Bonfire

Bonfire is a startup that aims to bolster the cash flow of micro-influencers by connecting them with their fans, and doing so using new engagement features that boost authenticity and community. They are an experienced team of builders, who come from companies in the consumer software applications space. Their product has been developed and worked on by engineers from Apple, Calm, and Patreon.

Bonfire focuses on bringing people together based on their interests and into a software that evolves the linktree to something more engaging, and currently has tens of thousands of users.
Their platform has industry-high referral rates with a verified virality coefficient of 4 which means for every user they acquire, they typically get 4 new users as a result
Current user acquisition to revenue ratio of 1:9

Hugo Pakula
CEO & Director
Hugo Pakula is the Founder and Chief Executive Officer of Bonfire,. Bonfire is bolstering the cash flow for creators by connecting them with their fans through new revenue streams like monetized Link-in-Bio links, paid community, and more. He is well-versed in the product development and growth lifecycle, and was previously a Full-Stack Engineer, having architected management software for companies like Universal Music, PepsiCo, and others.
As CEO of Bonfire, Hugo is driving all strategy across development, vision, and growth.

Will Lenzen Jr.
Head of Design
Will Lenzen Jr. is the Head of Design at Bonfire. Bonfire is bolstering cash flow for creators by connecting them with their fans through new revenue streams like monetized Social Bio links, paid community, and more.
He is a product designer and strategist who has lead design initiatives and teams around the world at Fortune 500 companies, startups, and everything in between. His driving principle of empowering others led him to partnering with Bonfire to elevate the creator experience.

Sarpdoruk Tahmaz
Senior Software Engineer
Sarpdoruk Tahmaz is our Senior Software Engineer and a technical implementation lead at Bonfire. He has been developing web applications, APIs and large-scale technical infrastructures for over 10 years. He is a language-agnostic developer, meaning Bonfire can always operate on the cutting edge of technology. We leverage a number of systems to ensure the highest possible security, stability and efficiency of the platform.