PuraVida Inc.

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Security Type
Technology, Financial Services, Retail, Community & Lifestyle
Min Investment
Los Angeles, CA
Expected Close Date
April 30, 2025
Target Raise
No. Investors
Security Price
Number of Employees
Short Term Debt
Cost of Goods
Long Term Debt
Net Income

Key Deal Facts

We are on a mission to spread happiness in the world through music... and financial services
Solid traction 150,000+ installs and 20% week-over-week growth*
+1 Million User Target in 5 Years and $1.2 Billion Revenue Ambition by Year 5
$100 Revenue per User/Month: $50 subscription | $30 network spending | $20 loyalty program
Signed with Mastercard a multi-million dollar deal to build the coolest lifestyle payment card*
Launching in Ibiza the capital party city of the world for Initial Traction then spreading globally
Highly experienced team in fintech and music festivals - combined 3 exits | Music Events +1M people
Super achievers on our Advisory Board with more than $1 Billion+ in Collective Exits

Management Team / Advisory Board Bios

Danny Abla Founder - CEO (5x burner)A fintech expert & a serial entrepreneur with 2 exits under his belt - PinPay; the Venmo before Venmo and SHOOP an NYC startup that provides tools for local shops to compete with eCommerce. He also launched Uber in KSA as a 3rd-party service provider, Philip PulitanoCofounder - Head of Music Festivals & PartnershipsPhil is a pioneer of the music festival industry. He is the co-founder of the BPM Festival; an annual world-class electronic music festival that hosts more than 70,000 people and takes place in CostaRica the land of PuraVida (formerly Playa Del Carmen), Khalil ShadidCofounder - Head Bus Dev & Sales (2x burner)Khalil is the founder of Reserveout.com, a restaurant booking app servicing more than 50,000 outlets. Before starting Reserveout; Khalil was a system engineer at Cisco, leading a team of 20 members in charge of $200M+ in sales, Nadia SafaHead of Product DeliveryNadia is the heart and soul of PuraVida. She moved from Bankiom where she was instrumental in bringing our platform to life, Batoul FarajSenior Event Manager (3x burner)Batoul is an event management specialist. She has managed more than 25 events hosting 1 million visitors, Eli ToumaHead of Monetization & Loyalty ProgramsEli has designed and managed multiple loyalty programs with more than 2 million users and a variety of rewards ranging from cash backs to miles, Dawar Khan Head of System IntegrationDawar has also moved from Bankiom to PuraVida. He is a digital security expert and was behind all the intricate integrations at Bankiom. He has developed multiple platforms in payment, eCommerce and banking, CrowdCrux Marketing Head of Growth
Amount Raised : $2,406,400
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Security Description

A CAFES (Contract and Future Equity Stake) can convert into different types of equity upon a Triggering Event, such as: common or preferred stock for a corporation, limited partnership interest for a limited partnership and membership interest for a limited liability company. At the time of the Triggering Event, the specific rights and limitations associated with the equity stake being issued to the investors will be determined and disclosed by the Entrepreneur.

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