Stojo

Stojo

On a mission to end disposable culture—one reusable product at a time

Print
Security Type
Crowd SAFE
Categories
Consumer Goods & Products
Min Investment
$150
Location
Brooklyn, NY
Offering Date
October 05, 2020
Expected Close Date
February 05, 2021
Target Raise
$25.00K-$1.07M
Deal Notes

Discount: 0%

Company Description

Vision Stojo is on a mission to end disposable cultureImagine a world where the things we buy actually clean up the environmentStojo's mission to end disposable culture drives everything we do. We are building Stojo to create beautifully designed products that make it easy for anyone to change their habits to help eliminate single-use waste. Our product roadmap showcases our dedication to the mission, and to giving our customers the beautifully crafted products they’re asking for.We still live in a mostly Linear Economy. While the Recycling Economy is here to stay, and Stojo is very much a part of that, much work still needs to be done globally to:Phase out Linear Economy thinking and practicesAchieve Recycling Economy-based consumer habits, commercial critical mass and economies of scalePave the way for a truly global Circular Economy That's where we are focused. Imagine a world without single-use plastic. A world where you can order takeout and your daily latte without the guilt of wasteful packaging. Stojo is focused on making this happen by propelling Circular Economy solutions for consumers and businesses.

Key Deal Facts

Earth-conscious reusable products that make it easier to live sustainably
$14M in lifetime revenue with just $1M in funding
Grew revenue to $6.5M in 2019, a ~140% YoY increase
U.S. revenue grew 97% in 2020; profitable in August & September
Sold in over 40 countries
Launching 3 new product lines: food storage, kids, & recycled ocean plastic
#245 on the Inc. 500 List for 2020 (#26 in Consumer Products)

Management Team / Advisory Board Bios

Jurrien Swarts
CEO & Founder

Profile picture of Jake Kelsey
Jake Kelsey
COO
Profile picture of Charlotte Gane
Charlotte Gane
Director of Product
Profile picture of Susie Lee
Susie Lee
Customer & Community Experience Manager
Profile picture of Armando Gomez
Armando Gomez
Director of Finance
Profile picture of Irene Tang
Irene Tang
Director of E-Commerce

Jennifer Evans
Operations Manager

Dimitris Kouvaros
Director of Strategy

Erin Butrica
Graphic Designer

Meghan Holzhauer
Brand & Growth Marketing (Fractional)

Rick Sadofsky
Sales (Fractional)

Deal Notes

Discount: 0%

Amount Raised : $505,436
Reveal the Score by Voting
_
Additional ratings from other users are needed to determine a viable CrowdScore for this deal.
The "CrowdScore" for this deal is determined by user ratings and other factors using our proprietary algorithm.
The overall viability and scalability of the business concept as well as the ability to drive the concept to profitability over time.
Business Idea
The progress made thus far in demonstrating that the business has viability, a customer base or other business traction.
Business Traction
The experience of the management team in running, scaling and/or exiting a business that required similar skills to execute the business plan.
Management Team
The value of the company compared to similar companies raising money from investors.
Valuation

Security Description

An equity crowdfunding specific version of a SAFE used by crowdfunding portal Republic. Upon conversion (if and when that happens), investors may receive special shares with limited rights that do not show up on a company’s cap table. The issuer may roll over and not convert shares at the next financing round causing investors to lose out on some upside.

Research Reports

No reports have been submitted

Become a Reporter

0 Comments