Debt Opportunity
Open to Investors
Innerg Juice & Yoga

Innerg Juice & Yoga

The wellness industry is booming. Social media and the millennial generation’s focus on health and fitness have led to a boom in wellness-oriented brands and influencers. However, as the industry grows, a long-standing problem has only intensified.

The wellness industry has a representation problem. By and large, wellness spaces are dominated by brands built around a specific type of consumer - white, affluent, and unnaturally skinny.

Inner G is different. Led by Nielah Burnett, Inner G is building an inclusive community focused on empowerment, inclusion, and community. Inner G...

Deal
Min investment
$100
Goal
$50K
Days Left
50
Location
Nashville, TN

CrowdLustro Research Report

Security Type
Revenue Sharing
Revenue Sharing is a form of lending that involves sharing revenue from the business with investors as return on their investment. It is often a fixed percentage of revenue and you are paid until you earn a total return on your investment.
Industry
Food and Bev
Filed
December 23, 2021
Expires
April 22, 2021

Use of Proceeds

$50,000

60% towards studio and juice bar renovation, 10% towards purchasing first 2 vending machines, 5% towards professionally filmed yoga classes for virtual yoga studio offerings, 10% towards social media marketing, 6.5% towards WeFunder fee, 8.5% towards local and national PR campaign 

$100,000

35% towards studio and juice bar renovation, 25% towards equipment purchase, 5% towards purchasing first 2 vending machines, 8.5% towards professionally filmed yoga classes for virtual yoga studio offerings, 6.5% towards WeFunder fee, 10% towards social media strategy, 10% towards local and national PR Campaign

$150,000

27.5% towards studio and juice bar renovation, 20% towards equipment purchase, 10% towards purchasing first 4 vending machines, 8.5% towards professionally filmed yoga classes for virtual yoga studio offerings, 6.5% towards WeFunder Fee, 5% towards local and national PR Campaign; 2.5% towards social media strategy; 20% towards owners transition from full time job to working full time with InnerG LLC

Management

Nielah Burnett President CEO CFO Secretary Treasurer

Research Reports

No reports have been submitted

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Key Deal Facts

Existing juice delivery business grew 171% in 2020, from $20K to $54K
As the pandemic hit, InnerG Juiceistas drove 3,000 miles to deliver 2,000 bottles of juice
Now opening flagship juice bar and yoga studio in Nashville's burgeoning Buchanan Arts District
Secured $30K Line of Credit towards the buildout of the storefront
Deploying 3 juice vending machines in May 2021; Planning to open 5 additional stores by 2024
$30M market opportunity in Nashville alone for juice and yoga sectors of wellness industry

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