World’s leading marketplace for mental wellness content & services

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Security Type
Crowd SAFE
Min Investment
Offering Date
August 13, 2022
Expected Close Date
April 29, 2024
Target Raise
No. Investors
Security Price
Number of Employees
Short Term Debt
Cost of Goods
Long Term Debt
Net Income

Company Description

Everyone deserves to find peace, and everyone should have access to personalized mental wellness support. Aura has enabled coaches & therapists worldwide to shift digital and has created an all-in-one marketplace that democratizes access to personalized mental wellness content, community, and coaching services.

Key Deal Facts

One of the fastest growing mental wellness marketplaces/apps with 7M+ Users
$7M+ ARR (annual recurring revenue) & 100k+ paying members
World-class team: Forbes 30 Under 30 (Social Impact) winners
Raised $4.5M+ from top VC’s: Cowboy Ventures, Reach Capital, SkyDeck, ...
Angels include founders/execs from Spotify, Apple, Facebook, Dropbox, ...
Massive $100B+ opportunity in the $4.2T wellness industry

Management Team / Advisory Board Bios

Steve Lee
Co-Founder & CEO

Daniel Lee
Co-Founder & Chief Product Officer

Jerome Curlier

Brian Richmond, PhD
Chief Data Officer

Christine Mangum
Head of Content & Coaches

Rohan Agarwal
Lead Full-Stack Engineer

Daniel Oduonye
Lead Mobile Engineer

Natalie Reich
Coach Community Lead

Duncan Richmond
Data Scientist
Amount Raised : $534,226
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Management Team
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Security Description

An equity crowdfunding specific version of a SAFE used by crowdfunding portal Republic. Upon conversion (if and when that happens), investors may receive special shares with limited rights that do not show up on a company’s cap table. The issuer may roll over and not convert shares at the next financing round causing investors to lose out on some upside.

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