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Security Type
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SAFE
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Categories
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Other
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Min Investment
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$100
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Location
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Coral Springs, FL
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Offering Date
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March 01, 2019
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Expected Close Date
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June 06, 2019
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Target Raise
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$25.00K-$1.07M
Company Description
Focused on quality sleep, not hype
Perks
$500 - Public "Thank You" on our social channels
$1,000 - Public "Thank You" on our social channels, 2 free Therm-A-Sleep Snow Pillows for you or donated to the charity of your choosing
$2,500 - All of the above bonus perks, 30% off purchase of any mattress size
$5,000 - Public "Thank You" on social channels, 2 Therm-A-Sleep Snow pillows and a Snuz Mattress of your choice (any size) for you or donated to the charity of your choosing
$15,000 - Public "Thank you" on social channels, 2 Therm-A-Sleep snow pillows, a Snuz Mattress of your choice (any size) plus a bed frame, box spring, and mattress protector (any size) for you or donated to the charity of your choosing
$35,000 - Public "Thank You" on social channels, 2 Therm-A-Sleep Snow pillows, a Snuz Mattress of your choice (any size), a bed frame, box spring, and mattress protector (any size) for you or donated to the charity of your choosing, Dinner with the SleepChoices Executive Team (flight, hotel, and dinner for the investor only included)
Key Deal Facts
Advancing mattress technology to promote and support a deeper, more restful and restorative sleeping experience
Snuz mattresses are great for millennials but our target market is the Baby Boomer and Generation X consumers, who have been neglected by other “Mattress-in-a-Box” brands
Well-positioned in the fast growing $1.7B direct-to-consumer segment of the $16.4B mattress market
$2M in seed funding from a major global manufacturer; $250K+ in sales to date
95% customer satisfaction rate
Established sales channels through Amazon and Bed, Bath, and Beyond
CEO has 30+ years of experience in the mattress industry
Use of Proceeds
Intermediary Fee: 6%
Campaign Marketing Expenses: 1%
General Marketing: 71%
General Working Capital: 22%
Management Team / Advisory Board Bios
Philip Shen - Founder/CEO
Larry DeVille - Operations & Administration
Tony Fazinni - Director of Marketing