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Security Type
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Common Stock
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Categories
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Consumer Goods & Products
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Min Investment
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$100
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Offering Date
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May 18, 2022
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Expected Close Date
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September 09, 2022
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Target Raise
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$10.00K-$1.07M
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No. Investors
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20
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Security Price
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$1.25
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Valuation
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$11,300,000
- Number of Employees
- 2
- Cash
- $130,972
- Revenue
- $39,974
- Short Term Debt
- $14,811
- Cost of Goods
- $19,253
- Long Term Debt
- $1,349,320
- Net Income
- $-451,719
Company Description
Aperio Beauty offers a new kind of skincare. Using proven science and plant-based ingredients, our skincare platform enables customers to target their specific skin-aging factors by assessing each person’s unique DNA “fingerprint” and pairing them with personalized products that have proven effective results.
Perks
StartEngine OWNERS Exclusive Click here to learn more
$100+ Investment
StartEngine Owner’s Bonus
This offering is eligible for the StartEngine Owner’s 10% Bonus program. For details on this program, please see the Offering Summary section below.
Invest during the second week
Receive 15% bonus shares.
0
days
22
hours
21
mins
2
secs
$500+ Investment
Tier 1 Perk ($500 - $999 invested)
Receive a 15% discount on all future purchases.
$1,000+ Investment
Tier 2 Perk ($1,000 - $2,499 invested)
Receive a 20% discount on all future purchases.
Receive 10 mL of Complete Base Serum.
$2,500+ Investment
Tier 3 perk ($2,500 - $4,999 invested)
Receive a 25% discount on all future purchases and two 10 mL of Complete Base Serum.
Call with one of the Founders of Aperio Beauty:
Dr. Ali Radfar - CEO and CSO / Creator of Aperio Beauty Platform and Serums
Terry Rosenbaum - CFO and COO
$5,000+ Investment
Tier 4 perk ($5,000 - $9,999 invested)
Receive a 30% discount on all future purchases.
Receive a 30 mL of Complete Base Serum.
Call with Core Aperio Beauty Management Team:
Dr. Ali Radfar - CEO and CSO / Creator
Terry Rosenbaum - CFO and COO
Krista Joiner - Global VP of S&M
$10,000+ Investment
Tier 5 perk ($10,000 - $24,999 invested)
Receive 5% bonus shares.
Receive a 30% discount on all future purchases.
Receive 50 mL of Complete Base Serum.
Call with Core Aperio Beauty Management Team:
Dr. Ali Radfar - CEO and CSO
Terry Rosenbaum - CFO and COO
Krista Joiner - Global VP of S&M
$25,000+ Investment
Tier 6 perk - ($25,000 - $49,999 invested):
Receive 10% bonus shares, 30% discount on all future purchases, DNA-based Saliva Test, 30 mL of Complete Base Serum, 50 mL of one of Aperio Beauty's 6 Category-Specific Serums, calls with Aperio Founders & Management Team, and call post-DNA Test...
$50,000+ Investment
Tier 7 perk - ($50,000+ invested)
Receive 15% bonus shares, 35% discount on all future purchases, DNA-based Saliva Test, 30 mL of Complete Base Serum, 50 mL of one of Aperio Beauty's 6 Category-Specific Serums, calls with Aperio Founders & Management Team, and call post-DNA Test...
Key Deal Facts
Aperio Beauty’s platform design fulfills a large unmet need in the premium anti-aging skincare segment, with each serum addressing all categories of aging as a streamlined one-stop solution, driven by deep penetrating, safe, and highly effective plant-based ingredients.
In January 2022, Aperio Beauty was accepted onto Live Love Spa’s distribution platform. Live Love Spa is the pre-eminent premium skincare distributor that partners exclusively with premier skincare brands that meet their stringent selection criteria - focusing on the quality, safety, and effectiveness of ingredients, in addition to the most advanced, unique ingredient technology.
The anti-aging market, which was valued at $194.4 billion in 2020, is expected to grow at an 8.6% CAGR from 2021 to 2030.*
Management Team / Advisory Board Bios
Gloria Story Dittus
Director
Gloria is the Founder of Story Partners, a premier public affairs and public relations firm, with expertise in complex communications on behalf of government, technology, healthcare, energy and transportation organizations. Gloria and past / current businesses have provided transformative guidance on managing national disasters and pandemics, including the resurrection of New Orleans following Hurricane Katrina, as well as providing complex organizational guidance to the U.S. Government in the presence of the COVID-19 pandemic. Gloria brings to Aperio a global network of strategic contacts in the Wellness and Luxury Products segments.
Jerry Jasinowski
Director
Jerry is the prior Founder and CEO of the National Association of Manufacturers, the largest global organization serving the manufacturing industry. Jerry serves as a Board Member of several publicly-traded corporations. Jerry brings to Aperio a vast global network of business leaders, to help drive Aperio value through investment, strategic insight, and business to business partnerships.
Charlie Schliebs
Director
Charlie is a Co-Founder and Managing Partner at Stone Pier Advisors, leading Middle Atlantic investment bank. Charlie has served previously as the Head of Life Sciences Law (Jones Day) and Head of Corporate VC for Bayer AG. Charlie offers Aperio insight into complex, often cross-border joint ventures and distribution relationships, in addition to M&A.
Tina Alster
Director
Dr. Tina Alster is the Founding Director of the Washington Institute of Dermatologic Laser Surgery and is a Clinical Professor of Dermatology at Georgetown University Medical Center, in Washington, D.C. She is one of the world’s foremost authorities on dermatologic laser surgery as well as aesthetic and clinical dermatology, authoring 8 textbooks and hundreds of peer-reviewed academic articles. Dr. Tina Alster has been an advisor to reputed global beauty companies on premium product development, including to L’Oréal (Lancôme skincare line) and Estée Lauder (La Mer skincare line). She brings to Aperio a rich knowledge of the premiere skincare marketplace and will guide the Company towards optimizing current and forward product lines and downstream strategic relationships.
Krista Joiner
Global VP of S&M
Krista Joiner is a creative force behind multiple skincare brands and is highly regarded in the beauty industry with a successful career path. Creatively, she established and built many known professional skincare brands where she creatively is established as a pioneer.
Her dynamic vision and 23 plus years of experience in the beauty industry have helped skyrocket brands like Glo Skin Beauty, Jan Marini, Osmosis Beauty and most currently Blur Beauty from a start-up brand to a multi-million dollar brand in a short time.