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Security Type
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CAFES
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Categories
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Retail, Consumer Goods & Products, Food & Bev, Healthcare & Medical, Sustainability
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Min Investment
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$100
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Expected Close Date
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April 30, 2023
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Target Raise
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$50.00K-$400.00K
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No. Investors
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97
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Security Price
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$1
- Number of Employees
- 0
- Cash
- $6,018
- Revenue
- $34,965
- Short Term Debt
- $53,265
- Cost of Goods
- $102,740
- Long Term Debt
- $0
- Net Income
- $-203,713
Key Deal Facts
✅ Sold in Sprouts, Central Market, and Erewhon
💪 Partnership with UFC Fighter Michael Chandler; 1.7M+ followers across social platforms
💸 $50M Serviceable Obtainable Market; Natural and Conventional Grocery crossover product
🤝 Strategic partnership with KeHe - a top distributor specializing in natural & organic brands
🌎 A portion of our profits are donated to support farmers in their transition to regenerative agriculture
📈 Driving sales with top Food/Bev broker, NDSM - grew Muscle Milk, Marie Callenders, Clif Bar, etc
🥜 Made in-house - Kram controls production costs and schedules
Management Team / Advisory Board Bios
Ruth Moretton CEOCo-Founder. Certified Holistic Nutritionist AFPA. Certified Functional Nutrition Counselor CFNC - Functional Nutrition Alliance. Risk Management background. Lifelong athlete., Austin Fortier COOCo-Founder. 10 years experience in the food industry. Trained at a Michelin Star restaurant. Studied nutrition at Sonoma State. Young entrepreneur.
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ⓘ
The overall viability and scalability of the business concept as well as the ability to drive the concept to profitability over time.
Business Idea
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The progress made thus far in demonstrating that the business has viability, a customer base or other business traction.
Business Traction
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The experience of the management team in running, scaling and/or exiting a business that required similar skills to execute the business plan.
Management Team
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The value of the company compared to similar companies raising money from investors.
Valuation
Security Description
A CAFES (Contract and Future Equity Stake) can convert into different types of equity upon a Triggering Event, such as: common or preferred stock for a corporation, limited partnership interest for a limited partnership and membership interest for a limited liability company. At the time of the Triggering Event, the specific rights and limitations associated with the equity stake being issued to the investors will be determined and disclosed by the Entrepreneur.