HALO Hydration

HALO Hydration

Creator of premium, low sugar electrolyte hydration products

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Security Type
Preferred Stock
Min Investment
$1,000
Location
NEW YORK, NY
Offering Date
June 25, 2022
Expected Close Date
October 01, 2022
Target Raise
$25.00K-$5.00M
Security Price
$0.20
Valuation
$10,000,000
Number of Employees
6
Cash
$2,728,163
Revenue
$525,067
Short Term Debt
$731,531
Cost of Goods
$535,928
Long Term Debt
$731,531
Net Income
$-3,887,773

Company Description

What is HALO?HALO is a premium hydration products company focused on the next generation of healthy hydration. In June 2021, we launched our “HALO On-The-Go”, a hydration powder filled with electrolytes, minerals, and vitamins and 10x less sugar than the leading brand! What's the problem?Consumers have been on a war against sugar and have therefore become more interested in 'reading the label' to see what products are really composed of. COVID has accelerated the public interest in 'health-conscious' food and beverages which is where we come in.HALO's solutionGiven the tailwinds detailed above, HALO has curated a beverage with health being of paramount importance. HALO has combined a high concentration of vitamins, minerals and electrolytes with a pinch of sugar to enable the body to optimize hydration whilst also boosting immunity. On the logistics side, the powdered delivery mechanism makes storage and shipping significantly easier, and we believe this is the future of the category.TractionAfter we created the product, HALO was chosen to be stocked at Walmart. HALO is now across approximately 1,400 Walmart stores in 49 states, seeing great rotation, and we believe we are likely to do more than $1M in our first full year of business. We are now pitching Target, Walgreens, Vitamin Shoppe and CVS. 

Perks

Early Bird Bonus: Investors who confirm their investment by Friday,  July 1st at 11:59PM ET will receive a complimentary bump up to the next level of perks (Must qualify for a perk tier to receive the boost. First 3 levels only are able to bump up). 

Tier 1: $1,500-$2,499 – 6 month supply of HALO (Value: $210)

Tier 2: $2,500-$4,999 – 1 year supply of HALO, 2 HALO reusable bottles and exclusive HALO investor virtual workout class with Don Saladino (Value: $540)

Tier 3: $5,000-$9,999 – 2 year supply of HALO (Value: $840)

Tier 4: $10,000-$24,999 – 2 Tickets to Pitbull Concert, 1 year supply of HALO and 3 HALO reusable bottles (Value: $930)

Tier 5: $25,000K-$49,999 – 2 Tickets to Pitbull Concert with VIP Backstage Meet & Greet, 3 month supply of HALO and 3 HALO reusable bottles (Value: $1,165)

Tier 6: $50,000 - $99,999 – 2 x 30-min private virtual training sessions with Don Saladino, 6 month supply of HALO and 3 reusable bottles (Value: $1,270)

Tier 7: $100,000-$249,999 - 2 Tickets to a Grand Slam sporting event, 6 month supply of HALO and 6 HALO reusable bottles (Value: $1,330)

Tier 8: $250,000+ - 2 60min Tennis lesson with Patrick Mouratoglou, 1 year supply of HALO and 12 reusable bottles (Value: $3,660)

It is advised that you consult a tax professional to fully understand any potential tax implications of receiving investor perks before making an investment.

Please note that due to share price calculations, some final investment amounts may be rounded down to the nearest whole share - these will still qualify for the designated perk tier. Additionally, investors must complete the online process and receive an initial email confirmation by the deadline stated above in order to be eligible for perks.

Key Deal Facts

After launching powder products in June 2021, HALO made it's industry presence at Walmart, launching in approximately 1,400 Walmart stores in 49 states

Based on initial traction at Walmart, company estimates year 1 HALO revenue at $1M

Notable investors and ambassadors include 3x Grand Slam Champion Sir Andy Murray, Patrick Mouratoglou (Serena Williams' coach for 10 years), and international soccer player Emerson Palmieri

HALO products are already available in the US, the UK, and the EU

Founder & CEO, Anshuman Vohra, is a serial entrepreneur with a successful exit of his prior company (some of the same team members are involved in Halo), chairman, Rob Soni, is a distinguished venture capitalist with a track record of early investments and successful exits

Management Team / Advisory Board Bios

Sarah Soni
Executive VP

Jamie Whiteford
VP of Sales and Head of Investor Relations

Carla O'Brien
CMO

Anne Chatain
Digital Operations Director

Felix Zelgert
Global Head of Operations and Logistics

Tea Li
Marketing Manager
Amount Raised : $740,855
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Security Description

Preferred securities are a type of investment that generally offers some sort of preferred treatment through a dividend or preferred treatment in a liquidation.

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