-
Security Type
-
CAFES
-
Categories
-
Other, Consumer Goods & Products, Retail, Fashion & Accessories
-
Min Investment
-
$100
-
Location
-
Pacific Beach, CA
-
Expected Close Date
-
April 29, 2024
-
Target Raise
-
$50.00K-$124.00K
-
No. Investors
-
11
-
Security Price
-
$1
- Number of Employees
- 2
- Cash
- $1,468
- Revenue
- $13,440
- Short Term Debt
- $0
- Cost of Goods
- $6,384
- Long Term Debt
- $0
- Net Income
- $-2,542
Key Deal Facts
The cleanest, best-performing, good-for-your-eyes mascara on the market*
Over $300K in total sales
400 active subscribers with 10% monthly, organic growth
Wharton VIP-X Accelerator Alumni
Founders are Fmr. Google, TikTok, and Clean Beauty Experts
Management Team / Advisory Board Bios
Annie BrownCo-founder & CEOVisiting Scholar at UC San Diego Innovation Center, Stanford Ignite Grad, Forbes Contributor, Patrick Spaulding Ryan, PhD Co-founder & President X-Google, X-Bytedance, Visiting Scholar at Berkeley Law, Angel Investor, Marcelo MuzquizCo-founder & CFOMarco Marcelo Muzquiz is a prominent figure in the Baja California real estate industry, serving as the owner of MRM 2000, a thriving real estate agency based in Tijuana, Mexico.
Reveal the Score by Voting
_
Additional ratings from other users are needed to determine a viable CrowdScore for this deal.
The "CrowdScore" for this deal is determined by user ratings and other factors using our proprietary algorithm.
ⓘ
The overall viability and scalability of the business concept as well as the ability to drive the concept to profitability over time.
Business Idea
ⓘ
The progress made thus far in demonstrating that the business has viability, a customer base or other business traction.
Business Traction
ⓘ
The experience of the management team in running, scaling and/or exiting a business that required similar skills to execute the business plan.
Management Team
ⓘ
The value of the company compared to similar companies raising money from investors.
Valuation
Security Description
A CAFES (Contract and Future Equity Stake) can convert into different types of equity upon a Triggering Event, such as: common or preferred stock for a corporation, limited partnership interest for a limited partnership and membership interest for a limited liability company. At the time of the Triggering Event, the specific rights and limitations associated with the equity stake being issued to the investors will be determined and disclosed by the Entrepreneur.