Key Deal Facts
Revenue target of over $2M in 2024 with retail expansions in Target, Whole Foods and Costco.
Winner of 2023 Expo West Pitch Slam + “New & Noteworthy” recognition. 2023 Expo East Nexty Finalist.
2021 Kroger Fresh and Local Winner - successfully scaled farmers mkt brand into retail in 1 year.
Expanding product line: Launching new lentil dips with Whole Foods in 2024.
Remarkable sales growth, surpassing sales performance of 2023 by more than DOUBLE just last month.
Team of industry experts who have built and exited brands in the CPG space. 2020 Impact SKU Alum.
Partnership with the Malala Fund to support women's education across the world.
Featured in New York Times, Forbes, Food & Wine, Food 52 and more.
Management Team / Advisory Board Bios
Yasameen Sajady Co-Founder & CEOSmall biz fanatic, MBA grad and former Social Enterprise Director, Yasameen worked closely with young entrepreneurs to develop neighborhood destinations in low income areas. She holds a MBA from Augsburg University., Sheilla SajadyCo-Founder & CCOCreative Director with 15+ years of experience, she's led the creative and visual direction for billion dollar brands and designer collaborations, crafting powerful marketing strategies that leave a lasting impact on consumers. (Target, Ameriprise, OLSON), Mike Rakes CFO16+ years in financial roles at Wicked Foods, Ernst & Young and Land O'Lakes. Founded Philia Foods in 2012, later acquired by Land O'Lakes in 2017., Grant Burgess Director of Sales25+ years of global strategic brand growth experience, specializing in emerging brands through process-driven plans, industry networks, and natural and organics distribution., Richard Gammill Investor & AdvisorManaging Partner at Proterra Investment Partners, a leading food/ag focused asset manager. 20+ years of financing companies and brands across the food value chain., Sara BrooksAdvisorCo-founder of Goldilocks, CPG consultancy agency advising disruptive consumer companies and has worked with 200+ CPG brands. Founded Covet PR until its acquisition by Power Digital in 2020., Heather MacNeil CoxAdvisorCo-founder of Goldilocks, seasoned CPG consultant (Pepsi, Suja) renowned for driving early-stage growth, while also championing and empowering female leaders within the CPG sector.