RP Designs

Where passion merges technology and science to create beauty

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Security Type
Common Stock
Consumer Goods & Products
Min Investment
Offering Date
November 30, 2021
Expected Close Date
February 28, 2022
Target Raise
No. Investors
Security Price
Number of Employees
Short Term Debt
Cost of Goods
Long Term Debt
Net Income

Company Description

RP Designs merges innovation and technology to develop industry leading bicycles, components, and accessories. We aim to make cycling safer, more convenient, and more enjoyable. The Smart-Cockpit™ is a testament to this vision as it makes a leap forward in safety and convenience for all riders. It is designed to provide cyclists access to their phone’s technology, such as navigation, music, messages and even make/receive calls. It accomplishes this through the integrated Carplay® interface, the same system which has brought safety and ease of operation to the automotive industry.

Key Deal Facts

We are targeting 3 markets with tremendous 5-year growth forecasts: bicycles ($67 billion), accessories ($13 billion) and computers ($500 million)*
The Smart-Cockpit™ is designed to make any new or existing bicycle Smart in minutes.
We believe our subsidiary, Ellsworth, is a prestigious and respected USA bicycle brand.

Management Team / Advisory Board Bios

Rudi Pienaar
RP Designs is the vision of Rudi Pienaar (36), a South African entrepreneur and advocate with a history of successful investments. After running South Africa's largest privately owned foundry for 7 years, Rudi decided to move onto a new path. 
As a passionate cyclist, Rudi has devoted a great deal of time to road and mountain biking, as well completing several Ironman events. During the last few years, he was fortunate enough to spend time with well-respected figures in the cycling industry and this led to the door opening for him to become a minority shareholder in Ellsworth. 
With the knowledge and experience he gained from years of riding and competing with fellow riders, the dream and vision of RP Designs was born. His relationship with Ellsworth allowed him to successfully negotiate the acquisition of Ellsworth, a subsidiary of RP Designs Inc, as he put together the pieces required to achieve his vision and goals. 
With 3 pending patents already in the works, Rudi is combining his business and cycling knowledge to transform the bicycle through RP Designs.
Rudi primary role is as CEO of RP Designs where he dedicates a minimum of 40 hours per week to RP Designs Inc. He is also the CEO of Playbook Hub Inc. Please refer to more details regarding his roles in the Offering Materials.

Trevor Hildebrandt
Chief Marketing Officer
As Global Marketing Manager for Lonza and Sigura, and VP of Marketing for G20 Technologies, Trevor's skill and expertise in marketing speaks for itself. His ability to develop strong marketing strategies and campaigns, as well as manage the marketing and sales teams to achieve these goals makes him a key part of the RP Designs team. As a cycling enthusiast, and critical thinker, his ability to identify and critique internal thoughts and processes provide a rationale base to key project discussions.

Trevor will make an initial contribution of approximately 20 hours per week to RP Designs in his role as part-time CMO.

Simon Morgan
Experienced Managing Director with a demonstrated history of successful operations under his direction. Skilled in Management, Sales Management, Finance, and Project Management. Strong business development professional with a PDEM focused on Business Administration and Management, from University of Cape Town. Simon is an avid cyclist and brings exceptional experience in business operations to the RP Designs team.

Simon will make an initial contribution of approximately 15 hours per week to RP Designs in his role as director.

Charmaine Pienaar
In her roles as senior banqueting coordinator, senior operations manager, and operations director, Charmaine has shown her ability to excel at planning and delivering on all projects she is involved with. Her skillset and experience will provide key insight into marketing and promotional strategy and decisions of RP Designs. As a female cyclist Charmaine also provides valuable insights, at the strategic, research, and develop levels, into the specific needs and wants of female riders.
Charmaine will make an initial contribution of approximately 20 hours per week to RP Designs in her role as director.
Amount Raised : $22,651
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Security Description

Common stock is a security that represents ownership in a corporation.

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