Blushington

Express luxury beauty franchises for the $646B industry

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Security Type
CAFES
Categories
Other, Consumer Goods & Products, Retail, Beauty & Personal Care
Min Investment
$100
Location
New York, NY
Expected Close Date
April 30, 2025
Target Raise
$50.00K-$1.24M
Security Price
$1
Website
blushington.com
Number of Employees
3
Cash
$5,677
Revenue
$509,444
Short Term Debt
$27,010
Cost of Goods
$-363,819
Long Term Debt
$0
Net Income
$-1,533,798

Key Deal Facts

First beauty lounge offering wig & textured hair services, makeup, and skincare – all under one roof
4.9/5.0 star average Google customer rating for flagship NYC lounge
$6.5M pipeline value of prospective franchisees, with 1st sold in Florida
$107 average order value & 1.75x average services per visit
Led by Glossy 50 honoree & changemakers from Wharton, True Religion, ABC, & Amazing Lash Studio
Backed by Dogwood Company Brands, the premier franchise development group
Vogue, New York Times, Forbes, WWD, NBC, Conde Nast, & Marketwatch features
Veronica Beard, Cosmopolitan, Seventeen, Vogue, Farfetch, & Veuve Clicquot partnerships

Management Team / Advisory Board Bios

Natasha Cornstein CEOBeauty visionary. Led Blushington digital transformation & launched franchising. Former CIRCA Global Director managing $5M+ media budget. Glossy 50 honoree. Courts of Dreams Foundation Co-Founder. Featured in NYTimes, Forbes. Washington University BA., Nicki Maron CMOMarketing ace. Led Blushington brand refresh, social growth to 56K+ followers, & partnerships (The Marvelous Mrs. Maisel, Pretty Little Liars). Inaugural founding member of Visionary Women Under 35 & Female Founders Collective. Washington University BA., Stephi Cohen CCO Operator extraordinaire. Opened & operated 6 Blushington concept stores. Curated top-tier female-founded product lineup. Inaugural founding member of Visionary Women Under 35 & Female Founders Collective. University of Arizona BA., Mark Maron ChairmanInvestor & Managing Partner of The Latigo Group ($1B+ Assets Under Development). Ex-Credit Suisse Managing Director. Advised on $10B+ in M&A transactions. Former Board Member of True Religion Jeans & Anworth Mortgage. McGill University BA. Wharton MBA., Jacinda Perez NY General ManagerBeauty operations leader. Spearheaded productivity and sales growth at world-renowned beauty service franchises European Wax Center & Amazing Lash Studio. Proven track record in team development and customer engagement from roles at KIKO Milano and MAC., Kendra Bracken-FergusonAdvisorBrand builder. CEO of Carmell Corporation. Co-Founder of Digital Brand Architects, BeautyUnited, BrainTrust Founders Studio & Fund 1. Ex-CEO of rē•spin by Halle Berry. Host of Business of the Beat. Essence Inspiring Black Exec. Purdue BA, DeVry MBA., Jessica BrunerAdvisorReal estate mogul. 20+ years of experience. Founding Partner of BOND and ex-managing Director at EDENS, oversaw 110 retail properties nationwide. Lead strategy for 2 of Sam Fox’s Restaurants. Bartaco & Colada Shop Board Member. University of Maryland BA., Joanna MeiselesAdvisorFranchising expert & iFranchise Group consultant. Founder of Turbo 26 Studio & Snip-its, fastest-growing U.S. children's hair salon franchise. Built Snip-its to 63 franchise locations. Ex-Director at MassChallenge. Duke University BA. Babson College MBA., Lisa Marie RingusAdvisorTalent Management Executive with 20+ years in human capital solutions. EVP, Global Client Strategy & Growth at 24 Seven Talent, leading strategic & global accounts in marketing, digital & tech. CEW Board & WIE Suite Member. University of Denver BA., Kathryn BeatonAdvisorBrand architect with 20+ years in beauty/personal care. Launched & scaled innovative beauty brands to $20M+ in multiple C-Suite roles and as a brand strategist. Moda Operandi, TOCCA, Duette, GRYT, Viktor Michael. Parsons School of Design, BBA.
Amount Raised : $3,467,011
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Security Description

A CAFES (Contract and Future Equity Stake) can convert into different types of equity upon a Triggering Event, such as: common or preferred stock for a corporation, limited partnership interest for a limited partnership and membership interest for a limited liability company. At the time of the Triggering Event, the specific rights and limitations associated with the equity stake being issued to the investors will be determined and disclosed by the Entrepreneur.

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