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Security Type
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CAFES
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Categories
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Other, Alcohol, Food & Beverage, Retail
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Min Investment
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$100
Key Deal Facts
$550K revenue run rate in 2024, our second year of operations, with 103% growth in DTC
50,000 bottles shipped to date, and growing
Updated to all-natural preservatives, perfectly positioning product for natural grocery channel
Two products awarded Gold and Double Gold at the prestigious San Francisco World Spirits Competition
Our Blood Orange Aperitif was named a must-try aperitif in both alc and non-alc categories by SFWSC
Team with CPG and retail expertise from SAB Miller, e.l.f. Cosmetics, and Walmart
Management Team / Advisory Board Bios
Ranwei Chiang CEO & Chairperson of BoardSupply Chain and Operations leader in high-growth CPG companies focused on digital and retail expansion in the US and abroad., Delta Croudace VP Revenue & OperationsCategory and product leader at Walmart.com and Extend, a venture-backed startup that enabled protection products for more than 600 leading brands., Gary LeibowitzStrategic Growth Advisor25 years experience in the Bev Alc and broader food & beverage sectors. Senior Advisor to McKinsey & Company’s consumer practice. Chief Strategy and Transformation Officer at Unilever. Previously SVP Business Performance Insights at SABMiller/MillerCoors.
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The overall viability and scalability of the business concept as well as the ability to drive the concept to profitability over time.
Business Idea
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The progress made thus far in demonstrating that the business has viability, a customer base or other business traction.
Business Traction
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The experience of the management team in running, scaling and/or exiting a business that required similar skills to execute the business plan.
Management Team
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The value of the company compared to similar companies raising money from investors.
Valuation
Security Description
A CAFES (Contract and Future Equity Stake) can convert into different types of equity upon a Triggering Event, such as: common or preferred stock for a corporation, limited partnership interest for a limited partnership and membership interest for a limited liability company. At the time of the Triggering Event, the specific rights and limitations associated with the equity stake being issued to the investors will be determined and disclosed by the Entrepreneur.