, which could position us to become an acquisition target for major suppliers. We also hope to achieve distribution in 35 U.S. states and about 25 countries. Ultimately we would like to become a household brand name and the go-to-bottle when at-home and professional mixologists want to create magical tasting cocktails for their friends and customers.

Given the Company’s limited operating history, the Company cannot reliably estimate how much revenue it will receive in the future.

Perks

Invest $250+ for Branded T-shirt and Personal size cocktail shaker.
$500+ 1 founder-autographed first run 'collector's item' bottle of Ou-Oui! Premium Liqueur.
$1,000+ 2 founder-autographed first run 'collector's item' bottles of Ou-Oui! Premium Liqueur (each flavor).
$2,500+ 2 founder-autographed new production run bottles of Ou-Oui! Premium Liqueur.
$5,000+ Private cocktail party in Atlanta for you and 5 friends featuring our signature Ou-Oui! cocktails and Caribbean cuisine. *Please note transportation to Atlanta and accommodations are NOT included in this perk.
Invest $250+ for Branded T-shirt and Personal size cocktail shaker.
$500+ 1 founder-autographed first run 'collector's item' bottle of Ou-Oui! Premium Liqueur.
$1,000+ 2 founder-autographed first run 'collector's item' bottles of Ou-Oui! Premium Liqueur (each flavor).
$2,500+ 2 founder-autographed new production run bottles of Ou-Oui! Premium Liqueur.
$5,000+ Private cocktail party in Atlanta for you and 5 friends featuring our signature Ou-Oui! cocktails and Caribbean cuisine. *Please note transportation to Atlanta and accommodations are NOT included in this perk.

Key Deal Facts

Distribution secured in 8 U.S. and international markets for 2021
3,000 cases sold in more than 200 accounts in four markets
Seasoned team of entrepreneurs: Diageo, Heineken, and Cruzan Rum success stories
Have forged strategic partnership with Florida Distillers over 4 years
Pending partnership with MHW, the company that helped build Casamigos Tequila a $1B exit
$86 billion global liqueur market in 2018. 1.8% CAGR between 2020 - 2025

Use of Proceeds

$50,000

  • 62.5% towards office expenses, insurance, licenses, debt service and professional fees.
  • 30% towards marketing.
  • 7.5% towards WeFunder fees.

$250,000 

  • 62.5% towards office expenses, insurance, licenses, debt service, professional fees and production preparations like our packaging redesign.
  • 30% towards marketing.
  • 7.5% towards WeFunder fees.

Management Team / Advisory Board Bios

Nigel Walwyn
Founder/CEO
Leads the team that is introducing a unique alcoholic beverage in the US and overseas. Created the innovative formulations. Former television news exec and producer. Two Emmy Awards and numerous Edward R Murrows for television excellence.

Victor Portugues
VP Sales & Marketing
20+ years in alcohol industry with Allied Domecq, Heineken and Cruzan Rum. Successfully implemented sales force excellence programs in the Caribbean, Central and South America. Took Cruzan Rum from 0 to 8,000 cases sold in 5 years in Puerto Rico.

Rick Tapia
Director of Operations
20+ years in spirits industry with Seagram, Pernod Ricard and Absolut Vodka. Launched a bourbon brand in several states. BBA Accounting with spirits industry cost accounting expertise.

Douglas Jackson
Board Manager
Advertising agency principal with client list that includes Diageo, Brown Forman, P. Diddy Combs Enterprise and Smirnoff. Former Coca-Cola and Kraft Heinz marketing manager. Executive team member with Trinsic Comm. which raised 120MM IPO.

Brian Champ
Interim CFO
CPA with 12+ years working in public accounting with a focus on manufacturing (breweries/adult beverages), hospitality and logistics.

Deal Notes

Interest: 6%

Discount: 20%

Amount Raised : $0
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Security Description

A convertible security is a security that can be converted into another security, typically equity in the next round of financing.

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