Cleverman

Reinventing male hair & beard grooming experience

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Security Type
SAFE
Min Investment
$200
Offering Date
November 26, 2024
Expected Close Date
March 26, 2025
No. Investors
22
Website
becleverman.com

Key Deal Facts

Our amazing products keep men's hair & beards youthful, full, and healthy.
We first focused on DTC, launched in Amazon in 2023, and in retail in 2025!
Launched in 2021, Cleverman is now at a $4M revenue run rate.
High Retention: We boast a 50% subscription retention rate in Y1.
Strong loyalty: 85% of our DTC volume is from existing customers.
Expanding the category: 55% of our customers are new or lapsed users.
Efficient acquisition: $24 CAC with a high LTV to CAC ratio at 4.9.

Perks

Invest
$1,000
Receive
Unlock our exclusive gift set Including a curated selection of Cleverman’s premium products designed for men and delivered straight to your door.

Invest
$5,000
Receive
Unlock a year of confidence with our Premium Customized Dye Box Subscription! Enjoy 12 months of personalized hair color solutions, expertly tailored to your style, delivered straight to your door.

Management Team / Advisory Board Bios

Carlos Barreto
Founder & CEO

Mariana Lee
COO

Liam Martin
CPO

Edmundo Lozano
CSCO

Samuel Salazar
Engineering Head

Cristian Peña
VP Finance

John Collier
Retail Lead
Amount Raised : $797,478
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Security Description

A SAFE is an agreement between you—the investor—and the company in which the company promises to give you a future equity stake based on the amount you invested. It also involves some kind of a triggering event that must take place in order for you to get your future equity stake. Be careful as you may only get equity if a particular event is triggered.

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