Renoun Skis

Renoun Holdings, LLC has acquired a majority interest in Renoun LLC (“Renoun”). Created with award-winning, patented, proprietary VibeStop™ technology, these skis are unlike anything else on the market: as stated by Blister Gear Review, “It's some sorcerer sh*t.”

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Security Type
Membership Units
Min Investment
Burlington, VT
Offering Date
January 19, 2024
Expected Close Date
June 07, 2024
Target Raise
Security Price
Number of Employees
Short Term Debt
Cost of Goods
Long Term Debt
Net Income

Company Description

Welcome to Renoun Skis, where innovation meets the slopes. We are excited to offer you the opportunity to become a part of our journey and share in the success of a groundbreaking ski company. At Renoun, we are redefining the skiing experience through cutting-edge technology. Our skis feature VibeStop™, a non-newtonian polymer embedded into our ski cores that adapts to your skiing style, providing unparalleled stability and performance. With a commitment to quality and innovation, Renoun has gained recognition and praise from skiers worldwide. Renoun has built an innovative brand, with a fanatical following that is poised to be the last ski brand our skiers may own. We are passionate about our product and creating a unique experience for our skiers on and off the mountain. We don't expect to be the largest manufacturer, but the ski that skiers will notice on the slopes. Like luxury cars, clothes, & technology, once a skier steps onto Renoun skis, we believe they will stay with us and let others know about it."I’ve always thought there must be a better way to make a ski with all the high-tech materials being developed in other industries. Ski shapes have drastically improved over the last few decades, but we’re still using the same steel edges and wood cores as my father’s generation. It’s 2020 and I think it’s time to challenge what we’ve all been sold as ‘new’ technology because I think we can do much, much better."– Cyrus SchenckFounder

Management Team / Advisory Board Bios

Rob Golden
Rob brings the experience of a 30+ year career in management consulting beginning at Accenture then moving on to becoming Managing Director at KPMG and a and a Partner at Price Waterhouse Consulting & IBM where he ran solution practices in Digital Business Transformation and Customer Centricity serving Fortune 100 clients. He is an industry expert in the areas of optimizing sales, lead generation and digital brand transformation. Rob also served in executive leadership roles at Fidelity Investments and Quintiles in the capacity of Vice President of Strategic Customer Relationship Management. Rob holds a BBA from the University of Notre Dame and an MBA from Boston College.

Cyrus Schenck
Founder/ Chief Product Officer/Board Member

Cyrus invented and patented the application of using non-Newtonian material in snow sports applications and is Renoun’s founder, leading the company through its emergence over the last ten years. Cyrus conceived of the use of the application of “polyborodimethyloxazoline” in ski cores while working on his engineering degree at Clarkson University. After spending time working at GE, Cyrus knew he needed to pursue his breakthrough in skiing technology and left the corporate world behind to form Renoun Skis. The startup success of Renoun to date, along with the superior performance of the VibeStop technology in skis has positioned Renoun for the next step in its evolution to disrupt the status quo in the skis industry!

Tom Hammond
Interim CFO
Tom is a banking professional with over 35 years of experience in the financial industries, starting at Putnam Investments out of college, then working as a bank regulator for the MA Division of Banks. Tom then moved to the private sector working for Align Financial as the EVP & CFO of the institution, where he worked for over 23 years. Tom was responsible for Asset-Liability management, Finance and Administration, the Investment portfolio along with Information Technology and Security. Over Tom’s time at Align, it grew from $250 million to $750 million while remaining profitable and well capitalized. Tom graduated from Boston College with a degree in Finance.

Jennifer Freas
Interim CMO
Jennifer is an industry leading marketing strategist who brings deep hands on E-commerce Optimization & Digital Marketing Strategy experience to Renoun, with a proven track record and experience in leading marketing operations at Fortune 100 and small consumer product companies . Throughout her career she has been dedicated and passionate about bringing organizations and clients cutting-edge solutions, propagating improved business value, operational efficiency, and the ability to foster sales business growth through benchmarked best practices and solution innovation. Jennifer started her career at Accenture, before moving on to expanding e-Commerce marketing leadership roles at Dell Technologies and PGi, before launching her own venture - Collective Hearts. She holds a BS in Engineering from the University of Texas and an MBA from the University of California, Berkeley.

Jascha Herlihy
Growth Marketing Manager
Jascha has been responsible for driving the digital marketing program at Renoun since 2019. Renoun sales have grown in that time by over 150% under her digital marketing stewardship. Jascha helped drive that success by focusing on product marketing and development by forming better connections between consumers and Renoun through experience and promoting brand loyalty. Jascha holds a business degree from the University of Vermont and is currently working on her MBA in Sports Marketing at Oregon University.

Chris Whalen
Managing Director New Technology Ventures - Board Member
Chris has over two decades of professional experience building, advising, and working with successful technology firms. Prior to NTV, Chris was a merchant banker, working with early and growth stage companies to raise capital, complete acquisitions, arrange debt, and arrange lines of credit. Chris structured and completed equity transactions ranging in size from $5-25 MM. Chris has worked with Guggenheim Ventures, Bain Capital, Eastward Capital, Draper Fischer Jurvetson, Kistefoss and other private equity and venture capital firms. He also was an advisor to ScottyBob/Skilogik ski corporation. A boutique ski manufacturer with facilities in Colorado and China. Chris leveraged his years of experience working in and around the ski industry and capital raising to help them grow and eventually build their own manufacturing facility in China. Chris earned his BA from Assumption College and his MBA from the F.W. Olin Graduate School of Business at Babson College.

Rick Golden
Chairman of the Board/Board Member Renoun Holdings/Renoun Skis
Rick Golden is a private investor in and developer of new businesses who has joined with other like-minded business partners to launch businesses in sustainability/renewable energy, and leading-edge technology. He focuses on early and mid-stage companies that need financial investment along with deep industry, technical and business skills to help ensure business success. He will typically hold a board-level or board-advisor role in the investment. He has organized or joined partnerships to raise investment capital of over $230 million. In addition to Renoun Holdings, he is currently on the Board of Directors of Fiberight Global Holdings LLC and Quantum Xchange, Inc. He is also an advisory and limited partner with New Technology Ventures.

Before his private equity career, he spent 28 years with Accenture where he had senior leadership roles across the manufacturing, defense, aviation and retail industries. He held critical executive roles at Accenture including: Managing Partner for the Scandinavian region and then became industry leader for the $2.1 billion Products Operating Unit; then as the Managing Partner – Products/Retail Industries in Europe and Africa; before transitioning to Managing Partner/ Chief Operating Officer for all of Accenture’s Ventures and Alliances business activity. Rick’s career at Accenture culminated as part of the C-Suite as Corporate Chief of Staff , where he was instrumental in managing Accenture’s transition from a global partnership to an international Fortune 100 public corporation.

Rick graduated from the University of Notre Dame in Finance and has an MBA from Boston University's Graduate School of Management.

By becoming an investor in Renoun, you're not just buying a share; you're joining a community of passionate individuals who believe in pushing the boundaries of ski technology and the ski industry!Video link
Amount Raised : $484,735
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Security Description

Membership Units represent ownership rights in a Limited Liability Company, indicated by the right to receive cash or unit distributions, declared by the Manager(s) of the LLC, and having voting rights in the governance of the Company.

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