B.T.R. NATION

On a mission to end mindless snacking with superfood + adaptogen boosted snacks

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Min Investment
$100
No. Investors
157
Website
btrnation.com

Company Description

Health conscious consumers are not only searching for better-for-you options, they want GOOD-FOR-YOU. When Founder, Ashley Nickelsen, lost her parents to rare forms of stage 5 cancer, she made it her mission to create nourishing on-the-go snacks that taste good & feel good for the mind & body.

Perks

Reserve
$150
Receive
25% off site-wide at btrnation.com

Reserve
$300
Receive
25% off site-wide at btrnation.com
BOLD, TENACIOUS & RESILIENT VIP swag bag

Reserve
$500
Receive
50% off site-wide at btrnation.com
BOLD, TENACIOUS & RESILIENT VIP swag bag

Reserve
$1,000
Receive
FREE box of B.T.R. Bars
BOLD, TENACIOUS & RESILIENT VIP swag bag

Reserve
$2,500
Receive
FREE 1-month supply of B.T.R. Bars
BOLD, TENACIOUS & RESILIENT VIP swag bag
Exclusive Access to the B.T.R. Serial Snacker Club (sample all new recipes and be a part of product innovation!)

Reserve
$5,000
Receive
FREE 3-month supply of B.T.R. Bars
BOLD, TENACIOUS & RESILIENT VIP swag bag
Exclusive Access to the B.T.R. Serial Snacker Club (sample all new recipes and be a part of product innovation!)

1 reservation
Reserve
$10,000
Receive
FREE 6-month supply of B.T.R. Bars
BOLD, TENACIOUS & RESILIENT VIP swag bag
Exclusive Access to the B.T.R. Serial Snacker Club (sample all new recipes and be a part of product innovation!)
Invite to annual investor meeting
Limited (24 left of 25)

Reserve
$25,000
Receive
FREE 1-YEAR supply of B.T.R. Bars
BOLD, TENACIOUS & RESILIENT VIP swag bag
Exclusive Access to the B.T.R. Serial Snacker Club (sample all new recipes and be a part of product innovation!)
Invite to annual investor meeting
Limited (12 left of 12)

Reserve
$50,000
Receive
FREE 1-YEAR supply of B.T.R. Bars
BOLD, TENACIOUS & RESILIENT VIP swag bag
Exclusive Access to the B.T.R. Serial Snacker Club (sample all new recipes and be a part of product innovation!)
Invite to annual investor meeting
FREE trip to San Francisco to tour B.T.R. NATION HQ and have farm-to-table dinner with Founder, Ashley
Limited (8 left of 8)

Key Deal Facts

On a mission to end mindless snacking 1 purpose-driven ingredient at a time
On track to hit $1M in year 2 with operating profit in Q1; $25M+ by 2025
350k+ functional superfood bars sold in first 15 months, 100% bootstrapped
700+ 5-star reviews across all platforms in less than a year
In 100+ notable retailers, like Central Market, Foxtrot & GoPuff nationwide
Winner of The Enthuse Foundation $20k Pitch Competition
Disrupting the $78B snacking industry, protein bars are just the beginning

Perks

Reserve
$150
Receive
25% off site-wide at btrnation.com

Reserve
$300
Receive
25% off site-wide at btrnation.com
BOLD, TENACIOUS & RESILIENT VIP swag bag

Reserve
$500
Receive
50% off site-wide at btrnation.com
BOLD, TENACIOUS & RESILIENT VIP swag bag

Reserve
$1,000
Receive
FREE box of B.T.R. Bars
BOLD, TENACIOUS & RESILIENT VIP swag bag

Reserve
$2,500
Receive
FREE 1-month supply of B.T.R. Bars
BOLD, TENACIOUS & RESILIENT VIP swag bag
Exclusive Access to the B.T.R. Serial Snacker Club (sample all new recipes and be a part of product innovation!)

Reserve
$5,000
Receive
FREE 3-month supply of B.T.R. Bars
BOLD, TENACIOUS & RESILIENT VIP swag bag
Exclusive Access to the B.T.R. Serial Snacker Club (sample all new recipes and be a part of product innovation!)

1 reservation
Reserve
$10,000
Receive
FREE 6-month supply of B.T.R. Bars
BOLD, TENACIOUS & RESILIENT VIP swag bag
Exclusive Access to the B.T.R. Serial Snacker Club (sample all new recipes and be a part of product innovation!)
Invite to annual investor meeting
Limited (24 left of 25)

Reserve
$25,000
Receive
FREE 1-YEAR supply of B.T.R. Bars
BOLD, TENACIOUS & RESILIENT VIP swag bag
Exclusive Access to the B.T.R. Serial Snacker Club (sample all new recipes and be a part of product innovation!)
Invite to annual investor meeting
Limited (12 left of 12)

Reserve
$50,000
Receive
FREE 1-YEAR supply of B.T.R. Bars
BOLD, TENACIOUS & RESILIENT VIP swag bag
Exclusive Access to the B.T.R. Serial Snacker Club (sample all new recipes and be a part of product innovation!)
Invite to annual investor meeting
FREE trip to San Francisco to tour B.T.R. NATION HQ and have farm-to-table dinner with Founder, Ashley
Limited (8 left of 8)

Management Team / Advisory Board Bios

Ashley Nickelsen
Founder, CEO & Chief Snack Officer

Alice Zhang
Strategic Advisor: Finance

Rafael Dodo
Strategic Advisor: Operations

Ally Case
Strategic Advisor: PR

Maya Degnemark
Marketing Intern

Adam Riff
Fulfillment & Logistics Manager
Amount Raised : $94,260
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