Local

Local is a vibrant gift shop dedicated to championing hyper-local products and fostering the growth of regional brands. With a mission to invigorate main streets across Iowa, Local bridges the gap between rural communities and rural entrepreneurs. By curating a selection of goods that are made and designed locally, Local not only celebrates the unique talents of regional artisans but also strengthens community bonds. Each product tells a story of local ingenuity and craftsmanship, creating a shopping experience that is as meaningful as it is delightful. Local is committed to supporting and uplifting the local economy, ensuring that every purchase contributes to the prosperity of the community.

The founder of Local holds a Certificate of Women's Entrepreneurship from Cornell University., The founder of Local received the 20 Under 40 award from the Waterloo-Cedar Falls Courier in 2023., Local received the Community Hero Award from Hello Alice in 2024.