Rhymella

Rhymella applies automation to write original stories using content from real life. User photos and specifics from a particular experience are weaved into an original, imaginative story that features each child as the main character. Rhymella unlocks imaginative adventures from an everyday trip to the park, to a baseball game or afternoon at Disney (and everything in between). The Rhymella app walks users through a series of simple steps to collect content needed to make each storybook. The user interface is simple and easy. If the user has already taken photos, this can be done in less than 10 minutes. Alternatively, completing prompts on the app can be an experience in of itself, where kids embark on a Rhymella journey with parents/caregivers who walk them through each step.

Invest $50 - Our sincerest thanks
Invest $100 - Early access to beta launch
Invest $250 - 1 digital Rhymella + early access beta launch
Invest $500 - 3 month Rhymella digital subscription + early access beta launch
Invest $1,000 - 9 month Rhymella digital subscription + early access beta launch
Invest $2,500 - 12 month Rhymella digital subscription + early access beta launch
Invest $5,000 - 1 hard copy Rhymella + 12 month Rhymella digital subscription + early access beta launch
Invest $10,000 - 6 hard copy Rhymellas + 12 month Rhymella digital subscription + early access beta launch
Invest $25,000 - seat on advisory board + 6 hard copy Rhymella + 12 month Rhymella digital subscription + early access beta launch

Imaginative adventure stories, original to each child, based on real life experiences
Automates the process of writing an original story
$20m projected revenue from consumer books sales alone
Licensing of Rhymella technology targets a +$200bn market for automated, personalized storytelling
Sales of children’s books at an all-time high (+550% children’s book category vs. total book category growth)
Children acquire more words when reading personalized content

• App development
• Machine intelligence capability
• Marketing and business development
• Copyright and legal

Megan McElroy Rzezutko
Co-Founder & CEO
Megan spent 10+ years in investments, both public and private with Piper Jaffray Private Capital/North Sky Capital, Allen & Company, and UBS; 5+ years in tech and management consulting, and is an avid writer of books for 3-year old son Charlie.

Kate Pentkowski
Co-Founder & VP of Product
Kate spent 15+ years in art/design, and 8+ years in tech startups including as Director of Development at Mulu and Shopfeed. She holds an MA in Special Education from NYU and can be found taking photos of her son George, all over NYC.

Nasim Eftekhari
Technology Advisor
Nasim advises on technology strategy, with expertise in Artificial Intelligence and Innovation. Currently a Data Scientist with City of Hope cancer research center, Nasim previously co-founded AI company Aistra, which merged with Potentia Analytics.

Jon Casey
Creative Director
Jon provides creative direction for the Rhymella brand and experience. Before co-founding Fair Folk, a design-driven creative agency, Jon worked at Hill Holiday, Arnold Worldwide, and SapientNitro (now SapientRazorfish).

Kevin Cimo
Creative Director
Kevin provides creative direction for the Rhymella brand and experience. Before co-founding Fair Folk, a design-driven creative agency, Kevin worked at Hill Holiday, Vitro, Connelly Partners, Winsper and Nail Communications.

Amy Cohn
Advisor
Amy was previously Exec Director for Apps & Emerging Platforms at Sony Pictures Entertainment, Head of Product at Oprah.com, Head of Product at Disney, ABC TV Networks. Mentor for Disney, Cedars-Sinai and Los Angeles Techstars Accelerators.

Richard Henkel
Board Member & Advisor
Richard established and ran the Arizona State Retirement System’s Private Equity Program. While at ASRS he was on many Private Equity Fund Advisory Boards. Prior to this, he was a key executive with Grumman Corp & Northrop Grumman Inc.

William B. Richards
Advisor
Bill is a seasoned investment professional with 40+ years of experience in the global financial industry. He serves as a Director and/or Senior Advisor at the Jamestown Foundation, the Cerebral Palsy Americas Research Foundation and Rhymella.

• Funding goal: $25K – $107K
• Investment size: min $50, max $107K
• Deadline: April 30, 2018 (EDT)
• Type of security: Crowd Safe
• Discount: 20%
• Valuation cap: $4,000,000