Unbothered Foods

Fermented sourdough crackers crafted by a dietitian for good gut health and happy tastebuds

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Security Type
CAFES
Categories
Other, Food & Beverage, Consumer Goods & Products, Retail
Min Investment
$100
Location
Chicago, IL
Expected Close Date
April 30, 2025
Target Raise
$50.00K-$250.00K
No. Investors
43
Security Price
$1
Number of Employees
1
Cash
$7,279
Revenue
$28,451
Short Term Debt
$13,011
Cost of Goods
$12,568
Long Term Debt
$79,999
Net Income
$-21,147

Key Deal Facts

Magically fermented for over 24 hours before being baked—disrupting a $22 bn cracker category
Increased retail footprint by 300% in Q1 of 2024 with no marketing or sales spend
Landed first regional retailer, Fresh Thyme, at the end of 2023—currently expanding to all of IL
Featured in CAA Football training camp bags for over 200 NFL athletes
Founded by registered dietitian specialized in digestive health with $0 in outside investment
Consistently increasing units sold per store ~15% MoM. Once people try our product, they're hooked!

Management Team / Advisory Board Bios

Morgan Murdock Founder & CEORegistered Dietitian Nutritionist. Specializes in digestive health and the low-FODMAP diet.
Launched Unbothered Foods in February '23 to create more yummy and gut-friendly options for her patients., Rylie SwainDesigner & Social Media ExpertSeasoned Graphic Designer and Multimedia Creative with a passion for creating meaningful content., John GarryBusiness & Finance ApproachDecade of investment experience at large asset allocation and early stage investment firms, Laura Scherb Creative Strategist & Photographer Product photography for CPG brands whose work has been featured in Edible Chicago, Eater, Esquire, and the Today Show, Dani Zuchovicki Business Coach Has coached hundreds of new and emerging brands in the Chicagoland area. Experienced culinary and business developer in food & bev., Andrew Bott Supply Chain & Operations AdvisingSupply chain and operations expert for national brands like Caulipower and Sucker Punch Gourmet
Amount Raised : $193,951
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Security Description

A CAFES (Contract and Future Equity Stake) can convert into different types of equity upon a Triggering Event, such as: common or preferred stock for a corporation, limited partnership interest for a limited partnership and membership interest for a limited liability company. At the time of the Triggering Event, the specific rights and limitations associated with the equity stake being issued to the investors will be determined and disclosed by the Entrepreneur.

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