Souszen

Souszen

Next-gen software to orchestrate and streamline restaurant kitchen operations

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Security Type
Convertible Note
Min Investment
$100
Location
Sisters, OR
Offering Date
January 22, 2021
Expected Close Date
April 30, 2021
Target Raise
$50.00K-$350.00K

Company Description

Focus on the kitchen

Unlike the majority of solutions, we focus on the kitchen – where 75 percent of all costs reside and where profits are made (and lost). Surviving in the post-Covid world will depend on getting these costs in hand.

We solve restaurant owners' three main pain points:

1. The talent crunch in the kitchen

2. The efficient delivery of food of a consistent quality (not just at one location but across many)

3. Effective inventory control to minimize waste and maximize margins. 

Key Deal Facts

F&B giant PepsiCo a key backer and investor; first customer
Large target market: restaurants serving freshly prepared food - 200K in US, >1m worldwide
Disruptive use of next-gen tech in untapped commercial kitchen market
Tech veterans with proven success in software start-ups: led by CEO Stephen King, $100m in 3 exits
Covid-19: enables restaurants to reinvent business, streamline operations and boost margins
Disruptive technology using AI, Machine Learning, Queue Theory. Patent pending on decision engine
Attractive fee model for under-pressure restaurant businesses; a cost-effective solution
Designed for restaurants with more than one location; delivers consistency

Use of Proceeds

$50,000

  • 60% Development of the expeditor product
  • 33.5% for increasing the the hires for current sales staff
  • 6.5% toward Wefunder intermediary fee 

$350,000

  • 10% Paying contractor to revamp our design
  • 28% Development of the expeditor product
  • 38% Sales and Marketing, in order to build out an inside sales team
  • 17.5% Overhead
  • 6.5% toward Wefunder intermediary fee

Management Team / Advisory Board Bios

Stephen King
CEO
Stephen has founded, grown, and turned around several companies, creating millions of dollars in shareholder value. • 3 exits • Grew company from $90m to $300m with a valuation on Nasdaq of $8bn • CMO & head of Europe for a $2bn multinational

Joshua Groves
CTO
Josh’s career in tech spans data, software, and hardware, working in start-ups, private equity, and Fortune 100 companies. • 3-time CTO in IoT and software • 2 exits • Raised $31m in last role • Experienced leader of data and ML teams

David Kraft Chairman
David brings over 20 years’ experience in program and project management, management consulting, business operations innovation and technology commercialization.

Paul Levins Business Development
Paul co-founded Xinova, the global innovation network. For the past 30 years, he has held senior executive roles in corporate, government, and not-for-profit sectors. • EVP at ICANN

Laurie Cercone North America Business Development
A passion for spearheading new growth opportunities, revenue streams, and business development. 20 years in the foodservice business. Board Member of Central Texas Angel Network

Gilllian Beal
Communications
Built own agency, provided marketing services to HP, Microsoft, and Twitter
Amount Raised : $0
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Security Description

A convertible security is a security that can be converted into another security, typically equity in the next round of financing.

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