Test the Waters
Cheeterz Club

Cheeterz Club

Affordable designer eyewear with a mission to change the perception of aging

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Security Type
Retail, Entertainment, Financial Services, Consumer Goods & Products, Fashion & Accessories, Community & Lifestyle
Min Investment
San Francisco , CA

Key Deal Facts

💸 Affordable readers starting at $34.00 designed by veteran eyewear expert & former Head of Product at Warby Parker
📈 Projected AOV $51.84 (Upgrades on lenses) and 50% margins Over 300 organic customers with a 10% repeat purchase.
📣 Featured in TechCrunch, Yahoo! Finance, MarketWatch, Modern Professional
💪🏾 Over 20 years of experience in media, sales, & tech including CNN, Conde Nast, & Uber. U of Georgia alum
❣️ Hand-made frames with 100% acetate (plant-based material) & spring hinges for a comfortable fit.
💡 CR39 lenses have the least distortion of any non-glass lens. (Abbe Value of 58. Warby Parker readers measure 30)
💫 All styles are scratch-proof, anti-reflective hydrophobic, oleophobic. Blue light lenses are available on all frames.

Management Team / Advisory Board Bios

Jennifer Farrelly FounderEyewear is cool and so are you. Together, let's cheat on age, small print, and high price points. Why? Because that's what I wanted to do and I know I'm not alone., Lee Zaro Head of ProductOver 25 years experience encompassing eleven brands in the boutique and mass-market eyewear industry.
Amount Raised : $60,950
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Security Description

A CAFES (Contract and Future Equity Stake) can convert into different types of equity upon a Triggering Event, such as: common or preferred stock for a corporation, limited partnership interest for a limited partnership and membership interest for a limited liability company. At the time of the Triggering Event, the specific rights and limitations associated with the equity stake being issued to the investors will be determined and disclosed by the Entrepreneur.

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