Refillable plant-powered body care that's reducing plastic waste by up to 50%

Security Type
Crowd SAFE
Consumer Goods & Products
Min Investment
Fairfield, CT
Offering Date
March 04, 2021
Expected Close Date
April 30, 2021
Target Raise
Deal Notes

Discount: 10%

Company Description

Vision Myro will own sustainable bodycareOur goal is to turn personal care necessities into pro-you, pro-planet, obsession-worthy essentials. Radical product innovationIt's our fundamental belief that people will always choose better sustainable products when given an easy, economical choice.So, next up... We are creating a refillable body wash. 100% plastic free, 100% customizable.Refillable body mist too. Watch for both in 2021.

Key Deal Facts

Refillable plant-powered body care line, starting with deodorant
Booked $8M+ in revenue while eliminating 16.5 tons of plastic in 2 years
Retail footprint growing to 2,300+ stores in Q1, 2021
$10M+ raised from Serena Williams, Carmelo Anthony, Obvious Ventures
2020 Glamour Beauty Award winner and Parent Magazine Green Pick of 2020
Creating an innovative refillable body wash and body mist in 2021
Addressing $25B bodycare market

Management Team / Advisory Board Bios

Greg Laptevsky
Founder & CEO
Entrepreneur with a successful track record of scaling direct-to-consumer businesses.

Jenna Boff
Head of Sales
CPG rainmaker with multi-brand track record.

John Wergeles
Beauty and personal care industry veteran with over $1B+ in new product sales.

Yael Eisele
Creative Director

Lyudmila Berezner

Corey Scholibo
Co-founder of Repurpose

Ben Oppenheimer
Industrial Design

Liz McGuirl
Graphic Design

Lisa Kintner

Artem Fomytskyi
Customer Experience

Jon Bichar

Deal Notes

Discount: 10%

Amount Raised : $20,000
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Security Description

An equity crowdfunding specific version of a SAFE used by crowdfunding portal Republic. Upon conversion (if and when that happens), investors may receive special shares with limited rights that do not show up on a company’s cap table. The issuer may roll over and not convert shares at the next financing round causing investors to lose out on some upside.

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