Bow Wow Labs

Award-winning pet products โ€” Saving lives and driving explosive growth

Claim My Business
Retail, Technology, Consumer Goods & Products, Pets/Animals
Min Investment
Novato, CA
Expected Close Date
April 29, 2024
Target Raise
No. Investors
Security Price
Number of Employees
Short Term Debt
Cost of Goods
Long Term Debt
Net Income

Key Deal Facts

๐Ÿ• Our mission: Safe, healthy & holistic pet goods to proactively protect pups from teeth to tail
๐Ÿ’ฐ Massive market opportunity: $100B industry poised to triple by 2030
๐Ÿš€ Early sales successes: From $5K/mo to $4M/year in sales in first 30 months of business operation
๐Ÿš€ 2022 Successes: Gross Sales of over $5.1M. Operating Income of over $300K
๐Ÿ’ธ Product market fit: Sold over 200,000 Bow Wow Buddyโ„ข safety devices, 1.6 million bully sticks
๐Ÿ”ฅ New Q3 2023 product launch: Our breakthrough long-term chew!
๐Ÿ† Strong management team: Over 100 years combined pet industry experience with track record
๐Ÿ“ˆ Happy Customers: 52,000+ customers in our Shopify database and growing rapidly

Management Team / Advisory Board Bios

Michael D London CEOI've spent my career taking great ideas, building great teams and growing great companies. Bow Wow Labs's mission is to create innovative products that truly keep dogs safe and healthy for the 45M homes that consider their dog part of their family., Brian O'Neil COOI have spent my career building brands like Function of Beauty, Coty, & Harry's. For 40
years, my passion for leading teams through transformational growth and change has
resulted in dramatic increases in service, quality, & financial performance., James Navin CFOI have helped grow businesses across a range of industries, holding multiple CFO roles and leading corporate development and product teams. I bring extensive fundraising experience, having raised over $100M in venture capital from Seed to Series E., Johnna Devereaux, CPN Chief Nutrition Officer | VP of MarketingAs a Clinical Pet Nutritionist, Iโ€™ve helped pets achieve their individual highest level of health. Iโ€™m thrilled to utilize my knowledge and experience to aid in product formulation and development and design our educational arm for the BWL audience., Brad Allen VP of Product Development & InnovationAs former Greenies COO with 20+ years of pet industry leadership, I feel great joy creating products that dogs love and enhance their lives. I'm a devoted husband and father of 4 children and 5 dogs, and have a passion for innovative pet products., Phil Cooper VP of Business DevelopmentFor over 50 years, I've had the pleasure of working with and building some of the pet industry's largest companies. I love working with this team to help them build a big business that we can sell successfully in the next 3-5 years., Stephen Mayer Board MemberStephen is a serial entrepreneur, having started over 20 companies in accounting, wealth management, hospitality, food services, banking, software, and retail. He has proudly served on ~20 nonprofits throughout his career and has written three books., Harvey L. Poppel Board MemberHarvey is a highly successful public/private investor. He did 80 M&A deals as Broadview Associatesโ€™ managing director. Prior he managed global consulting practices & was a board member at Booz Allen Hamilton. He also created 'Harvey Balls' symbology.
Amount Raised : $548,231
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