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Security Type
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Preferred Stock
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Categories
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Fashion & Accessories
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Min Investment
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$100
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Offering Date
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December 23, 2020
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Expected Close Date
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April 30, 2022
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Target Raise
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$50.00K-$1.07M
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Deal Notes
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Price per Share: $0.50
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Valuation
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$4,500,000
Company Description
We design and develop superior quality mens luxury apparel and accessories from only Italian materials and craftsmanship at well below retail prices delivered to the consumers doorstep. We engage the consumer via a proprietary digital marketing platform that continuously refines ad campaigns to reach the optimal audience and maximize engagement at the lowest cost. We further support our efforts with world class customer service and loyalty rewards placing our customers needs first and foremost.
In 5 years, our goal is to be considered the Platinum Standard for all mens luxury lifestyle brands with a loyal customer base that extolls our virtues for superior and creative product that always exceeds expectations in concert with exceptional customer care. We hope to reach $60M in revenue by year 5 with additional product classification expansion plans in years 3 and 5 that will further launch our revenue stream to $100M by the 6th year of operations. We plan to add ladies products at a later date. These projections cannot be guaranteed.Given the Company’s limited operating history, the Company cannot reliably estimate how much revenue it will receive in the future, if any.
Perks
Invest $2,500+ for 10% lifetime discount on all products if investment is made in the first week of going live. Free Oxford Hounds Limited Edition and personalized key ring.
$5,000+ 25% lifetime discount on all products if investment is made in the first week of going live. Free $250 worth of Oxford Hounds merchandise of your choice and free Oxford Hounds Limited Edition and personalized key ring.
$10,000+ 40% lifetime discount on all products if investment is made in the first week of going live plus $500 worth of Oxford Hounds merchandise of your choice. Be part of creating a limited edition Oxford Hounds Shirt and receive a lifetime 5% royalty on the sales of the shirt you help us design and a free Oxford Hounds Limited Edition and personalized key ring.
$25,000+ 50% lifetime discount on all products if investment is made in the first two weeks of going live plus two FREE round trip tickets to Hawaii inclusive of five days of lodging and $500 voucher for food and misc. expenses and a free Oxford Hounds Limited Edition and personalized key ring. We will also donate $500 in the name of the investor to an animal shelter of your choice.
$50,000+ 60% lifetime discount on all products if investment is made in the first two weeks of going live plus two FREE round trip First Class tickets to Hawaii inclusive of seven days of lodging and $1,000 voucher for food and misc. expenses and two Super Bowl LV tickets for the 2021 game in Tampa (if fans are still not allowed to attend due to Covid we will extend the perk to the 2022 game). Join the founding members of the company for a night on the town and festivities and a free Oxford Hounds Limited Edition and personalized key ring. We will also donate $1,000 in the name of the investor to an animal shelter of your choice.
Invest $2,500+ for 10% lifetime discount on all products if investment is made in the first week of going live. Free Oxford Hounds Limited Edition and personalized key ring.
$5,000+ 25% lifetime discount on all products if investment is made in the first week of going live. Free $250 worth of Oxford Hounds merchandise of your choice and free Oxford Hounds Limited Edition and personalized key ring.
$10,000+ 40% lifetime discount on all products if investment is made in the first week of going live plus $500 worth of Oxford Hounds merchandise of your choice. Be part of creating a limited edition Oxford Hounds Shirt and receive a lifetime 5% royalty on the sales of the shirt you help us design and a free Oxford Hounds Limited Edition and personalized key ring.
$25,000+ 50% lifetime discount on all products if investment is made in the first two weeks of going live plus two FREE round trip tickets to Hawaii inclusive of five days of lodging and $500 voucher for food and misc. expenses and a free Oxford Hounds Limited Edition and personalized key ring. We will also donate $500 in the name of the investor to an animal shelter of your choice.
$50,000+ 60% lifetime discount on all products if investment is made in the first two weeks of going live plus two FREE round trip First Class tickets to Hawaii inclusive of seven days of lodging and $1,000 voucher for food and misc. expenses and two Super Bowl LV tickets for the 2021 game in Tampa (if fans are still not allowed to attend due to Covid we will extend the perk to the 2022 game). Join the founding members of the company for a night on the town and festivities and a free Oxford Hounds Limited Edition and personalized key ring. We will also donate $1,000 in the name of the investor to an animal shelter of your choice.
Key Deal Facts
Our team has a combined 50+ year track record of success & unrivaled experience in this exact space
Our prior NASDAQ firm Swank was believed to be the world's largest mens & ladies accessories company
We offer a superior value proposition by crafting all products from Italian materials and workmanship
70%+ margins on ALL superior quality handcrafted products with NO middleman (figures not guaranteed)
We are direct to consumer ONLY whereas most competitors are tied to brick & mortar for the bulk of their revenue
We employ a proprietary digital marketing platform dedicated to consumer sales
Our brand has massive Global reach. Luxury apparel & accessories revenue generated globally is $750B
Use of Proceeds
$50,000
- 30% for Inventory
- 30% for Marketing
- 33.5% for Working Capital
- 6.5% for Wefunder intermediary fee
$1,070,000
- 16% Inventory
- 16% Product Development
- 6.5% Wefunder intermediary fee
- 46% Working Capital
- 15.5% Misc. & Related Expenses
Management Team / Advisory Board Bios
James Tulin
CEO
35 years experience in this exact space as CPO, Principal & Director of Swank believed to be the worlds largest mens and ladies accessories company. Responsible for product development & driving sales growth and profits in excess of $170M annually.
Jim Tulin
COO & President
Pioneered the introduction & employment of social media marketing to a massive financial sector that had never considered or embraced using digital engagement to reach its customer base. Expert in social media marketing and customer acquisition.
Alex Tulin
CMO
15 years experience in Product Development, Packaging and Branding of multiple product classifications in our space. Served as product development & trend director as well as brand liaison to Ralph Lauren, Tommy Hilfiger & Guess for Swank Inc.